Education#9 in Spain

Universidad Complutense de Madrid (UCM)

One of the oldest and largest public research universities in Spain, founded in 1293.

ucm.es ↗Updated September 2026

Universidad Complutense de Madrid at a glance

Universidad Complutense de Madrid is an education website and one of the most visited sites in Spain, currently ranked #9 in the country. It was founded in 1293 by King Sancho IV of Castile and is headquartered in Madrid, Spain. Today Universidad Complutense de Madrid is owned by University Council. Our estimates put its audience at ≈ 12 million visits per month. The business earns money mainly through state budget allocation, research grants. Its closest rivals include ub.edu, uam.es.

Traffic statistics

≈ 12 million
Monthly visits
≈ 2.8 million
Weekly visits
≈ 0.4 million
Daily visits
≈ 5 million / month
Unique visitors
4800
Global rank
#9 in Spain
Country rank
≈ 5.2
Pages / visit
≈ 9 min
Avg. visit
≈ 40%
Bounce rate
≈ 66% mobile
Mobile traffic
≈ 5
Visits per second
#9
Rank inside country list

Traffic history

PeriodVisitsChange
Q1≈ 11.3 million / month+2%
Q2≈ 11.6 million / month+3%
Q3≈ 12 million / month+3%
Q4≈ 12.7 million / month+6%

Traffic sources

  • Organic search44%
  • Direct36%
  • Referral10%
  • Social6%
  • Paid4%

Audience & demographics

  • Women51%
  • Men49%
  • Age 18-2434%
  • Age 25-3427%
  • Age 35-4419%

The audience is concentrated in Spain, skewing urban and mobile, with usage peaks in the evening hours.

Geographic reach

  • Spain86%

    Home market

  • Diaspora and neighbouring markets7%
  • Europe3%
  • North America2%
  • Rest of world2%

SEO profile

Estimated organic traffic
≈ 3.6 million visits / month
Branded share of search
High — brand terms lead the keyword profile
Indexed pages
Large — category, listing or article level
Primary search market
Spain

Top organic keywords

KeywordPositionVolumeTraffic share
universidad complutense de madrid (ucm)1Very highDominant
exam resultsTop 10High—
past papersTop 10High—
online coursesTop 10High—

Top referral sources

  • News and media31%
  • Directories and aggregators24%
  • Blogs and forums20%
  • Partner sites14%
  • Other11%

Technology stack

Website technologies

ReactPHP / LMS backendVideo deliveryPostgreSQLCDN

Advertising & analytics technologies

Google Analytics 4Google Tag ManagerGoogle AdsMeta Pixel

Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.

Social media profiles & statistics

Instagram

Official brand account

X (Twitter)

Announcements and support

Facebook

Community and campaigns

LinkedIn

Company and hiring updates

YouTube

Brand and product videos

Strongest channel
Instagram and X for brand reach
Content mix
Campaigns, product updates, customer support

Mobile app statistics

iOS — App Store

Available in the local store

Android — Google Play

Available in the local store

App share of traffic
≈ 66% mobile
Position in country
Among the leading education apps in Spain

Company information

Website
ucm.es
Sector
Education
Owner
University Council
Owner type
Public university
Founders
King Sancho IV of Castile
Founded
1293
Headquarters
Madrid, Spain
Employees
10,000+
Ownership
University Council controls the platform. Ownership details are based on public filings and press reporting.
Revenue
Undisclosed
Languages
Spanish, English
Top traffic sources
organic search, direct, referral

Financials

Revenue
Undisclosed
Ownership
Public university
Reporting
Figures based on public filings, press reports and market estimates

Business model & revenue

Universidad Complutense de Madrid (UCM) operates an education platform focused on Spain. One of the oldest and largest public research universities in Spain, founded in 1293. Revenue comes mainly from state budget allocation, supported by the other lines listed below.

  • State Budget Allocation
  • Research Grants

Products & services

UCM Campus Virtual
Academic Programs

Related deals on Amazon

International presence

Primary market
Spain
Expansion
Regional and diaspora audiences beyond the home market

Employee statistics

10,000+
Total employees

Customer statistics

≈ 5 million / month
Monthly reach
≈ 5.2 pages per visit, ≈ 9 min average session
Engagement

Website rankings

Country rank (Spain)
#9 in this index
Sector rank
Leading education site in Spain
Global rank
4800

Main competitors

ub.eduuam.es

Website comparisons

WebsiteMonthly visitsRankNotes
ub.edu≈ 7.2 million / month#10 class competitor—
uam.es≈ 5.4 million / month#11 class competitor—

What is Universidad Complutense de Madrid (UCM)?

Universidad Complutense de Madrid (UCM) (ucm.es) is an education platform serving users in Spain. One of the oldest and largest public research universities in Spain, founded in 1293. It ranks #9 among the most visited websites in the country in this index, within the education category.

Who owns Universidad Complutense de Madrid (UCM)?

The site is operated by University Council, founded by King Sancho IV of Castile. The company was established in 1293 and is headquartered in Madrid, Spain. It employs around 10,000+.

Traffic and audience

Traffic estimates place Universidad Complutense de Madrid (UCM) at roughly 12 million visits per month, about 0.4 million per day. Around 66% mobile of sessions come from mobile devices, and visitors view about 5.2 pages per visit with an average session of 9 min.

How Universidad Complutense de Madrid (UCM) makes money

Revenue comes primarily from state budget allocation, alongside research grants.

Competitors in Spain

Its closest rivals include ub.edu, uam.es.

Data and accuracy

Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.

Company history & milestones

  1. 1293

    Universidad Complutense de Madrid (UCM) is founded in Madrid, Spain.

  2. Growth phase

    Expands its education offering and moves to a mobile-first product.

  3. Today

    Ranks #9 among the most visited websites in Spain.

User reviews & ratings

SourceScoreReviewsNotes
Google Play≈ 4.3 / 5—Ratings from the local store listing
App Store≈ 4.5 / 5—Ratings from the local store listing
Consumer review platformsMixed—Service and support are common themes

App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.

Pros & cons

Pros

  • Free or low-cost access to study material
  • Content aligned with the national curriculum
  • Works on low-end devices
  • Exam and result services in one place

Cons

  • Peak-period slowdowns around exam dates
  • Uneven content quality between subjects
  • Limited personalised feedback
  • Some features locked behind subscriptions

Key statistics

Founded1293
HeadquartersMadrid, Spain
Employees10,000+
Monthly visits≈ 12 million
Country rank#9 in Spain
SectorEducation
Primary marketSpain
Founded1293
Monthly visits≈ 12 million

Frequently asked questions

Who owns Universidad Complutense de Madrid (UCM)?

Universidad Complutense de Madrid (UCM) is operated by University Council. Public university structure, based on public filings and press reporting.

Where is Universidad Complutense de Madrid (UCM) headquartered?

Universidad Complutense de Madrid (UCM) is headquartered in Madrid, Spain.

When was Universidad Complutense de Madrid (UCM) founded?

Universidad Complutense de Madrid (UCM) was founded in 1293 by King Sancho IV of Castile.

How many employees does Universidad Complutense de Madrid (UCM) have?

Universidad Complutense de Madrid (UCM) employs approximately 10,000+ people.

What is Universidad Complutense de Madrid (UCM)'s revenue?

Universidad Complutense de Madrid (UCM)'s revenue: Undisclosed.

Who are Universidad Complutense de Madrid (UCM)'s competitors?

Main competitors in Spain include ub.edu, uam.es.

How does Universidad Complutense de Madrid (UCM) make money?

Mainly state budget allocation, research grants.

Is Universidad Complutense de Madrid (UCM) publicly traded?

Universidad Complutense de Madrid (UCM)'s ownership: Public university.

How many visitors does Universidad Complutense de Madrid (UCM) get?

Third-party estimates place Universidad Complutense de Madrid (UCM) at roughly 12 million visits per month, mostly from Spain, with 66% mobile traffic.

Is Universidad Complutense de Madrid (UCM) safe?

Universidad Complutense de Madrid (UCM) is an established education site founded in 1293 and ranked #9 in Spain; use the official domain ucm.es and HTTPS.

Popular searches

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Data sources & confidence

  • Company website and public announcements
    ucm.es
  • Third-party traffic estimation providers
    Similarweb-class estimates

    Visit figures are modelled, not measured

  • App store listings
    Apple App Store, Google Play
  • Press and market coverage
    Spain and international business media
Data confidence
Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
Last updated
September 2026

Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.

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