Gojek
An Indonesian super-app for ride-hailing, food delivery and payments, part of GoTo.
Gojek at a glance
Gojek is a food & delivery website and one of the most visited sites in Indonesia, currently ranked #127 in the country. It was founded in 2010 by Nadiem Makarim, Kevin Aluwi, Michaelangelo Moran and is headquartered in Jakarta, Indonesia. Today Gojek is owned by GoTo Group. Our estimates put its audience at ≈ 40 million visits per month. The business earns money mainly through commissions, delivery fees, payments. Its closest rivals include grab.com, shopeefood.co.id, maxim.com.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 37.6 million / month | +2% |
| Q2 | ≈ 38.8 million / month | +3% |
| Q3 | ≈ 40 million / month | +3% |
| Q4 | ≈ 42.4 million / month | +6% |
Traffic sources
- Direct62%
- Organic search22%
- Paid search9%
- Social5%
- Referral2%
Audience & demographics
- Men51%
- Women49%
- Age 18-2429%
- Age 25-3433%
- Age 35-4420%
The audience is concentrated in Indonesia, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Indonesia86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 12 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Indonesia
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| gojek | 1 | Very high | Dominant |
| food delivery | Top 10 | High | — |
| grocery delivery | Top 10 | High | — |
| discount code | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Indonesia web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 89% mobile
- Position in country
- Among the leading food & delivery apps in Indonesia
Company information
- Website
- gojek.com
- Sector
- Food & Delivery
- Owner
- GoTo Group
- Owner type
- Public company
- Founders
- Nadiem Makarim, Kevin Aluwi, Michaelangelo Moran
- Founded
- 2010
- Headquarters
- Jakarta, Indonesia
- Employees
- 5,000+
- Ownership
- GoTo Group controls the platform. Ownership details are based on public filings and press reporting.
- Revenue
- ≈ $1 billion annual revenue (est.)
- Languages
- Indonesian, English
- Top traffic sources
- direct, organic search, paid search
Financials
- Revenue
- ≈ $1 billion annual revenue (est.)
- Ownership
- Public company
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
Gojek operates a food and grocery delivery platform focused on Indonesia. An Indonesian super-app for ride-hailing, food delivery and payments, part of GoTo. Revenue comes mainly from commissions, supported by the other lines listed below.
- Commissions
- Delivery fees
- Payments
Products & services
International presence
- Primary market
- Indonesia
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (Indonesia)
- #127 in this index
- Sector rank
- Leading food & delivery site in Indonesia
- Global rank
- 1500
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| grab.com | ≈ 24 million / month | #128 class competitor | — |
| shopeefood.co.id | ≈ 18 million / month | #129 class competitor | — |
| maxim.com | ≈ 12 million / month | #130 class competitor | — |
What is Gojek?
Gojek (gojek.com) is a food and grocery delivery platform serving users in Indonesia. An Indonesian super-app for ride-hailing, food delivery and payments, part of GoTo. It ranks #127 among the most visited websites in the country in this index, within the food & delivery category.
Who owns Gojek?
The site is operated by GoTo Group, founded by Nadiem Makarim, Kevin Aluwi, Michaelangelo Moran. The company was established in 2010 and is headquartered in Jakarta, Indonesia. It employs around 5,000+.
Traffic and audience
Traffic estimates place Gojek at roughly 40 million visits per month, about 1.3 million per day. Around 89% mobile of sessions come from mobile devices, and visitors view about 6.1 pages per visit with an average session of 5 min.
How Gojek makes money
Revenue comes primarily from commissions, alongside delivery fees, payments.
Competitors in Indonesia
Its closest rivals include grab.com, shopeefood.co.id, maxim.com.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 2010
Gojek is founded in Jakarta, Indonesia.
- Growth phase
Expands its food & delivery offering and moves to a mobile-first product.
- Today
Ranks #127 among the most visited websites in Indonesia.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Wide restaurant and store coverage in cities
- Fast delivery windows
- Frequent discounts and loyalty programmes
- Live order tracking
Cons
- Delivery and service fees add up
- Restaurant prices higher than in store
- Courier working conditions criticised
- Coverage thin outside major cities
Key statistics
Frequently asked questions
Who owns Gojek?
Gojek is operated by GoTo Group. Public company structure, based on public filings and press reporting.
Where is Gojek headquartered?
Gojek is headquartered in Jakarta, Indonesia.
When was Gojek founded?
Gojek was founded in 2010 by Nadiem Makarim, Kevin Aluwi, Michaelangelo Moran.
How many employees does Gojek have?
Gojek employs approximately 5,000+ people.
What is Gojek's revenue?
Gojek's revenue: ≈ $1 billion annual revenue (est.).
Who are Gojek's competitors?
Main competitors in Indonesia include grab.com, shopeefood.co.id, maxim.com.
How does Gojek make money?
Mainly commissions, delivery fees, payments.
Is Gojek publicly traded?
Gojek's ownership: Public company.
How many visitors does Gojek get?
Third-party estimates place Gojek at roughly 40 million visits per month, mostly from Indonesia, with 89% mobile traffic.
Is Gojek safe?
Gojek is an established food & delivery site founded in 2010 and ranked #127 in Indonesia; use the official domain gojek.com and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementsgojek.com
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageIndonesia and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos