Government of Zambia
The official government portal provides information and public services for Zambia.
Government of Zambia at a glance
Government of Zambia is a government website and one of the most visited sites in Zambia, currently ranked #9 in the country. It was founded in Not publicly documented and is headquartered in Lusaka, Zambia. Today Government of Zambia is owned by Government of Zambia. Our estimates put its audience at ≈ 0.1 million visits per month. The business earns money mainly through government funded.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 0.1 million / month | +2% |
| Q2 | ≈ 0.1 million / month | +3% |
| Q3 | ≈ 0.1 million / month | +3% |
| Q4 | ≈ 0.1 million / month | +6% |
Traffic sources
- Direct49%
- Organic search40%
- Referral7%
- Social3%
- Email1%
Audience & demographics
- Men51%
- Women49%
- Age 25-3427%
- Age 35-4426%
- Age 45-5423%
The audience is concentrated in Zambia, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Zambia94%
Home market
- Diaspora and neighbouring markets3%
- Europe1%
- North America1%
- Rest of world1%
SEO profile
- Estimated organic traffic
- ≈ 0 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Zambia
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| government of zambia | 1 | Very high | Dominant |
| official application | Top 10 | High | — |
| tax payment | Top 10 | High | — |
| id document | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Zambia web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 69% mobile
- Position in country
- Among the leading government apps in Zambia
Company information
- Website
- zambia.gov.zm
- Sector
- Government
- Owner
- Government of Zambia
- Owner type
- Private company
- Founded
- Not publicly documented
- Headquarters
- Lusaka, Zambia
- Ownership
- Government of Zambia controls the platform. Ownership details are based on public filings and press reporting.
- Languages
- English
- Top traffic sources
- direct, organic search, referral
Financials
- Revenue
- Not publicly disclosed
- Ownership
- Private company
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
Government of Zambia operates an official government service portal focused on Zambia. The official government portal provides information and public services for Zambia. Revenue comes mainly from government funded, supported by the other lines listed below.
- Government funded
International presence
- Primary market
- Zambia
- Expansion
- Regional and diaspora audiences beyond the home market
Customer statistics
Website rankings
- Country rank (Zambia)
- #9 in this index
- Sector rank
- Leading government site in Zambia
What is Government of Zambia?
Government of Zambia (zambia.gov.zm) is an official government service portal serving users in Zambia. The official government portal provides information and public services for Zambia. It ranks #9 among the most visited websites in the country in this index, within the government category.
Who owns Government of Zambia?
The site is operated by Government of Zambia. The company was established in Not publicly documented and is headquartered in Lusaka, Zambia.
Traffic and audience
Traffic estimates place Government of Zambia at roughly 0.1 million visits per month, about 0 million per day. Around 69% mobile of sessions come from mobile devices, and visitors view about 4.6 pages per visit with an average session of 6 min.
How Government of Zambia makes money
Revenue comes primarily from government funded, alongside .
Competitors in Zambia
It competes with other government platforms active in the local market.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- Not publicly documented
Government of Zambia is founded in Lusaka, Zambia.
- Growth phase
Expands its government offering and moves to a mobile-first product.
- Today
Ranks #9 among the most visited websites in Zambia.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Official source for public services and documents
- Digital identity login replaces office visits
- No advertising or tracking clutter
- Accessible design requirements
Cons
- Navigation across departments is confusing
- Peak-time queues and downtime
- Some services still require paper steps
- Support channels are limited
Key statistics
Frequently asked questions
Who owns Government of Zambia?
Government of Zambia is operated by Government of Zambia. Private company structure, based on public filings and press reporting.
Where is Government of Zambia headquartered?
Government of Zambia is headquartered in Lusaka, Zambia.
When was Government of Zambia founded?
Government of Zambia was founded in Not publicly documented.
What is Government of Zambia's revenue?
Government of Zambia does not publish standalone revenue; income comes from government funded.
How does Government of Zambia make money?
Mainly government funded.
Is Government of Zambia publicly traded?
No — Government of Zambia is not listed as an independent public company; it is operated by Government of Zambia.
How many visitors does Government of Zambia get?
Third-party estimates place Government of Zambia at roughly 0.1 million visits per month, mostly from Zambia, with 69% mobile traffic.
Is Government of Zambia safe?
Government of Zambia is an established government site founded in Not publicly documented and ranked #9 in Zambia; use the official domain zambia.gov.zm and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementszambia.gov.zm
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageZambia and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos