NoBroker
An Indian proptech platform for brokerage-free rentals, sales and home services.
NoBroker at a glance
NoBroker is a real estate website and one of the most visited sites in India, currently ranked #176 in the country. It was founded in 2014 by Amit Agarwal, Akhil Gupta, Saurabh Garg and is headquartered in Bengaluru, India. Today NoBroker is owned by NoBroker Technologies. Our estimates put its audience at ≈ 20 million visits per month. The business earns money mainly through subscription fees, service fees. Its closest rivals include 99acres.com, magicbricks.com, housing.com.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 18.8 million / month | +2% |
| Q2 | ≈ 19.4 million / month | +3% |
| Q3 | ≈ 20 million / month | +3% |
| Q4 | ≈ 21.2 million / month | +6% |
Traffic sources
- Organic search39%
- Direct40%
- Paid search11%
- Referral6%
- Social4%
Audience & demographics
- Men54%
- Women46%
- Age 25-3431%
- Age 35-4427%
- Age 45-5420%
The audience is concentrated in India, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- India86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 6 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- India
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| nobroker | 1 | Very high | Dominant |
| houses for sale | Top 10 | High | — |
| flats for rent | Top 10 | High | — |
| property prices | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the India web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 68% mobile
- Position in country
- Among the leading real estate apps in India
Company information
- Website
- nobroker.in
- Sector
- Real Estate
- Owner
- NoBroker Technologies
- Owner type
- Private company
- Founders
- Amit Agarwal, Akhil Gupta, Saurabh Garg
- Founded
- 2014
- Headquarters
- Bengaluru, India
- Employees
- 3,000+
- Ownership
- NoBroker Technologies controls the platform. Ownership details are based on public filings and press reporting.
- Revenue
- ≈ $90 million annual revenue (est.)
- Languages
- English, Hindi
- Top traffic sources
- organic search, direct, paid search
Financials
- Revenue
- ≈ $90 million annual revenue (est.)
- Ownership
- Private company
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
NoBroker operates a real estate marketplace focused on India. An Indian proptech platform for brokerage-free rentals, sales and home services. Revenue comes mainly from subscription fees, supported by the other lines listed below.
- Subscription fees
- Service fees
Products & services
International presence
- Primary market
- India
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (India)
- #176 in this index
- Sector rank
- Leading real estate site in India
- Global rank
- 4000
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| 99acres.com | ≈ 12 million / month | #177 class competitor | — |
| magicbricks.com | ≈ 9 million / month | #178 class competitor | — |
| housing.com | ≈ 6 million / month | #179 class competitor | — |
What is NoBroker?
NoBroker (nobroker.in) is a real estate marketplace serving users in India. An Indian proptech platform for brokerage-free rentals, sales and home services. It ranks #176 among the most visited websites in the country in this index, within the real estate category.
Who owns NoBroker?
The site is operated by NoBroker Technologies, founded by Amit Agarwal, Akhil Gupta, Saurabh Garg. The company was established in 2014 and is headquartered in Bengaluru, India. It employs around 3,000+.
Traffic and audience
Traffic estimates place NoBroker at roughly 20 million visits per month, about 0.7 million per day. Around 68% mobile of sessions come from mobile devices, and visitors view about 9.8 pages per visit with an average session of 9 min.
How NoBroker makes money
Revenue comes primarily from subscription fees, alongside service fees.
Competitors in India
Its closest rivals include 99acres.com, magicbricks.com, housing.com.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 2014
NoBroker is founded in Bengaluru, India.
- Growth phase
Expands its real estate offering and moves to a mobile-first product.
- Today
Ranks #176 among the most visited websites in India.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Most complete local property inventory
- Map search with neighbourhood data
- Price history and market indicators
- Direct agent contact
Cons
- Listings can stay online after being taken
- Agent fees for prominent placement
- Photo quality varies widely
- Rental scams in high-demand cities
Key statistics
Frequently asked questions
Who owns NoBroker?
NoBroker is operated by NoBroker Technologies. Private company structure, based on public filings and press reporting.
Where is NoBroker headquartered?
NoBroker is headquartered in Bengaluru, India.
When was NoBroker founded?
NoBroker was founded in 2014 by Amit Agarwal, Akhil Gupta, Saurabh Garg.
How many employees does NoBroker have?
NoBroker employs approximately 3,000+ people.
What is NoBroker's revenue?
NoBroker's revenue: ≈ $90 million annual revenue (est.).
Who are NoBroker's competitors?
Main competitors in India include 99acres.com, magicbricks.com, housing.com.
How does NoBroker make money?
Mainly subscription fees, service fees.
Is NoBroker publicly traded?
No — NoBroker is not listed as an independent public company; it is operated by NoBroker Technologies.
How many visitors does NoBroker get?
Third-party estimates place NoBroker at roughly 20 million visits per month, mostly from India, with 68% mobile traffic.
Is NoBroker safe?
NoBroker is an established real estate site founded in 2014 and ranked #176 in India; use the official domain nobroker.in and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementsnobroker.in
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageIndia and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos