RIDI
A Korean e-book, webtoon and web novel platform with a subscription option.
RIDI at a glance
RIDI is an entertainment & streaming website and one of the most visited sites in South Korea, currently ranked #185 in the country. It was founded in 2009 by Bae Ki-sik and is headquartered in Seoul, South Korea. Today RIDI is owned by RIDI Corp.. Our estimates put its audience at ≈ 15 million visits per month. The business earns money mainly through content sales, subscriptions. Its closest rivals include yes24.com, kyobobook.co.kr, webtoons.com.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 14.1 million / month | +2% |
| Q2 | ≈ 14.5 million / month | +3% |
| Q3 | ≈ 15 million / month | +3% |
| Q4 | ≈ 15.9 million / month | +6% |
Traffic sources
- Direct63%
- Organic search21%
- Social8%
- Referral5%
- Paid3%
Audience & demographics
- Men54%
- Women46%
- Age 18-2428%
- Age 25-3429%
- Age 35-4421%
The audience is concentrated in South Korea, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- South Korea86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 4.5 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- South Korea
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| ridi | 1 | Very high | Dominant |
| watch online | Top 10 | High | — |
| live stream | Top 10 | High | — |
| subscription price | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the South Korea web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 74% mobile
- Position in country
- Among the leading entertainment & streaming apps in South Korea
Company information
- Website
- ridibooks.com
- Sector
- Entertainment & Streaming
- Owner
- RIDI Corp.
- Owner type
- Public company
- Founders
- Bae Ki-sik
- Founded
- 2009
- Headquarters
- Seoul, South Korea
- Employees
- 400+
- Ownership
- RIDI Corp. controls the platform. Ownership details are based on public filings and press reporting.
- Revenue
- ≈ $200 million annual revenue (est.)
- Languages
- Korean, Japanese
- Top traffic sources
- direct, organic search, social
Financials
- Revenue
- ≈ $200 million annual revenue (est.)
- Ownership
- Public company
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
RIDI operates an entertainment and streaming service focused on South Korea. A Korean e-book, webtoon and web novel platform with a subscription option. Revenue comes mainly from content sales, supported by the other lines listed below.
- Content sales
- Subscriptions
Products & services
Related deals on Amazon
As an Amazon Associate, Global Site Index earns from qualifying purchases.
International presence
- Primary market
- South Korea
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (South Korea)
- #185 in this index
- Sector rank
- Leading entertainment & streaming site in South Korea
- Global rank
- 5000
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| yes24.com | ≈ 9 million / month | #186 class competitor | — |
| kyobobook.co.kr | ≈ 6.7 million / month | #187 class competitor | — |
| webtoons.com | ≈ 4.5 million / month | #188 class competitor | — |
What is RIDI?
RIDI (ridibooks.com) is an entertainment and streaming service serving users in South Korea. A Korean e-book, webtoon and web novel platform with a subscription option. It ranks #185 among the most visited websites in the country in this index, within the entertainment & streaming category.
Who owns RIDI?
The site is operated by RIDI Corp., founded by Bae Ki-sik. The company was established in 2009 and is headquartered in Seoul, South Korea. It employs around 400+.
Traffic and audience
Traffic estimates place RIDI at roughly 15 million visits per month, about 0.5 million per day. Around 74% mobile of sessions come from mobile devices, and visitors view about 6.9 pages per visit with an average session of 14 min.
How RIDI makes money
Revenue comes primarily from content sales, alongside subscriptions.
Competitors in South Korea
Its closest rivals include yes24.com, kyobobook.co.kr, webtoons.com.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 2009
RIDI is founded in Seoul, South Korea.
- Growth phase
Expands its entertainment & streaming offering and moves to a mobile-first product.
- Today
Ranks #185 among the most visited websites in South Korea.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Large local content library
- Live sports or exclusive originals
- Works across mobile, web and TV apps
- Affordable local pricing tiers
Cons
- Content rotates out of the catalogue
- Ad-supported tier interrupts playback
- Rights restrictions limit some titles
- Streaming quality varies on weak connections
Key statistics
Frequently asked questions
Who owns RIDI?
RIDI is operated by RIDI Corp.. Public company structure, based on public filings and press reporting.
Where is RIDI headquartered?
RIDI is headquartered in Seoul, South Korea.
When was RIDI founded?
RIDI was founded in 2009 by Bae Ki-sik.
How many employees does RIDI have?
RIDI employs approximately 400+ people.
What is RIDI's revenue?
RIDI's revenue: ≈ $200 million annual revenue (est.).
Who are RIDI's competitors?
Main competitors in South Korea include yes24.com, kyobobook.co.kr, webtoons.com.
How does RIDI make money?
Mainly content sales, subscriptions.
Is RIDI publicly traded?
RIDI's ownership: Public company.
How many visitors does RIDI get?
Third-party estimates place RIDI at roughly 15 million visits per month, mostly from South Korea, with 74% mobile traffic.
Is RIDI safe?
RIDI is an established entertainment & streaming site founded in 2009 and ranked #185 in South Korea; use the official domain ridibooks.com and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementsridibooks.com
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageSouth Korea and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos