Statistics Canada
The national statistical office's portal for census and economic data.
Statistics Canada at a glance
Statistics Canada is a government website and one of the most visited sites in Canada, currently ranked #197 in the country. It was founded in 1918 by Government of Canada and is headquartered in Ottawa, Canada. Today Statistics Canada is owned by Statistics Canada. Our estimates put its audience at ≈ 20 million visits per month. The business earns money mainly through public funding. Its closest rivals include canada.ca, census.gov, bankofcanada.ca.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 18.8 million / month | +2% |
| Q2 | ≈ 19.4 million / month | +3% |
| Q3 | ≈ 20 million / month | +3% |
| Q4 | ≈ 21.2 million / month | +6% |
Traffic sources
- Direct49%
- Organic search40%
- Referral7%
- Social3%
- Email1%
Audience & demographics
- Men51%
- Women49%
- Age 25-3427%
- Age 35-4426%
- Age 45-5423%
The audience is concentrated in Canada, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Canada94%
Home market
- Diaspora and neighbouring markets3%
- Europe1%
- North America1%
- Rest of world1%
SEO profile
- Estimated organic traffic
- ≈ 6 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Canada
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| statistics canada | 1 | Very high | Dominant |
| official application | Top 10 | High | — |
| tax payment | Top 10 | High | — |
| id document | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Canada web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 69% mobile
- Position in country
- Among the leading government apps in Canada
Company information
- Website
- statcan.gc.ca
- Sector
- Government
- Owner
- Statistics Canada
- Owner type
- Government agency
- Founders
- Government of Canada
- Founded
- 1918
- Headquarters
- Ottawa, Canada
- Employees
- 7,000+
- Ownership
- Statistics Canada controls the platform. Ownership details are based on public filings and press reporting.
- Revenue
- N/A (public service)
- Languages
- English, French
- Top traffic sources
- direct, organic search, referral
Financials
- Revenue
- N/A (public service)
- Ownership
- Government agency
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
Statistics Canada operates an official government service portal focused on Canada. The national statistical office's portal for census and economic data. Revenue comes mainly from public funding, supported by the other lines listed below.
- Public funding
Products & services
International presence
- Primary market
- Canada
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (Canada)
- #197 in this index
- Sector rank
- Leading government site in Canada
- Global rank
- 3000
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| canada.ca | ≈ 12 million / month | #198 class competitor | — |
| census.gov | ≈ 9 million / month | #199 class competitor | — |
| bankofcanada.ca | ≈ 6 million / month | #200 class competitor | — |
What is Statistics Canada?
Statistics Canada (statcan.gc.ca) is an official government service portal serving users in Canada. The national statistical office's portal for census and economic data. It ranks #197 among the most visited websites in the country in this index, within the government category.
Who owns Statistics Canada?
The site is operated by Statistics Canada, founded by Government of Canada. The company was established in 1918 and is headquartered in Ottawa, Canada. It employs around 7,000+.
Traffic and audience
Traffic estimates place Statistics Canada at roughly 20 million visits per month, about 0.7 million per day. Around 69% mobile of sessions come from mobile devices, and visitors view about 4.6 pages per visit with an average session of 6 min.
How Statistics Canada makes money
Revenue comes primarily from public funding, alongside .
Competitors in Canada
Its closest rivals include canada.ca, census.gov, bankofcanada.ca.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 1918
Statistics Canada is founded in Ottawa, Canada.
- Growth phase
Expands its government offering and moves to a mobile-first product.
- Today
Ranks #197 among the most visited websites in Canada.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Official source for public services and documents
- Digital identity login replaces office visits
- No advertising or tracking clutter
- Accessible design requirements
Cons
- Navigation across departments is confusing
- Peak-time queues and downtime
- Some services still require paper steps
- Support channels are limited
Key statistics
Frequently asked questions
Who owns Statistics Canada?
Statistics Canada is operated by Statistics Canada. Government agency structure, based on public filings and press reporting.
Where is Statistics Canada headquartered?
Statistics Canada is headquartered in Ottawa, Canada.
When was Statistics Canada founded?
Statistics Canada was founded in 1918 by Government of Canada.
How many employees does Statistics Canada have?
Statistics Canada employs approximately 7,000+ people.
What is Statistics Canada's revenue?
Statistics Canada's revenue: N/A (public service).
Who are Statistics Canada's competitors?
Main competitors in Canada include canada.ca, census.gov, bankofcanada.ca.
How does Statistics Canada make money?
Mainly public funding.
Is Statistics Canada publicly traded?
Statistics Canada's ownership: Government agency.
How many visitors does Statistics Canada get?
Third-party estimates place Statistics Canada at roughly 20 million visits per month, mostly from Canada, with 69% mobile traffic.
Is Statistics Canada safe?
Statistics Canada is an established government site founded in 1918 and ranked #197 in Canada; use the official domain statcan.gc.ca and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementsstatcan.gc.ca
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageCanada and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos