Sports#5 in Iran

Varzesh3

Iran's most-read football and sports news site.

varzesh3.com ↗Updated September 2026

Varzesh3 at a glance

Varzesh3 is a sports website and one of the most visited sites in Iran, currently ranked #5 in the country. It was founded in 2004 and is headquartered in Tehran, Iran. Today Varzesh3 is owned by Varzesh3. Our estimates put its audience at ≈ 70 million visits per month. The business earns money mainly through advertising, sponsored content. Its closest rivals include tarafdari.com, isna.ir.

Traffic statistics

≈ 70 million
Monthly visits
≈ 16.2 million
Weekly visits
≈ 2.3 million
Daily visits
≈ 29.4 million / month
Unique visitors
#5 in Iran
Country rank
≈ 4.8
Pages / visit
≈ 5 min
Avg. visit
≈ 48%
Bounce rate
≈ 83% mobile
Mobile traffic
≈ 27
Visits per second
#5
Rank inside country list

Traffic history

PeriodVisitsChange
Q1≈ 65.8 million / month+2%
Q2≈ 67.9 million / month+3%
Q3≈ 70 million / month+3%
Q4≈ 74.2 million / month+6%

Traffic sources

  • Direct45%
  • Organic search30%
  • Social16%
  • Referral6%
  • Paid3%

Audience & demographics

  • Men74%
  • Women26%
  • Age 18-2427%
  • Age 25-3431%
  • Age 35-4422%

The audience is concentrated in Iran, skewing urban and mobile, with usage peaks in the evening hours.

Geographic reach

  • Iran86%

    Home market

  • Diaspora and neighbouring markets7%
  • Europe3%
  • North America2%
  • Rest of world2%

SEO profile

Estimated organic traffic
≈ 21 million visits / month
Branded share of search
High — brand terms lead the keyword profile
Indexed pages
Large — category, listing or article level
Primary search market
Iran

Top organic keywords

KeywordPositionVolumeTraffic share
varzesh31Very highDominant
live scoresTop 10High—
match resultsTop 10High—
league tableTop 10High—

Top referral sources

  • News and media31%
  • Directories and aggregators24%
  • Blogs and forums20%
  • Partner sites14%
  • Other11%

Technology stack

Website technologies

Next.jsLive score feedsVideo streamingVarnish cachingCDN

Advertising & analytics technologies

Google Analytics 4Google Tag ManagerGoogle AdsGoogle Ad ManagerTaboola

Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.

Social media profiles & statistics

Instagram

Official brand account

X (Twitter)

Announcements and support

Facebook

Community and campaigns

LinkedIn

Company and hiring updates

YouTube

Brand and product videos

Strongest channel
Instagram and X for brand reach
Content mix
Campaigns, product updates, customer support

Mobile app statistics

iOS — App Store

Available in the local store

Android — Google Play

Available in the local store

App share of traffic
≈ 83% mobile
Position in country
Among the leading sports apps in Iran

Company information

Website
varzesh3.com
Sector
Sports
Owner
Varzesh3
Owner type
Private media company
Founded
2004
Headquarters
Tehran, Iran
Ownership
Varzesh3 controls the platform. Ownership details are based on public filings and press reporting.
Languages
Persian
Top traffic sources
direct, organic search, social

Financials

Revenue
Not publicly disclosed
Ownership
Private media company
Reporting
Figures based on public filings, press reports and market estimates

Business model & revenue

Varzesh3 operates a sports media platform focused on Iran. Iran's most-read football and sports news site. Revenue comes mainly from advertising, supported by the other lines listed below.

  • Advertising
  • Sponsored content

Related deals on Amazon

As an Amazon Associate, Global Site Index earns from qualifying purchases.

International presence

Primary market
Iran
Expansion
Regional and diaspora audiences beyond the home market

Customer statistics

≈ 29.4 million / month
Monthly reach
≈ 4.8 pages per visit, ≈ 5 min average session
Engagement

Website rankings

Country rank (Iran)
#5 in this index
Sector rank
Leading sports site in Iran

Main competitors

tarafdari.comisna.ir

Website comparisons

WebsiteMonthly visitsRankNotes
tarafdari.com≈ 42 million / month#6 class competitor—
isna.ir≈ 31.5 million / month#7 class competitor—

What is Varzesh3?

Varzesh3 (varzesh3.com) is a sports media platform serving users in Iran. Iran's most-read football and sports news site. It ranks #5 among the most visited websites in the country in this index, within the sports category.

Who owns Varzesh3?

The site is operated by Varzesh3. The company was established in 2004 and is headquartered in Tehran, Iran.

Traffic and audience

Traffic estimates place Varzesh3 at roughly 70 million visits per month, about 2.3 million per day. Around 83% mobile of sessions come from mobile devices, and visitors view about 4.8 pages per visit with an average session of 5 min.

How Varzesh3 makes money

Revenue comes primarily from advertising, alongside sponsored content.

Competitors in Iran

Its closest rivals include tarafdari.com, isna.ir.

Data and accuracy

Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.

Company history & milestones

  1. 2004

    Varzesh3 is founded in Tehran, Iran.

  2. Growth phase

    Expands its sports offering and moves to a mobile-first product.

  3. Today

    Ranks #5 among the most visited websites in Iran.

User reviews & ratings

SourceScoreReviewsNotes
Google Play≈ 4.3 / 5—Ratings from the local store listing
App Store≈ 4.5 / 5—Ratings from the local store listing
Consumer review platformsMixed—Service and support are common themes

App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.

Pros & cons

Pros

  • Live scores and fast match reporting
  • Deep coverage of national leagues
  • Free access to most content
  • Strong mobile and app experience

Cons

  • Ad-heavy match pages
  • Betting advertising throughout
  • Rumour-driven transfer coverage
  • Video rights limit highlights

Key statistics

Founded2004
HeadquartersTehran, Iran
Monthly visits≈ 70 million
Country rank#5 in Iran
SectorSports
Primary marketIran
Founded2004
Monthly visits≈ 70 million

Frequently asked questions

Who owns Varzesh3?

Varzesh3 is operated by Varzesh3. Private media company structure, based on public filings and press reporting.

Where is Varzesh3 headquartered?

Varzesh3 is headquartered in Tehran, Iran.

When was Varzesh3 founded?

Varzesh3 was founded in 2004.

What is Varzesh3's revenue?

Varzesh3 does not publish standalone revenue; income comes from advertising, sponsored content.

Who are Varzesh3's competitors?

Main competitors in Iran include tarafdari.com, isna.ir.

How does Varzesh3 make money?

Mainly advertising, sponsored content.

Is Varzesh3 publicly traded?

No — Varzesh3 is not listed as an independent public company; it is operated by Varzesh3.

How many visitors does Varzesh3 get?

Third-party estimates place Varzesh3 at roughly 70 million visits per month, mostly from Iran, with 83% mobile traffic.

Is Varzesh3 safe?

Varzesh3 is an established sports site founded in 2004 and ranked #5 in Iran; use the official domain varzesh3.com and HTTPS.

Popular searches

varzesh3varzesh3 loginvarzesh3 appwho owns varzesh3is varzesh3 safe

Data sources & confidence

  • Company website and public announcements
    varzesh3.com
  • Third-party traffic estimation providers
    Similarweb-class estimates

    Visit figures are modelled, not measured

  • App store listings
    Apple App Store, Google Play
  • Press and market coverage
    Iran and international business media
Data confidence
Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
Last updated
September 2026

Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.

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