Makedonski Telekom
The country's largest telecom operator and self-service site.
Makedonski Telekom at a glance
Makedonski Telekom is a telecom website and one of the most visited sites in North Macedonia, currently ranked #9 in the country. It was founded in 1997 and is headquartered in Skopje, North Macedonia. Today Makedonski Telekom is owned by Deutsche Telekom / Magyar Telekom. Our estimates put its audience at ≈ 3 million visits per month. The business earns money mainly through mobile and broadband subscriptions, iptv, enterprise ict. Its closest rivals include a1.mk, lyca-mobile.mk.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 2.8 million / month | +2% |
| Q2 | ≈ 2.9 million / month | +3% |
| Q3 | ≈ 3 million / month | +3% |
| Q4 | ≈ 3.2 million / month | +6% |
Traffic sources
- Direct60%
- Organic search28%
- Paid search6%
- Referral4%
- Social2%
Audience & demographics
- Men52%
- Women48%
- Age 25-3428%
- Age 35-4426%
- Age 45-5423%
The audience is concentrated in North Macedonia, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- North Macedonia86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 0.9 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- North Macedonia
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| makedonski telekom | 1 | Very high | Dominant |
| mobile plans | Top 10 | High | — |
| bill payment | Top 10 | High | — |
| internet packages | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the North Macedonia web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 80% mobile
- Position in country
- Among the leading telecom apps in North Macedonia
Company information
- Website
- telekom.mk
- Sector
- Telecom
- Owner
- Deutsche Telekom / Magyar Telekom
- Owner type
- Subsidiary of a public company
- Founded
- 1997
- Headquarters
- Skopje, North Macedonia
- Employees
- 1,200+
- Ownership
- Deutsche Telekom / Magyar Telekom controls the platform. Ownership details are based on public filings and press reporting.
- Languages
- Macedonian, Albanian, English
- Top traffic sources
- direct, organic search, paid search
Financials
- Revenue
- Not publicly disclosed
- Ownership
- Subsidiary of a public company
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
Makedonski Telekom operates a telecom operator focused on North Macedonia. The country's largest telecom operator and self-service site. Revenue comes mainly from mobile and broadband subscriptions, supported by the other lines listed below.
- Mobile and broadband subscriptions
- IPTV
- Enterprise ICT
Related deals on Amazon
As an Amazon Associate, Global Site Index earns from qualifying purchases.
International presence
- Primary market
- North Macedonia
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (North Macedonia)
- #9 in this index
- Sector rank
- Leading telecom site in North Macedonia
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| a1.mk | ≈ 1.8 million / month | #10 class competitor | — |
| lyca-mobile.mk | ≈ 1.3 million / month | #11 class competitor | — |
What is Makedonski Telekom?
Makedonski Telekom (telekom.mk) is a telecom operator serving users in North Macedonia. The country's largest telecom operator and self-service site. It ranks #9 among the most visited websites in the country in this index, within the telecom category.
Who owns Makedonski Telekom?
The site is operated by Deutsche Telekom / Magyar Telekom. The company was established in 1997 and is headquartered in Skopje, North Macedonia. It employs around 1,200+.
Traffic and audience
Traffic estimates place Makedonski Telekom at roughly 3 million visits per month, about 0.1 million per day. Around 80% mobile of sessions come from mobile devices, and visitors view about 5.4 pages per visit with an average session of 6 min.
How Makedonski Telekom makes money
Revenue comes primarily from mobile and broadband subscriptions, alongside iptv, enterprise ict.
Competitors in North Macedonia
Its closest rivals include a1.mk, lyca-mobile.mk.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 1997
Makedonski Telekom is founded in Skopje, North Macedonia.
- Growth phase
Expands its telecom offering and moves to a mobile-first product.
- Today
Ranks #9 among the most visited websites in North Macedonia.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Self-service billing and plan management
- Nationwide network coverage
- Bundled mobile, internet and TV offers
- Digital top-up and support channels
Cons
- Contract terms and early-exit fees
- Support queues at peak times
- Pricing complexity across bundles
- Coverage gaps in rural areas
Key statistics
Frequently asked questions
Who owns Makedonski Telekom?
Makedonski Telekom is operated by Deutsche Telekom / Magyar Telekom. Subsidiary of a public company structure, based on public filings and press reporting.
Where is Makedonski Telekom headquartered?
Makedonski Telekom is headquartered in Skopje, North Macedonia.
When was Makedonski Telekom founded?
Makedonski Telekom was founded in 1997.
How many employees does Makedonski Telekom have?
Makedonski Telekom employs approximately 1,200+ people.
What is Makedonski Telekom's revenue?
Makedonski Telekom does not publish standalone revenue; income comes from mobile and broadband subscriptions, iptv, enterprise ict.
Who are Makedonski Telekom's competitors?
Main competitors in North Macedonia include a1.mk, lyca-mobile.mk.
How does Makedonski Telekom make money?
Mainly mobile and broadband subscriptions, iptv, enterprise ict.
Is Makedonski Telekom publicly traded?
Makedonski Telekom's ownership: Subsidiary of a public company.
How many visitors does Makedonski Telekom get?
Third-party estimates place Makedonski Telekom at roughly 3 million visits per month, mostly from North Macedonia, with 80% mobile traffic.
Is Makedonski Telekom safe?
Makedonski Telekom is an established telecom site founded in 1997 and ranked #9 in North Macedonia; use the official domain telekom.mk and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementstelekom.mk
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageNorth Macedonia and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos