News & Media#10 in Croatia

Dnevnik.hr

News portal of Nova TV Croatia.

dnevnik.hr ↗Updated September 2026

Dnevnik.hr at a glance

Dnevnik.hr is a news & media website and one of the most visited sites in Croatia, currently ranked #10 in the country. It was founded in 2004 and is headquartered in Zagreb, Croatia. Today Dnevnik.hr is owned by Nova TV (United Group). Our estimates put its audience at ≈ 8 million visits per month. The business earns money mainly through advertising, video advertising. Its closest rivals include index.hr, net.hr.

Traffic statistics

≈ 8 million
Monthly visits
≈ 1.8 million
Weekly visits
≈ 0.3 million
Daily visits
≈ 3.4 million / month
Unique visitors
#10 in Croatia
Country rank
≈ 3.1
Pages / visit
≈ 3 min
Avg. visit
≈ 58%
Bounce rate
≈ 79% mobile
Mobile traffic
≈ 3
Visits per second
#10
Rank inside country list

Traffic history

PeriodVisitsChange
Q1≈ 7.5 million / month+2%
Q2≈ 7.8 million / month+3%
Q3≈ 8 million / month+3%
Q4≈ 8.5 million / month+6%

Traffic sources

  • Direct37%
  • Organic search34%
  • Social18%
  • News aggregators8%
  • Email3%

Audience & demographics

  • Men55%
  • Women45%
  • Age 35-4426%
  • Age 45-5423%
  • Age 25-3422%

The audience is concentrated in Croatia, skewing urban and mobile, with usage peaks in the evening hours.

Geographic reach

  • Croatia86%

    Home market

  • Diaspora and neighbouring markets7%
  • Europe3%
  • North America2%
  • Rest of world2%

SEO profile

Estimated organic traffic
≈ 2.4 million visits / month
Branded share of search
High — brand terms lead the keyword profile
Indexed pages
Large — category, listing or article level
Primary search market
Croatia

Top organic keywords

KeywordPositionVolumeTraffic share
dnevnik.hr1Very highDominant
breaking newsTop 10High—
today's headlinesTop 10High—
live coverageTop 10High—

Top referral sources

  • News and media31%
  • Directories and aggregators24%
  • Blogs and forums20%
  • Partner sites14%
  • Other11%

Technology stack

Website technologies

Next.jsPHP / CMS backendVarnish cachingAMPVideo streaming stack

Advertising & analytics technologies

Google Analytics 4Google Tag ManagerGoogle AdsGoogle Ad ManagerTaboolaOutbrainPrebid

Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.

Social media profiles & statistics

Instagram

Official brand account

X (Twitter)

Announcements and support

Facebook

Community and campaigns

LinkedIn

Company and hiring updates

YouTube

Brand and product videos

Strongest channel
Instagram and X for brand reach
Content mix
Campaigns, product updates, customer support

Mobile app statistics

iOS — App Store

Available in the local store

Android — Google Play

Available in the local store

App share of traffic
≈ 79% mobile
Position in country
Among the leading news & media apps in Croatia

Company information

Website
dnevnik.hr
Sector
News & Media
Owner
Nova TV (United Group)
Owner type
Subsidiary of a private group
Founded
2004
Headquarters
Zagreb, Croatia
Ownership
Nova TV (United Group) controls the platform. Ownership details are based on public filings and press reporting.
Languages
Croatian
Top traffic sources
direct, organic search, social

Financials

Revenue
Not publicly disclosed
Ownership
Subsidiary of a private group
Reporting
Figures based on public filings, press reports and market estimates

Business model & revenue

Dnevnik.hr operates a news and media publisher focused on Croatia. News portal of Nova TV Croatia. Revenue comes mainly from advertising, supported by the other lines listed below.

  • Advertising
  • Video advertising

International presence

Primary market
Croatia
Expansion
Regional and diaspora audiences beyond the home market

Customer statistics

≈ 3.4 million / month
Monthly reach
≈ 3.1 pages per visit, ≈ 3 min average session
Engagement

Website rankings

Country rank (Croatia)
#10 in this index
Sector rank
Leading news & media site in Croatia

Main competitors

Website comparisons

WebsiteMonthly visitsRankNotes
index.hr≈ 4.8 million / month#11 class competitor—
net.hr≈ 3.6 million / month#12 class competitor—

What is Dnevnik.hr?

Dnevnik.hr (dnevnik.hr) is a news and media publisher serving users in Croatia. News portal of Nova TV Croatia. It ranks #10 among the most visited websites in the country in this index, within the news & media category.

Who owns Dnevnik.hr?

The site is operated by Nova TV (United Group). The company was established in 2004 and is headquartered in Zagreb, Croatia.

Traffic and audience

Traffic estimates place Dnevnik.hr at roughly 8 million visits per month, about 0.3 million per day. Around 79% mobile of sessions come from mobile devices, and visitors view about 3.1 pages per visit with an average session of 3 min.

How Dnevnik.hr makes money

Revenue comes primarily from advertising, alongside video advertising.

Competitors in Croatia

Its closest rivals include index.hr, net.hr.

Data and accuracy

Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.

Company history & milestones

  1. 2004

    Dnevnik.hr is founded in Zagreb, Croatia.

  2. Growth phase

    Expands its news & media offering and moves to a mobile-first product.

  3. Today

    Ranks #10 among the most visited websites in Croatia.

User reviews & ratings

SourceScoreReviewsNotes
Google Play≈ 4.3 / 5—Ratings from the local store listing
App Store≈ 4.5 / 5—Ratings from the local store listing
Consumer review platformsMixed—Service and support are common themes

App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.

Pros & cons

Pros

  • Broad daily news coverage with national reach
  • Fast breaking-news publishing
  • Free access to most articles
  • Strong presence in search and social

Cons

  • Heavy advertising load on article pages
  • Editorial line criticised by parts of the audience
  • Clickbait headlines on high-traffic sections
  • Paywall limits on premium content

Key statistics

Founded2004
HeadquartersZagreb, Croatia
Monthly visits≈ 8 million
Country rank#10 in Croatia
SectorNews & Media
Primary marketCroatia
Founded2004
Monthly visits≈ 8 million

Frequently asked questions

Who owns Dnevnik.hr?

Dnevnik.hr is operated by Nova TV (United Group). Subsidiary of a private group structure, based on public filings and press reporting.

Where is Dnevnik.hr headquartered?

Dnevnik.hr is headquartered in Zagreb, Croatia.

When was Dnevnik.hr founded?

Dnevnik.hr was founded in 2004.

What is Dnevnik.hr's revenue?

Dnevnik.hr does not publish standalone revenue; income comes from advertising, video advertising.

Who are Dnevnik.hr's competitors?

Main competitors in Croatia include index.hr, net.hr.

How does Dnevnik.hr make money?

Mainly advertising, video advertising.

Is Dnevnik.hr publicly traded?

No — Dnevnik.hr is not listed as an independent public company; it is operated by Nova TV (United Group).

How many visitors does Dnevnik.hr get?

Third-party estimates place Dnevnik.hr at roughly 8 million visits per month, mostly from Croatia, with 79% mobile traffic.

Is Dnevnik.hr safe?

Dnevnik.hr is an established news & media site founded in 2004 and ranked #10 in Croatia; use the official domain dnevnik.hr and HTTPS.

Popular searches

dnevnik.hrdnevnik.hr logindnevnik.hr appwho owns dnevnik.hris dnevnik.hr safe

Data sources & confidence

  • Company website and public announcements
    dnevnik.hr
  • Third-party traffic estimation providers
    Similarweb-class estimates

    Visit figures are modelled, not measured

  • App store listings
    Apple App Store, Google Play
  • Press and market coverage
    Croatia and international business media
Data confidence
Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
Last updated
September 2026

Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.

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