Ministério da Educação
The Brazilian education ministry portal with student programs and policy information.
Ministério da Educação at a glance
Ministério da Educação is an education website and one of the most visited sites in Brazil, currently ranked #162 in the country. It was founded in 1930 by Federal Government of Brazil and is headquartered in Brasília, Brazil. Today Ministério da Educação is owned by Ministério da Educação. Our estimates put its audience at ≈ 15 million visits per month. The business earns money mainly through public funding. Its closest rivals include inep.gov.br, gov.br, brasilescola.uol.com.br.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 14.1 million / month | +2% |
| Q2 | ≈ 14.5 million / month | +3% |
| Q3 | ≈ 15 million / month | +3% |
| Q4 | ≈ 15.9 million / month | +6% |
Traffic sources
- Organic search44%
- Direct36%
- Referral10%
- Social6%
- Paid4%
Audience & demographics
- Women51%
- Men49%
- Age 18-2434%
- Age 25-3427%
- Age 35-4419%
The audience is concentrated in Brazil, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Brazil86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 4.5 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Brazil
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| ministério da educação | 1 | Very high | Dominant |
| exam results | Top 10 | High | — |
| past papers | Top 10 | High | — |
| online courses | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Brazil web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 66% mobile
- Position in country
- Among the leading education apps in Brazil
Company information
- Website
- mec.gov.br
- Sector
- Education
- Owner
- Ministério da Educação
- Owner type
- Government agency
- Founders
- Federal Government of Brazil
- Founded
- 1930
- Headquarters
- Brasília, Brazil
- Employees
- 2,000+
- Ownership
- Ministério da Educação controls the platform. Ownership details are based on public filings and press reporting.
- Revenue
- N/A (public service)
- Languages
- Portuguese
- Top traffic sources
- organic search, direct, referral
Financials
- Revenue
- N/A (public service)
- Ownership
- Government agency
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
Ministério da Educação operates an education platform focused on Brazil. The Brazilian education ministry portal with student programs and policy information. Revenue comes mainly from public funding, supported by the other lines listed below.
- Public funding
Products & services
Related deals on Amazon
As an Amazon Associate, Global Site Index earns from qualifying purchases.
International presence
- Primary market
- Brazil
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (Brazil)
- #162 in this index
- Sector rank
- Leading education site in Brazil
- Global rank
- 5000
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| inep.gov.br | ≈ 9 million / month | #163 class competitor | — |
| gov.br | ≈ 6.7 million / month | #164 class competitor | — |
| brasilescola.uol.com.br | ≈ 4.5 million / month | #165 class competitor | — |
What is Ministério da Educação?
Ministério da Educação (mec.gov.br) is an education platform serving users in Brazil. The Brazilian education ministry portal with student programs and policy information. It ranks #162 among the most visited websites in the country in this index, within the education category.
Who owns Ministério da Educação?
The site is operated by Ministério da Educação, founded by Federal Government of Brazil. The company was established in 1930 and is headquartered in Brasília, Brazil. It employs around 2,000+.
Traffic and audience
Traffic estimates place Ministério da Educação at roughly 15 million visits per month, about 0.5 million per day. Around 66% mobile of sessions come from mobile devices, and visitors view about 5.2 pages per visit with an average session of 9 min.
How Ministério da Educação makes money
Revenue comes primarily from public funding, alongside .
Competitors in Brazil
Its closest rivals include inep.gov.br, gov.br, brasilescola.uol.com.br.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 1930
Ministério da Educação is founded in Brasília, Brazil.
- Growth phase
Expands its education offering and moves to a mobile-first product.
- Today
Ranks #162 among the most visited websites in Brazil.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Free or low-cost access to study material
- Content aligned with the national curriculum
- Works on low-end devices
- Exam and result services in one place
Cons
- Peak-period slowdowns around exam dates
- Uneven content quality between subjects
- Limited personalised feedback
- Some features locked behind subscriptions
Key statistics
Frequently asked questions
Who owns Ministério da Educação?
Ministério da Educação is operated by Ministério da Educação. Government agency structure, based on public filings and press reporting.
Where is Ministério da Educação headquartered?
Ministério da Educação is headquartered in Brasília, Brazil.
When was Ministério da Educação founded?
Ministério da Educação was founded in 1930 by Federal Government of Brazil.
How many employees does Ministério da Educação have?
Ministério da Educação employs approximately 2,000+ people.
What is Ministério da Educação's revenue?
Ministério da Educação's revenue: N/A (public service).
Who are Ministério da Educação's competitors?
Main competitors in Brazil include inep.gov.br, gov.br, brasilescola.uol.com.br.
How does Ministério da Educação make money?
Mainly public funding.
Is Ministério da Educação publicly traded?
Ministério da Educação's ownership: Government agency.
How many visitors does Ministério da Educação get?
Third-party estimates place Ministério da Educação at roughly 15 million visits per month, mostly from Brazil, with 66% mobile traffic.
Is Ministério da Educação safe?
Ministério da Educação is an established education site founded in 1930 and ranked #162 in Brazil; use the official domain mec.gov.br and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementsmec.gov.br
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageBrazil and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos