Transport for London
The official site of London's transport authority with journey planning, live status and fare information.
Transport for London at a glance
Transport for London is a government website and one of the most visited sites in United Kingdom, currently ranked #171 in the country. It was founded in 2000 by Greater London Authority and is headquartered in London, UK. Today Transport for London is owned by Transport for London. Our estimates put its audience at ≈ 70 million visits per month. The business earns money mainly through fares, government funding, commercial revenue. Its closest rivals include nationalrail.co.uk, citymapper.com, trainline.com.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 65.8 million / month | +2% |
| Q2 | ≈ 67.9 million / month | +3% |
| Q3 | ≈ 70 million / month | +3% |
| Q4 | ≈ 74.2 million / month | +6% |
Traffic sources
- Direct49%
- Organic search40%
- Referral7%
- Social3%
- Email1%
Audience & demographics
- Men51%
- Women49%
- Age 25-3427%
- Age 35-4426%
- Age 45-5423%
The audience is concentrated in United Kingdom, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- United Kingdom94%
Home market
- Diaspora and neighbouring markets3%
- Europe1%
- North America1%
- Rest of world1%
SEO profile
- Estimated organic traffic
- ≈ 21 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- United Kingdom
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| transport for london | 1 | Very high | Dominant |
| official application | Top 10 | High | — |
| tax payment | Top 10 | High | — |
| id document | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the United Kingdom web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 69% mobile
- Position in country
- Among the leading government apps in United Kingdom
Company information
- Website
- tfl.gov.uk
- Sector
- Government
- Owner
- Transport for London
- Owner type
- Government agency
- Founders
- Greater London Authority
- Founded
- 2000
- Headquarters
- London, UK
- Employees
- 25,000+
- Ownership
- Transport for London controls the platform. Ownership details are based on public filings and press reporting.
- Revenue
- ≈ $7 billion annual revenue (est.)
- Languages
- English
- Top traffic sources
- direct, organic search, referral
Financials
- Revenue
- ≈ $7 billion annual revenue (est.)
- Ownership
- Government agency
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
Transport for London operates an official government service portal focused on United Kingdom. The official site of London's transport authority with journey planning, live status and fare information. Revenue comes mainly from fares, supported by the other lines listed below.
- Fares
- Government funding
- Commercial revenue
Products & services
International presence
- Primary market
- United Kingdom
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (United Kingdom)
- #171 in this index
- Sector rank
- Leading government site in United Kingdom
- Global rank
- 1200
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| nationalrail.co.uk | ≈ 42 million / month | #172 class competitor | — |
| citymapper.com | ≈ 31.5 million / month | #173 class competitor | — |
| trainline.com | ≈ 21 million / month | #174 class competitor | — |
What is Transport for London?
Transport for London (tfl.gov.uk) is an official government service portal serving users in United Kingdom. The official site of London's transport authority with journey planning, live status and fare information. It ranks #171 among the most visited websites in the country in this index, within the government category.
Who owns Transport for London?
The site is operated by Transport for London, founded by Greater London Authority. The company was established in 2000 and is headquartered in London, UK. It employs around 25,000+.
Traffic and audience
Traffic estimates place Transport for London at roughly 70 million visits per month, about 2.3 million per day. Around 69% mobile of sessions come from mobile devices, and visitors view about 4.6 pages per visit with an average session of 6 min.
How Transport for London makes money
Revenue comes primarily from fares, alongside government funding, commercial revenue.
Competitors in United Kingdom
Its closest rivals include nationalrail.co.uk, citymapper.com, trainline.com.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 2000
Transport for London is founded in London, UK.
- Growth phase
Expands its government offering and moves to a mobile-first product.
- Today
Ranks #171 among the most visited websites in United Kingdom.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Official source for public services and documents
- Digital identity login replaces office visits
- No advertising or tracking clutter
- Accessible design requirements
Cons
- Navigation across departments is confusing
- Peak-time queues and downtime
- Some services still require paper steps
- Support channels are limited
Key statistics
Frequently asked questions
Who owns Transport for London?
Transport for London is operated by Transport for London. Government agency structure, based on public filings and press reporting.
Where is Transport for London headquartered?
Transport for London is headquartered in London, UK.
When was Transport for London founded?
Transport for London was founded in 2000 by Greater London Authority.
How many employees does Transport for London have?
Transport for London employs approximately 25,000+ people.
What is Transport for London's revenue?
Transport for London's revenue: ≈ $7 billion annual revenue (est.).
Who are Transport for London's competitors?
Main competitors in United Kingdom include nationalrail.co.uk, citymapper.com, trainline.com.
How does Transport for London make money?
Mainly fares, government funding, commercial revenue.
Is Transport for London publicly traded?
Transport for London's ownership: Government agency.
How many visitors does Transport for London get?
Third-party estimates place Transport for London at roughly 70 million visits per month, mostly from United Kingdom, with 69% mobile traffic.
Is Transport for London safe?
Transport for London is an established government site founded in 2000 and ranked #171 in United Kingdom; use the official domain tfl.gov.uk and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementstfl.gov.uk
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageUnited Kingdom and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos