Voetbal.nl
Official platform of the Dutch Football Association (KNVB) for amateur players, match schedules, and league tables.
Voetbal.nl at a glance
Voetbal.nl is a sports website and one of the most visited sites in Netherlands, currently ranked #78 in the country. It was founded in 1889 by Pim Mulier and is headquartered in Zeist, Netherlands. Today Voetbal.nl is owned by KNVB (Royal Dutch Football Association). Our estimates put its audience at ≈ 8 million visits per month. The business earns money mainly through sponsorships, knvb membership fees, in-app ads. Its closest rivals include knvb.nl, voetbalzone.nl.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 7.5 million / month | +2% |
| Q2 | ≈ 7.8 million / month | +3% |
| Q3 | ≈ 8 million / month | +3% |
| Q4 | ≈ 8.5 million / month | +6% |
Traffic sources
- Direct45%
- Organic search30%
- Social16%
- Referral6%
- Paid3%
Audience & demographics
- Men74%
- Women26%
- Age 18-2427%
- Age 25-3431%
- Age 35-4422%
The audience is concentrated in Netherlands, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Netherlands86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 2.4 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Netherlands
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| voetbal.nl | 1 | Very high | Dominant |
| live scores | Top 10 | High | — |
| match results | Top 10 | High | — |
| league table | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Netherlands web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 83% mobile
- Position in country
- Among the leading sports apps in Netherlands
Company information
- Website
- voetbal.nl
- Sector
- Sports
- Owner
- KNVB (Royal Dutch Football Association)
- Owner type
- Sports governing body
- Founders
- Pim Mulier
- Founded
- 1889
- Headquarters
- Zeist, Netherlands
- Employees
- 400+
- Ownership
- KNVB (Royal Dutch Football Association) controls the platform. Ownership details are based on public filings and press reporting.
- Revenue
- Undisclosed
- Languages
- Dutch
- Top traffic sources
- direct, organic search, social
Financials
- Revenue
- Undisclosed
- Ownership
- Sports governing body
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
Voetbal.nl operates a sports media platform focused on Netherlands. Official platform of the Dutch Football Association (KNVB) for amateur players, match schedules, and league tables. Revenue comes mainly from sponsorships, supported by the other lines listed below.
- Sponsorships
- KNVB membership fees
- In-app ads
Products & services
Related deals on Amazon
As an Amazon Associate, Global Site Index earns from qualifying purchases.
International presence
- Primary market
- Netherlands
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (Netherlands)
- #78 in this index
- Sector rank
- Leading sports site in Netherlands
- Global rank
- 7750
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| knvb.nl | ≈ 4.8 million / month | #79 class competitor | — |
| voetbalzone.nl | ≈ 3.6 million / month | #80 class competitor | — |
What is Voetbal.nl?
Voetbal.nl (voetbal.nl) is a sports media platform serving users in Netherlands. Official platform of the Dutch Football Association (KNVB) for amateur players, match schedules, and league tables. It ranks #78 among the most visited websites in the country in this index, within the sports category.
Who owns Voetbal.nl?
The site is operated by KNVB (Royal Dutch Football Association), founded by Pim Mulier. The company was established in 1889 and is headquartered in Zeist, Netherlands. It employs around 400+.
Traffic and audience
Traffic estimates place Voetbal.nl at roughly 8 million visits per month, about 0.3 million per day. Around 83% mobile of sessions come from mobile devices, and visitors view about 4.8 pages per visit with an average session of 5 min.
How Voetbal.nl makes money
Revenue comes primarily from sponsorships, alongside knvb membership fees, in-app ads.
Competitors in Netherlands
Its closest rivals include knvb.nl, voetbalzone.nl.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 1889
Voetbal.nl is founded in Zeist, Netherlands.
- Growth phase
Expands its sports offering and moves to a mobile-first product.
- Today
Ranks #78 among the most visited websites in Netherlands.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Live scores and fast match reporting
- Deep coverage of national leagues
- Free access to most content
- Strong mobile and app experience
Cons
- Ad-heavy match pages
- Betting advertising throughout
- Rumour-driven transfer coverage
- Video rights limit highlights
Key statistics
Frequently asked questions
Who owns Voetbal.nl?
Voetbal.nl is operated by KNVB (Royal Dutch Football Association). Sports governing body structure, based on public filings and press reporting.
Where is Voetbal.nl headquartered?
Voetbal.nl is headquartered in Zeist, Netherlands.
When was Voetbal.nl founded?
Voetbal.nl was founded in 1889 by Pim Mulier.
How many employees does Voetbal.nl have?
Voetbal.nl employs approximately 400+ people.
What is Voetbal.nl's revenue?
Voetbal.nl's revenue: Undisclosed.
Who are Voetbal.nl's competitors?
Main competitors in Netherlands include knvb.nl, voetbalzone.nl.
How does Voetbal.nl make money?
Mainly sponsorships, knvb membership fees, in-app ads.
Is Voetbal.nl publicly traded?
No — Voetbal.nl is not listed as an independent public company; it is operated by KNVB (Royal Dutch Football Association).
How many visitors does Voetbal.nl get?
Third-party estimates place Voetbal.nl at roughly 8 million visits per month, mostly from Netherlands, with 83% mobile traffic.
Is Voetbal.nl safe?
Voetbal.nl is an established sports site founded in 1889 and ranked #78 in Netherlands; use the official domain voetbal.nl and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementsvoetbal.nl
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageNetherlands and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos