Education#167 in Brazil

Significados

A Brazilian site explaining the meaning of words, symbols and concepts.

significados.com.br ↗Updated September 2026

Significados at a glance

Significados is an education website and one of the most visited sites in Brazil, currently ranked #167 in the country. It was founded in 2011 by Not publicly disclosed and is headquartered in Brazil. Today Significados is owned by 7Graus. Our estimates put its audience at ≈ 70 million visits per month. The business earns money mainly through digital advertising. Its closest rivals include dicio.com.br, todamateria.com.br, brasilescola.uol.com.br.

Traffic statistics

≈ 70 million
Monthly visits
≈ 16.2 million
Weekly visits
≈ 2.3 million
Daily visits
≈ 29.4 million / month
Unique visitors
900
Global rank
#167 in Brazil
Country rank
≈ 5.2
Pages / visit
≈ 9 min
Avg. visit
≈ 40%
Bounce rate
≈ 66% mobile
Mobile traffic
≈ 27
Visits per second
#167
Rank inside country list

Traffic history

PeriodVisitsChange
Q1≈ 65.8 million / month+2%
Q2≈ 67.9 million / month+3%
Q3≈ 70 million / month+3%
Q4≈ 74.2 million / month+6%

Traffic sources

  • Organic search44%
  • Direct36%
  • Referral10%
  • Social6%
  • Paid4%

Audience & demographics

  • Women51%
  • Men49%
  • Age 18-2434%
  • Age 25-3427%
  • Age 35-4419%

The audience is concentrated in Brazil, skewing urban and mobile, with usage peaks in the evening hours.

Geographic reach

  • Brazil86%

    Home market

  • Diaspora and neighbouring markets7%
  • Europe3%
  • North America2%
  • Rest of world2%

SEO profile

Estimated organic traffic
≈ 21 million visits / month
Branded share of search
High — brand terms lead the keyword profile
Indexed pages
Large — category, listing or article level
Primary search market
Brazil

Top organic keywords

KeywordPositionVolumeTraffic share
significados1Very highDominant
exam resultsTop 10High—
past papersTop 10High—
online coursesTop 10High—

Top referral sources

  • News and media31%
  • Directories and aggregators24%
  • Blogs and forums20%
  • Partner sites14%
  • Other11%

Technology stack

Website technologies

ReactPHP / LMS backendVideo deliveryPostgreSQLCDN

Advertising & analytics technologies

Google Analytics 4Google Tag ManagerGoogle AdsMeta Pixel

Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.

Social media profiles & statistics

Instagram

Official brand account

X (Twitter)

Announcements and support

Facebook

Community and campaigns

LinkedIn

Company and hiring updates

YouTube

Brand and product videos

Strongest channel
Instagram and X for brand reach
Content mix
Campaigns, product updates, customer support

Mobile app statistics

iOS — App Store

Available in the local store

Android — Google Play

Available in the local store

App share of traffic
≈ 66% mobile
Position in country
Among the leading education apps in Brazil

Company information

Website
significados.com.br
Sector
Education
Owner
7Graus
Owner type
Private company
Founders
Not publicly disclosed
Founded
2011
Headquarters
Brazil
Employees
50+
Ownership
7Graus controls the platform. Ownership details are based on public filings and press reporting.
Revenue
≈ $15 million annual revenue (est.)
Languages
Portuguese
Top traffic sources
organic search, direct, referral

Financials

Revenue
≈ $15 million annual revenue (est.)
Ownership
Private company
Reporting
Figures based on public filings, press reports and market estimates

Business model & revenue

Significados operates an education platform focused on Brazil. A Brazilian site explaining the meaning of words, symbols and concepts. Revenue comes mainly from digital advertising, supported by the other lines listed below.

  • Digital advertising

Products & services

Meanings
Explainers

Related deals on Amazon

International presence

Primary market
Brazil
Expansion
Regional and diaspora audiences beyond the home market

Employee statistics

50+
Total employees

Customer statistics

≈ 29.4 million / month
Monthly reach
≈ 5.2 pages per visit, ≈ 9 min average session
Engagement

Website rankings

Country rank (Brazil)
#167 in this index
Sector rank
Leading education site in Brazil
Global rank
900

Main competitors

dicio.com.brtodamateria.com.brbrasilescola.uol.com.br

Website comparisons

WebsiteMonthly visitsRankNotes
dicio.com.br≈ 42 million / month#168 class competitor—
todamateria.com.br≈ 31.5 million / month#169 class competitor—
brasilescola.uol.com.br≈ 21 million / month#170 class competitor—

What is Significados?

Significados (significados.com.br) is an education platform serving users in Brazil. A Brazilian site explaining the meaning of words, symbols and concepts. It ranks #167 among the most visited websites in the country in this index, within the education category.

Who owns Significados?

The site is operated by 7Graus, founded by Not publicly disclosed. The company was established in 2011 and is headquartered in Brazil. It employs around 50+.

Traffic and audience

Traffic estimates place Significados at roughly 70 million visits per month, about 2.3 million per day. Around 66% mobile of sessions come from mobile devices, and visitors view about 5.2 pages per visit with an average session of 9 min.

How Significados makes money

Revenue comes primarily from digital advertising, alongside .

Competitors in Brazil

Its closest rivals include dicio.com.br, todamateria.com.br, brasilescola.uol.com.br.

Data and accuracy

Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.

Company history & milestones

  1. 2011

    Significados is founded in Brazil.

  2. Growth phase

    Expands its education offering and moves to a mobile-first product.

  3. Today

    Ranks #167 among the most visited websites in Brazil.

User reviews & ratings

SourceScoreReviewsNotes
Google Play≈ 4.3 / 5—Ratings from the local store listing
App Store≈ 4.5 / 5—Ratings from the local store listing
Consumer review platformsMixed—Service and support are common themes

App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.

Pros & cons

Pros

  • Free or low-cost access to study material
  • Content aligned with the national curriculum
  • Works on low-end devices
  • Exam and result services in one place

Cons

  • Peak-period slowdowns around exam dates
  • Uneven content quality between subjects
  • Limited personalised feedback
  • Some features locked behind subscriptions

Key statistics

Founded2011
HeadquartersBrazil
Employees50+
Monthly visits≈ 70 million
Country rank#167 in Brazil
SectorEducation
Primary marketBrazil
Founded2011
Monthly visits≈ 70 million

Frequently asked questions

Who owns Significados?

Significados is operated by 7Graus. Private company structure, based on public filings and press reporting.

Where is Significados headquartered?

Significados is headquartered in Brazil.

When was Significados founded?

Significados was founded in 2011 by Not publicly disclosed.

How many employees does Significados have?

Significados employs approximately 50+ people.

What is Significados's revenue?

Significados's revenue: ≈ $15 million annual revenue (est.).

Who are Significados's competitors?

Main competitors in Brazil include dicio.com.br, todamateria.com.br, brasilescola.uol.com.br.

How does Significados make money?

Mainly digital advertising.

Is Significados publicly traded?

No — Significados is not listed as an independent public company; it is operated by 7Graus.

How many visitors does Significados get?

Third-party estimates place Significados at roughly 70 million visits per month, mostly from Brazil, with 66% mobile traffic.

Is Significados safe?

Significados is an established education site founded in 2011 and ranked #167 in Brazil; use the official domain significados.com.br and HTTPS.

Popular searches

significadossignificados loginsignificados appwho owns significadosis significados safe

Data sources & confidence

  • Company website and public announcements
    significados.com.br
  • Third-party traffic estimation providers
    Similarweb-class estimates

    Visit figures are modelled, not measured

  • App store listings
    Apple App Store, Google Play
  • Press and market coverage
    Brazil and international business media
Data confidence
Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
Last updated
September 2026

Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.

More top websites in Brazil

Other Education websites