Education#7 in Croatia

Sveučilište u Zagrebu (University of Zagreb)

Oldest and largest public higher education research university in Croatia, founded in 1669.

unizg.hr ↗Updated September 2026

Sveučilište u Zagrebu at a glance

Sveučilište u Zagrebu is an education website and one of the most visited sites in Croatia, currently ranked #7 in the country. It was founded in 1669 by Emperor Leopold I and is headquartered in Zagreb, Croatia. Today Sveučilište u Zagrebu is owned by University of Zagreb. Our estimates put its audience at ≈ 6.5 million visits per month. The business earns money mainly through state educational budget, research grants. Its closest rivals include unist.hr, unios.hr.

Traffic statistics

≈ 6.5 million
Monthly visits
≈ 1.5 million
Weekly visits
≈ 0.2 million
Daily visits
≈ 2.7 million / month
Unique visitors
9800
Global rank
#7 in Croatia
Country rank
≈ 5.2
Pages / visit
≈ 9 min
Avg. visit
≈ 40%
Bounce rate
≈ 66% mobile
Mobile traffic
≈ 3
Visits per second
#7
Rank inside country list

Traffic history

PeriodVisitsChange
Q1≈ 6.1 million / month+2%
Q2≈ 6.3 million / month+3%
Q3≈ 6.5 million / month+3%
Q4≈ 6.9 million / month+6%

Traffic sources

  • Organic search44%
  • Direct36%
  • Referral10%
  • Social6%
  • Paid4%

Audience & demographics

  • Women51%
  • Men49%
  • Age 18-2434%
  • Age 25-3427%
  • Age 35-4419%

The audience is concentrated in Croatia, skewing urban and mobile, with usage peaks in the evening hours.

Geographic reach

  • Croatia86%

    Home market

  • Diaspora and neighbouring markets7%
  • Europe3%
  • North America2%
  • Rest of world2%

SEO profile

Estimated organic traffic
≈ 1.9 million visits / month
Branded share of search
High — brand terms lead the keyword profile
Indexed pages
Large — category, listing or article level
Primary search market
Croatia

Top organic keywords

KeywordPositionVolumeTraffic share
sveučilište u zagrebu (university of zagreb)1Very highDominant
exam resultsTop 10High—
past papersTop 10High—
online coursesTop 10High—

Top referral sources

  • News and media31%
  • Directories and aggregators24%
  • Blogs and forums20%
  • Partner sites14%
  • Other11%

Technology stack

Website technologies

ReactPHP / LMS backendVideo deliveryPostgreSQLCDN

Advertising & analytics technologies

Google Analytics 4Google Tag ManagerGoogle AdsMeta Pixel

Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.

Social media profiles & statistics

Instagram

Official brand account

X (Twitter)

Announcements and support

Facebook

Community and campaigns

LinkedIn

Company and hiring updates

YouTube

Brand and product videos

Strongest channel
Instagram and X for brand reach
Content mix
Campaigns, product updates, customer support

Mobile app statistics

iOS — App Store

Available in the local store

Android — Google Play

Available in the local store

App share of traffic
≈ 66% mobile
Position in country
Among the leading education apps in Croatia

Company information

Website
unizg.hr
Sector
Education
Owner
University of Zagreb
Owner type
Public university
Founders
Emperor Leopold I
Founded
1669
Headquarters
Zagreb, Croatia
Employees
7,500+
Ownership
University of Zagreb controls the platform. Ownership details are based on public filings and press reporting.
Revenue
Undisclosed
Languages
Croatian, English
Top traffic sources
organic search, direct, referral

Financials

Revenue
Undisclosed
Ownership
Public university
Reporting
Figures based on public filings, press reports and market estimates

Business model & revenue

Sveučilište u Zagrebu (University of Zagreb) operates an education platform focused on Croatia. Oldest and largest public higher education research university in Croatia, founded in 1669. Revenue comes mainly from state educational budget, supported by the other lines listed below.

  • State Educational Budget
  • Research Grants

Products & services

Merlin E-Learning Portal
Academic Degree Programs

Related deals on Amazon

International presence

Primary market
Croatia
Expansion
Regional and diaspora audiences beyond the home market

Employee statistics

7,500+
Total employees

Customer statistics

≈ 2.7 million / month
Monthly reach
≈ 5.2 pages per visit, ≈ 9 min average session
Engagement

Website rankings

Country rank (Croatia)
#7 in this index
Sector rank
Leading education site in Croatia
Global rank
9800

Main competitors

unist.hrunios.hr

Website comparisons

WebsiteMonthly visitsRankNotes
unist.hr≈ 3.9 million / month#8 class competitor—
unios.hr≈ 2.9 million / month#9 class competitor—

What is Sveučilište u Zagrebu (University of Zagreb)?

Sveučilište u Zagrebu (University of Zagreb) (unizg.hr) is an education platform serving users in Croatia. Oldest and largest public higher education research university in Croatia, founded in 1669. It ranks #7 among the most visited websites in the country in this index, within the education category.

Who owns Sveučilište u Zagrebu (University of Zagreb)?

The site is operated by University of Zagreb, founded by Emperor Leopold I. The company was established in 1669 and is headquartered in Zagreb, Croatia. It employs around 7,500+.

Traffic and audience

Traffic estimates place Sveučilište u Zagrebu (University of Zagreb) at roughly 6.5 million visits per month, about 0.2 million per day. Around 66% mobile of sessions come from mobile devices, and visitors view about 5.2 pages per visit with an average session of 9 min.

How Sveučilište u Zagrebu (University of Zagreb) makes money

Revenue comes primarily from state educational budget, alongside research grants.

Competitors in Croatia

Its closest rivals include unist.hr, unios.hr.

Data and accuracy

Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.

Company history & milestones

  1. 1669

    Sveučilište u Zagrebu (University of Zagreb) is founded in Zagreb, Croatia.

  2. Growth phase

    Expands its education offering and moves to a mobile-first product.

  3. Today

    Ranks #7 among the most visited websites in Croatia.

User reviews & ratings

SourceScoreReviewsNotes
Google Play≈ 4.3 / 5—Ratings from the local store listing
App Store≈ 4.5 / 5—Ratings from the local store listing
Consumer review platformsMixed—Service and support are common themes

App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.

Pros & cons

Pros

  • Free or low-cost access to study material
  • Content aligned with the national curriculum
  • Works on low-end devices
  • Exam and result services in one place

Cons

  • Peak-period slowdowns around exam dates
  • Uneven content quality between subjects
  • Limited personalised feedback
  • Some features locked behind subscriptions

Key statistics

Founded1669
HeadquartersZagreb, Croatia
Employees7,500+
Monthly visits≈ 6.5 million
Country rank#7 in Croatia
SectorEducation
Primary marketCroatia
Founded1669
Monthly visits≈ 6.5 million

Frequently asked questions

Who owns Sveučilište u Zagrebu (University of Zagreb)?

Sveučilište u Zagrebu (University of Zagreb) is operated by University of Zagreb. Public university structure, based on public filings and press reporting.

Where is Sveučilište u Zagrebu (University of Zagreb) headquartered?

Sveučilište u Zagrebu (University of Zagreb) is headquartered in Zagreb, Croatia.

When was Sveučilište u Zagrebu (University of Zagreb) founded?

Sveučilište u Zagrebu (University of Zagreb) was founded in 1669 by Emperor Leopold I.

How many employees does Sveučilište u Zagrebu (University of Zagreb) have?

Sveučilište u Zagrebu (University of Zagreb) employs approximately 7,500+ people.

What is Sveučilište u Zagrebu (University of Zagreb)'s revenue?

Sveučilište u Zagrebu (University of Zagreb)'s revenue: Undisclosed.

Who are Sveučilište u Zagrebu (University of Zagreb)'s competitors?

Main competitors in Croatia include unist.hr, unios.hr.

How does Sveučilište u Zagrebu (University of Zagreb) make money?

Mainly state educational budget, research grants.

Is Sveučilište u Zagrebu (University of Zagreb) publicly traded?

Sveučilište u Zagrebu (University of Zagreb)'s ownership: Public university.

How many visitors does Sveučilište u Zagrebu (University of Zagreb) get?

Third-party estimates place Sveučilište u Zagrebu (University of Zagreb) at roughly 6.5 million visits per month, mostly from Croatia, with 66% mobile traffic.

Is Sveučilište u Zagrebu (University of Zagreb) safe?

Sveučilište u Zagrebu (University of Zagreb) is an established education site founded in 1669 and ranked #7 in Croatia; use the official domain unizg.hr and HTTPS.

Popular searches

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Data sources & confidence

  • Company website and public announcements
    unizg.hr
  • Third-party traffic estimation providers
    Similarweb-class estimates

    Visit figures are modelled, not measured

  • App store listings
    Apple App Store, Google Play
  • Press and market coverage
    Croatia and international business media
Data confidence
Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
Last updated
September 2026

Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.

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