Wikipedia Indonesia
The Indonesian-language edition of the free online encyclopedia.
Wikipedia Indonesia at a glance
Wikipedia Indonesia is an education website and one of the most visited sites in Indonesia, currently ranked #198 in the country. It was founded in 2003 by Jimmy Wales, Larry Sanger and is headquartered in San Francisco, CA, USA. Today Wikipedia Indonesia is owned by Wikimedia Foundation. Our estimates put its audience at ≈ 120 million visits per month. The business earns money mainly through donations. Its closest rivals include kbbi.kemdikbud.go.id, google.co.id, brainly.co.id.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 113 million / month | +2% |
| Q2 | ≈ 116 million / month | +3% |
| Q3 | ≈ 120 million / month | +3% |
| Q4 | ≈ 127 million / month | +6% |
Traffic sources
- Organic search44%
- Direct36%
- Referral10%
- Social6%
- Paid4%
Audience & demographics
- Women51%
- Men49%
- Age 18-2434%
- Age 25-3427%
- Age 35-4419%
The audience is concentrated in Indonesia, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Indonesia86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 36 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Indonesia
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| wikipedia indonesia | 1 | Very high | Dominant |
| exam results | Top 10 | High | — |
| past papers | Top 10 | High | — |
| online courses | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Indonesia web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 66% mobile
- Position in country
- Among the leading education apps in Indonesia
Company information
- Website
- wikipedia.org
- Sector
- Education
- Owner
- Wikimedia Foundation
- Owner type
- Nonprofit
- Founders
- Jimmy Wales, Larry Sanger
- Founded
- 2003
- Headquarters
- San Francisco, CA, USA
- Employees
- 700+
- Ownership
- Wikimedia Foundation controls the platform. Ownership details are based on public filings and press reporting.
- Revenue
- ≈ $180 million annual revenue (est.)
- Languages
- Indonesian
- Top traffic sources
- organic search, direct, referral
Financials
- Revenue
- ≈ $180 million annual revenue (est.)
- Ownership
- Nonprofit
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
Wikipedia Indonesia operates an education platform focused on Indonesia. The Indonesian-language edition of the free online encyclopedia. Revenue comes mainly from donations, supported by the other lines listed below.
- Donations
Products & services
Related deals on Amazon
As an Amazon Associate, Global Site Index earns from qualifying purchases.
International presence
- Primary market
- Indonesia
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (Indonesia)
- #198 in this index
- Sector rank
- Leading education site in Indonesia
- Global rank
- 7
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| kbbi.kemdikbud.go.id | ≈ 72 million / month | #199 class competitor | — |
| google.co.id | ≈ 54 million / month | #200 class competitor | — |
| brainly.co.id | ≈ 36 million / month | #201 class competitor | — |
What is Wikipedia Indonesia?
Wikipedia Indonesia (wikipedia.org) is an education platform serving users in Indonesia. The Indonesian-language edition of the free online encyclopedia. It ranks #198 among the most visited websites in the country in this index, within the education category.
Who owns Wikipedia Indonesia?
The site is operated by Wikimedia Foundation, founded by Jimmy Wales, Larry Sanger. The company was established in 2003 and is headquartered in San Francisco, CA, USA. It employs around 700+.
Traffic and audience
Traffic estimates place Wikipedia Indonesia at roughly 120 million visits per month, about 4 million per day. Around 66% mobile of sessions come from mobile devices, and visitors view about 5.2 pages per visit with an average session of 9 min.
How Wikipedia Indonesia makes money
Revenue comes primarily from donations, alongside .
Competitors in Indonesia
Its closest rivals include kbbi.kemdikbud.go.id, google.co.id, brainly.co.id.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 2003
Wikipedia Indonesia is founded in San Francisco, CA, USA.
- Growth phase
Expands its education offering and moves to a mobile-first product.
- Today
Ranks #198 among the most visited websites in Indonesia.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Free or low-cost access to study material
- Content aligned with the national curriculum
- Works on low-end devices
- Exam and result services in one place
Cons
- Peak-period slowdowns around exam dates
- Uneven content quality between subjects
- Limited personalised feedback
- Some features locked behind subscriptions
Key statistics
Frequently asked questions
Who owns Wikipedia Indonesia?
Wikipedia Indonesia is operated by Wikimedia Foundation. Nonprofit structure, based on public filings and press reporting.
Where is Wikipedia Indonesia headquartered?
Wikipedia Indonesia is headquartered in San Francisco, CA, USA.
When was Wikipedia Indonesia founded?
Wikipedia Indonesia was founded in 2003 by Jimmy Wales, Larry Sanger.
How many employees does Wikipedia Indonesia have?
Wikipedia Indonesia employs approximately 700+ people.
What is Wikipedia Indonesia's revenue?
Wikipedia Indonesia's revenue: ≈ $180 million annual revenue (est.).
Who are Wikipedia Indonesia's competitors?
Main competitors in Indonesia include kbbi.kemdikbud.go.id, google.co.id, brainly.co.id.
How does Wikipedia Indonesia make money?
Mainly donations.
Is Wikipedia Indonesia publicly traded?
No — Wikipedia Indonesia is not listed as an independent public company; it is operated by Wikimedia Foundation.
How many visitors does Wikipedia Indonesia get?
Third-party estimates place Wikipedia Indonesia at roughly 120 million visits per month, mostly from Indonesia, with 66% mobile traffic.
Is Wikipedia Indonesia safe?
Wikipedia Indonesia is an established education site founded in 2003 and ranked #198 in Indonesia; use the official domain wikipedia.org and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementswikipedia.org
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageIndonesia and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos