Education#7 in Morocco

Université Mohammed V de Rabat

Flagship public research university located in the capital seat of Rabat.

um5.ac.ma ↗Updated September 2026

Université Mohammed V de Rabat at a glance

Université Mohammed V de Rabat is an education website and one of the most visited sites in Morocco, currently ranked #7 in the country. It was founded in 1957 by King Mohammed V and is headquartered in Rabat, Morocco. Today Université Mohammed V de Rabat is owned by Ministry of Higher Education. Our estimates put its audience at ≈ 5.2 million visits per month. The business earns money mainly through state educational budget. Its closest rivals include univh2c.ma.

Traffic statistics

≈ 5.2 million
Monthly visits
≈ 1.2 million
Weekly visits
≈ 0.2 million
Daily visits
≈ 2.2 million / month
Unique visitors
14000
Global rank
#7 in Morocco
Country rank
≈ 5.2
Pages / visit
≈ 9 min
Avg. visit
≈ 40%
Bounce rate
≈ 66% mobile
Mobile traffic
≈ 2
Visits per second
#7
Rank inside country list

Traffic history

PeriodVisitsChange
Q1≈ 4.9 million / month+2%
Q2≈ 5 million / month+3%
Q3≈ 5.2 million / month+3%
Q4≈ 5.5 million / month+6%

Traffic sources

  • Organic search44%
  • Direct36%
  • Referral10%
  • Social6%
  • Paid4%

Audience & demographics

  • Women51%
  • Men49%
  • Age 18-2434%
  • Age 25-3427%
  • Age 35-4419%

The audience is concentrated in Morocco, skewing urban and mobile, with usage peaks in the evening hours.

Geographic reach

  • Morocco86%

    Home market

  • Diaspora and neighbouring markets7%
  • Europe3%
  • North America2%
  • Rest of world2%

SEO profile

Estimated organic traffic
≈ 1.6 million visits / month
Branded share of search
High — brand terms lead the keyword profile
Indexed pages
Large — category, listing or article level
Primary search market
Morocco

Top organic keywords

KeywordPositionVolumeTraffic share
université mohammed v de rabat1Very highDominant
exam resultsTop 10High—
past papersTop 10High—
online coursesTop 10High—

Top referral sources

  • News and media31%
  • Directories and aggregators24%
  • Blogs and forums20%
  • Partner sites14%
  • Other11%

Technology stack

Website technologies

ReactPHP / LMS backendVideo deliveryPostgreSQLCDN

Advertising & analytics technologies

Google Analytics 4Google Tag ManagerGoogle AdsMeta Pixel

Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.

Social media profiles & statistics

Instagram

Official brand account

X (Twitter)

Announcements and support

Facebook

Community and campaigns

LinkedIn

Company and hiring updates

YouTube

Brand and product videos

Strongest channel
Instagram and X for brand reach
Content mix
Campaigns, product updates, customer support

Mobile app statistics

iOS — App Store

Available in the local store

Android — Google Play

Available in the local store

App share of traffic
≈ 66% mobile
Position in country
Among the leading education apps in Morocco

Company information

Website
um5.ac.ma
Sector
Education
Owner
Ministry of Higher Education
Owner type
Public university
Founders
King Mohammed V
Founded
1957
Headquarters
Rabat, Morocco
Employees
3,500+
Ownership
Ministry of Higher Education controls the platform. Ownership details are based on public filings and press reporting.
Revenue
Undisclosed
Languages
French, Arabic
Top traffic sources
organic search, direct, referral

Financials

Revenue
Undisclosed
Ownership
Public university
Reporting
Figures based on public filings, press reports and market estimates

Business model & revenue

Université Mohammed V de Rabat operates an education platform focused on Morocco. Flagship public research university located in the capital seat of Rabat. Revenue comes mainly from state educational budget, supported by the other lines listed below.

  • State Educational Budget

Products & services

Student Portal
Academic Degree Programs

Related deals on Amazon

International presence

Primary market
Morocco
Expansion
Regional and diaspora audiences beyond the home market

Employee statistics

3,500+
Total employees

Customer statistics

≈ 2.2 million / month
Monthly reach
≈ 5.2 pages per visit, ≈ 9 min average session
Engagement

Website rankings

Country rank (Morocco)
#7 in this index
Sector rank
Leading education site in Morocco
Global rank
14000

Main competitors

univh2c.ma

Website comparisons

WebsiteMonthly visitsRankNotes
univh2c.ma≈ 3.1 million / month#8 class competitor—

What is Université Mohammed V de Rabat?

Université Mohammed V de Rabat (um5.ac.ma) is an education platform serving users in Morocco. Flagship public research university located in the capital seat of Rabat. It ranks #7 among the most visited websites in the country in this index, within the education category.

Who owns Université Mohammed V de Rabat?

The site is operated by Ministry of Higher Education, founded by King Mohammed V. The company was established in 1957 and is headquartered in Rabat, Morocco. It employs around 3,500+.

Traffic and audience

Traffic estimates place Université Mohammed V de Rabat at roughly 5.2 million visits per month, about 0.2 million per day. Around 66% mobile of sessions come from mobile devices, and visitors view about 5.2 pages per visit with an average session of 9 min.

How Université Mohammed V de Rabat makes money

Revenue comes primarily from state educational budget, alongside .

Competitors in Morocco

Its closest rivals include univh2c.ma.

Data and accuracy

Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.

Company history & milestones

  1. 1957

    Université Mohammed V de Rabat is founded in Rabat, Morocco.

  2. Growth phase

    Expands its education offering and moves to a mobile-first product.

  3. Today

    Ranks #7 among the most visited websites in Morocco.

User reviews & ratings

SourceScoreReviewsNotes
Google Play≈ 4.3 / 5—Ratings from the local store listing
App Store≈ 4.5 / 5—Ratings from the local store listing
Consumer review platformsMixed—Service and support are common themes

App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.

Pros & cons

Pros

  • Free or low-cost access to study material
  • Content aligned with the national curriculum
  • Works on low-end devices
  • Exam and result services in one place

Cons

  • Peak-period slowdowns around exam dates
  • Uneven content quality between subjects
  • Limited personalised feedback
  • Some features locked behind subscriptions

Key statistics

Founded1957
HeadquartersRabat, Morocco
Employees3,500+
Monthly visits≈ 5.2 million
Country rank#7 in Morocco
SectorEducation
Primary marketMorocco
Founded1957
Monthly visits≈ 5.2 million

Frequently asked questions

Who owns Université Mohammed V de Rabat?

Université Mohammed V de Rabat is operated by Ministry of Higher Education. Public university structure, based on public filings and press reporting.

Where is Université Mohammed V de Rabat headquartered?

Université Mohammed V de Rabat is headquartered in Rabat, Morocco.

When was Université Mohammed V de Rabat founded?

Université Mohammed V de Rabat was founded in 1957 by King Mohammed V.

How many employees does Université Mohammed V de Rabat have?

Université Mohammed V de Rabat employs approximately 3,500+ people.

What is Université Mohammed V de Rabat's revenue?

Université Mohammed V de Rabat's revenue: Undisclosed.

Who are Université Mohammed V de Rabat's competitors?

Main competitors in Morocco include univh2c.ma.

How does Université Mohammed V de Rabat make money?

Mainly state educational budget.

Is Université Mohammed V de Rabat publicly traded?

Université Mohammed V de Rabat's ownership: Public university.

How many visitors does Université Mohammed V de Rabat get?

Third-party estimates place Université Mohammed V de Rabat at roughly 5.2 million visits per month, mostly from Morocco, with 66% mobile traffic.

Is Université Mohammed V de Rabat safe?

Université Mohammed V de Rabat is an established education site founded in 1957 and ranked #7 in Morocco; use the official domain um5.ac.ma and HTTPS.

Popular searches

université mohammed v de rabatuniversité mohammed v de rabat loginuniversité mohammed v de rabat appwho owns université mohammed v de rabatis université mohammed v de rabat safe

Data sources & confidence

  • Company website and public announcements
    um5.ac.ma
  • Third-party traffic estimation providers
    Similarweb-class estimates

    Visit figures are modelled, not measured

  • App store listings
    Apple App Store, Google Play
  • Press and market coverage
    Morocco and international business media
Data confidence
Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
Last updated
September 2026

Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.

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