PagesJaunes
France's leading local business directory with listings, reviews and maps.
PagesJaunes at a glance
PagesJaunes is a classifieds website and one of the most visited sites in France, currently ranked #146 in the country. It was founded in 1880 by French PTT and is headquartered in Boulogne-Billancourt, France. Today PagesJaunes is owned by Solocal Group. Our estimates put its audience at ≈ 45 million visits per month. The business earns money mainly through advertising packages, digital services for businesses. Its closest rivals include google.fr, yelp.fr, mappy.com.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 42.3 million / month | +2% |
| Q2 | ≈ 43.6 million / month | +3% |
| Q3 | ≈ 45 million / month | +3% |
| Q4 | ≈ 47.7 million / month | +6% |
Traffic sources
- Direct51%
- Organic search33%
- Paid search8%
- Social5%
- Referral3%
Audience & demographics
- Men58%
- Women42%
- Age 25-3429%
- Age 35-4425%
- Age 45-5420%
The audience is concentrated in France, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- France86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 13.5 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- France
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| pagesjaunes | 1 | Very high | Dominant |
| for sale | Top 10 | High | — |
| second hand | Top 10 | High | — |
| rentals | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the France web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 73% mobile
- Position in country
- Among the leading classifieds apps in France
Company information
- Website
- pagesjaunes.fr
- Sector
- Classifieds
- Owner
- Solocal Group
- Owner type
- Public company
- Founders
- French PTT
- Founded
- 1880
- Headquarters
- Boulogne-Billancourt, France
- Employees
- 2,500+
- Ownership
- Solocal Group controls the platform. Ownership details are based on public filings and press reporting.
- Revenue
- ≈ $600 million annual revenue (est.)
- Languages
- French
- Top traffic sources
- direct, organic search, paid search
Financials
- Revenue
- ≈ $600 million annual revenue (est.)
- Ownership
- Public company
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
PagesJaunes operates a classifieds and listings marketplace focused on France. France's leading local business directory with listings, reviews and maps. Revenue comes mainly from advertising packages, supported by the other lines listed below.
- Advertising packages
- Digital services for businesses
Products & services
International presence
- Primary market
- France
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (France)
- #146 in this index
- Sector rank
- Leading classifieds site in France
- Global rank
- 2200
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| google.fr | ≈ 27 million / month | #147 class competitor | — |
| yelp.fr | ≈ 20.2 million / month | #148 class competitor | — |
| mappy.com | ≈ 13.5 million / month | #149 class competitor | — |
What is PagesJaunes?
PagesJaunes (pagesjaunes.fr) is a classifieds and listings marketplace serving users in France. France's leading local business directory with listings, reviews and maps. It ranks #146 among the most visited websites in the country in this index, within the classifieds category.
Who owns PagesJaunes?
The site is operated by Solocal Group, founded by French PTT. The company was established in 1880 and is headquartered in Boulogne-Billancourt, France. It employs around 2,500+.
Traffic and audience
Traffic estimates place PagesJaunes at roughly 45 million visits per month, about 1.5 million per day. Around 73% mobile of sessions come from mobile devices, and visitors view about 9.2 pages per visit with an average session of 8 min.
How PagesJaunes makes money
Revenue comes primarily from advertising packages, alongside digital services for businesses.
Competitors in France
Its closest rivals include google.fr, yelp.fr, mappy.com.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 1880
PagesJaunes is founded in Boulogne-Billancourt, France.
- Growth phase
Expands its classifieds offering and moves to a mobile-first product.
- Today
Ranks #146 among the most visited websites in France.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Largest local inventory of listings in its categories
- Powerful search filters and saved searches
- Direct buyer-seller contact without intermediaries
- Trusted brand for high-value transactions
Cons
- Listing fees increased for professional sellers
- Duplicate and outdated listings appear in results
- Scam attempts in high-demand categories
- Limited buyer protection compared with marketplaces
Key statistics
Frequently asked questions
Who owns PagesJaunes?
PagesJaunes is operated by Solocal Group. Public company structure, based on public filings and press reporting.
Where is PagesJaunes headquartered?
PagesJaunes is headquartered in Boulogne-Billancourt, France.
When was PagesJaunes founded?
PagesJaunes was founded in 1880 by French PTT.
How many employees does PagesJaunes have?
PagesJaunes employs approximately 2,500+ people.
What is PagesJaunes's revenue?
PagesJaunes's revenue: ≈ $600 million annual revenue (est.).
Who are PagesJaunes's competitors?
Main competitors in France include google.fr, yelp.fr, mappy.com.
How does PagesJaunes make money?
Mainly advertising packages, digital services for businesses.
Is PagesJaunes publicly traded?
PagesJaunes's ownership: Public company.
How many visitors does PagesJaunes get?
Third-party estimates place PagesJaunes at roughly 45 million visits per month, mostly from France, with 73% mobile traffic.
Is PagesJaunes safe?
PagesJaunes is an established classifieds site founded in 1880 and ranked #146 in France; use the official domain pagesjaunes.fr and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementspagesjaunes.fr
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageFrance and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos