Namuwiki
A large Korean-language wiki covering pop culture, games, history and general topics.
Namuwiki at a glance
Namuwiki is an education website and one of the most visited sites in South Korea, currently ranked #187 in the country. It was founded in 2015 by Not publicly disclosed and is headquartered in Seoul, South Korea. Today Namuwiki is owned by umanle S.R.L.. Our estimates put its audience at ≈ 300 million visits per month. The business earns money mainly through advertising. Its closest rivals include wikipedia.org, terms.naver.com, dcinside.com.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 282 million / month | +2% |
| Q2 | ≈ 291 million / month | +3% |
| Q3 | ≈ 300 million / month | +3% |
| Q4 | ≈ 318 million / month | +6% |
Traffic sources
- Organic search44%
- Direct36%
- Referral10%
- Social6%
- Paid4%
Audience & demographics
- Women51%
- Men49%
- Age 18-2434%
- Age 25-3427%
- Age 35-4419%
The audience is concentrated in South Korea, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- South Korea86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 90 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- South Korea
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| namuwiki | 1 | Very high | Dominant |
| exam results | Top 10 | High | — |
| past papers | Top 10 | High | — |
| online courses | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the South Korea web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 66% mobile
- Position in country
- Among the leading education apps in South Korea
Company information
- Website
- namu.wiki
- Sector
- Education
- Owner
- umanle S.R.L.
- Owner type
- Private company
- Founders
- Not publicly disclosed
- Founded
- 2015
- Headquarters
- Seoul, South Korea
- Employees
- 20+
- Ownership
- umanle S.R.L. controls the platform. Ownership details are based on public filings and press reporting.
- Revenue
- ≈ $20 million annual revenue (est.)
- Languages
- Korean
- Top traffic sources
- organic search, direct, referral
Financials
- Revenue
- ≈ $20 million annual revenue (est.)
- Ownership
- Private company
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
Namuwiki operates an education platform focused on South Korea. A large Korean-language wiki covering pop culture, games, history and general topics. Revenue comes mainly from advertising, supported by the other lines listed below.
- Advertising
Products & services
Related deals on Amazon
As an Amazon Associate, Global Site Index earns from qualifying purchases.
International presence
- Primary market
- South Korea
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (South Korea)
- #187 in this index
- Sector rank
- Leading education site in South Korea
- Global rank
- 250
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| wikipedia.org | ≈ 180 million / month | #188 class competitor | — |
| terms.naver.com | ≈ 135 million / month | #189 class competitor | — |
| dcinside.com | ≈ 90 million / month | #190 class competitor | — |
What is Namuwiki?
Namuwiki (namu.wiki) is an education platform serving users in South Korea. A large Korean-language wiki covering pop culture, games, history and general topics. It ranks #187 among the most visited websites in the country in this index, within the education category.
Who owns Namuwiki?
The site is operated by umanle S.R.L., founded by Not publicly disclosed. The company was established in 2015 and is headquartered in Seoul, South Korea. It employs around 20+.
Traffic and audience
Traffic estimates place Namuwiki at roughly 300 million visits per month, about 10 million per day. Around 66% mobile of sessions come from mobile devices, and visitors view about 5.2 pages per visit with an average session of 9 min.
How Namuwiki makes money
Revenue comes primarily from advertising, alongside .
Competitors in South Korea
Its closest rivals include wikipedia.org, terms.naver.com, dcinside.com.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 2015
Namuwiki is founded in Seoul, South Korea.
- Growth phase
Expands its education offering and moves to a mobile-first product.
- Today
Ranks #187 among the most visited websites in South Korea.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Free or low-cost access to study material
- Content aligned with the national curriculum
- Works on low-end devices
- Exam and result services in one place
Cons
- Peak-period slowdowns around exam dates
- Uneven content quality between subjects
- Limited personalised feedback
- Some features locked behind subscriptions
Key statistics
Frequently asked questions
Who owns Namuwiki?
Namuwiki is operated by umanle S.R.L.. Private company structure, based on public filings and press reporting.
Where is Namuwiki headquartered?
Namuwiki is headquartered in Seoul, South Korea.
When was Namuwiki founded?
Namuwiki was founded in 2015 by Not publicly disclosed.
How many employees does Namuwiki have?
Namuwiki employs approximately 20+ people.
What is Namuwiki's revenue?
Namuwiki's revenue: ≈ $20 million annual revenue (est.).
Who are Namuwiki's competitors?
Main competitors in South Korea include wikipedia.org, terms.naver.com, dcinside.com.
How does Namuwiki make money?
Mainly advertising.
Is Namuwiki publicly traded?
No — Namuwiki is not listed as an independent public company; it is operated by umanle S.R.L..
How many visitors does Namuwiki get?
Third-party estimates place Namuwiki at roughly 300 million visits per month, mostly from South Korea, with 66% mobile traffic.
Is Namuwiki safe?
Namuwiki is an established education site founded in 2015 and ranked #187 in South Korea; use the official domain namu.wiki and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementsnamu.wiki
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageSouth Korea and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos