Government#6 in Latvia

VID (State Revenue Service)

Latvian tax authority and EDS declaration system.

vid.gov.lv ↗Updated September 2026

VID at a glance

VID is a government website and one of the most visited sites in Latvia, currently ranked #6 in the country. It was founded in 1993 and is headquartered in Riga, Latvia. Today VID is owned by Government of Latvia. Our estimates put its audience at ≈ 3 million visits per month. The business earns money mainly through not advertising funded — public service portal. Its closest rivals include latvija.lv, vsaa.gov.lv.

Traffic statistics

≈ 3 million
Monthly visits
≈ 0.7 million
Weekly visits
≈ 0.1 million
Daily visits
≈ 1.3 million / month
Unique visitors
#6 in Latvia
Country rank
≈ 4.6
Pages / visit
≈ 6 min
Avg. visit
≈ 43%
Bounce rate
≈ 69% mobile
Mobile traffic
≈ 1
Visits per second
#6
Rank inside country list

Traffic history

PeriodVisitsChange
Q1≈ 2.8 million / month+2%
Q2≈ 2.9 million / month+3%
Q3≈ 3 million / month+3%
Q4≈ 3.2 million / month+6%

Traffic sources

  • Direct49%
  • Organic search40%
  • Referral7%
  • Social3%
  • Email1%

Audience & demographics

  • Men51%
  • Women49%
  • Age 25-3427%
  • Age 35-4426%
  • Age 45-5423%

The audience is concentrated in Latvia, skewing urban and mobile, with usage peaks in the evening hours.

Geographic reach

  • Latvia94%

    Home market

  • Diaspora and neighbouring markets3%
  • Europe1%
  • North America1%
  • Rest of world1%

SEO profile

Estimated organic traffic
≈ 0.9 million visits / month
Branded share of search
High — brand terms lead the keyword profile
Indexed pages
Large — category, listing or article level
Primary search market
Latvia

Top organic keywords

KeywordPositionVolumeTraffic share
vid (state revenue service)1Very highDominant
official applicationTop 10High—
tax paymentTop 10High—
id documentTop 10High—

Top referral sources

  • News and media31%
  • Directories and aggregators24%
  • Blogs and forums20%
  • Partner sites14%
  • Other11%

Technology stack

Website technologies

Accessible HTML front endIdentity verification servicePostgreSQLHardened WAF

Advertising & analytics technologies

First-party analytics only

Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.

Social media profiles & statistics

Instagram

Official brand account

X (Twitter)

Announcements and support

Facebook

Community and campaigns

LinkedIn

Company and hiring updates

YouTube

Brand and product videos

Strongest channel
Instagram and X for brand reach
Content mix
Campaigns, product updates, customer support

Mobile app statistics

iOS — App Store

Available in the local store

Android — Google Play

Available in the local store

App share of traffic
≈ 69% mobile
Position in country
Among the leading government apps in Latvia

Company information

Website
vid.gov.lv
Sector
Government
Owner
Government of Latvia
Owner type
Government
Founded
1993
Headquarters
Riga, Latvia
Ownership
Government of Latvia controls the platform. Ownership details are based on public filings and press reporting.
Languages
Latvian, English, Russian
Top traffic sources
direct, organic search, referral

Financials

Revenue
Not publicly disclosed
Ownership
Government
Reporting
Figures based on public filings, press reports and market estimates

Business model & revenue

VID (State Revenue Service) operates an official government service portal focused on Latvia. Latvian tax authority and EDS declaration system. Revenue comes mainly from not advertising funded — public service portal, supported by the other lines listed below.

  • Not advertising funded — public service portal

International presence

Primary market
Latvia
Expansion
Regional and diaspora audiences beyond the home market

Customer statistics

≈ 1.3 million / month
Monthly reach
≈ 4.6 pages per visit, ≈ 6 min average session
Engagement

Website rankings

Country rank (Latvia)
#6 in this index
Sector rank
Leading government site in Latvia

Main competitors

latvija.lvvsaa.gov.lv

Website comparisons

WebsiteMonthly visitsRankNotes
latvija.lv≈ 1.8 million / month#7 class competitor—
vsaa.gov.lv≈ 1.3 million / month#8 class competitor—

What is VID (State Revenue Service)?

VID (State Revenue Service) (vid.gov.lv) is an official government service portal serving users in Latvia. Latvian tax authority and EDS declaration system. It ranks #6 among the most visited websites in the country in this index, within the government category.

Who owns VID (State Revenue Service)?

The site is operated by Government of Latvia. The company was established in 1993 and is headquartered in Riga, Latvia.

Traffic and audience

Traffic estimates place VID (State Revenue Service) at roughly 3 million visits per month, about 0.1 million per day. Around 69% mobile of sessions come from mobile devices, and visitors view about 4.6 pages per visit with an average session of 6 min.

How VID (State Revenue Service) makes money

Revenue comes primarily from not advertising funded — public service portal, alongside .

Competitors in Latvia

Its closest rivals include latvija.lv, vsaa.gov.lv.

Data and accuracy

Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.

Company history & milestones

  1. 1993

    VID (State Revenue Service) is founded in Riga, Latvia.

  2. Growth phase

    Expands its government offering and moves to a mobile-first product.

  3. Today

    Ranks #6 among the most visited websites in Latvia.

User reviews & ratings

SourceScoreReviewsNotes
Google Play≈ 4.3 / 5—Ratings from the local store listing
App Store≈ 4.5 / 5—Ratings from the local store listing
Consumer review platformsMixed—Service and support are common themes

App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.

Pros & cons

Pros

  • Official source for public services and documents
  • Digital identity login replaces office visits
  • No advertising or tracking clutter
  • Accessible design requirements

Cons

  • Navigation across departments is confusing
  • Peak-time queues and downtime
  • Some services still require paper steps
  • Support channels are limited

Key statistics

Founded1993
HeadquartersRiga, Latvia
Monthly visits≈ 3 million
Country rank#6 in Latvia
SectorGovernment
Primary marketLatvia
Founded1993
Monthly visits≈ 3 million

Frequently asked questions

Who owns VID (State Revenue Service)?

VID (State Revenue Service) is operated by Government of Latvia. Government structure, based on public filings and press reporting.

Where is VID (State Revenue Service) headquartered?

VID (State Revenue Service) is headquartered in Riga, Latvia.

When was VID (State Revenue Service) founded?

VID (State Revenue Service) was founded in 1993.

What is VID (State Revenue Service)'s revenue?

VID (State Revenue Service) does not publish standalone revenue; income comes from not advertising funded — public service portal.

Who are VID (State Revenue Service)'s competitors?

Main competitors in Latvia include latvija.lv, vsaa.gov.lv.

How does VID (State Revenue Service) make money?

Mainly not advertising funded — public service portal.

Is VID (State Revenue Service) publicly traded?

VID (State Revenue Service)'s ownership: Government.

How many visitors does VID (State Revenue Service) get?

Third-party estimates place VID (State Revenue Service) at roughly 3 million visits per month, mostly from Latvia, with 69% mobile traffic.

Is VID (State Revenue Service) safe?

VID (State Revenue Service) is an established government site founded in 1993 and ranked #6 in Latvia; use the official domain vid.gov.lv and HTTPS.

Popular searches

vid (state revenue service)vid (state revenue service) loginvid (state revenue service) appwho owns vid (state revenue service)is vid (state revenue service) safe

Data sources & confidence

  • Company website and public announcements
    vid.gov.lv
  • Third-party traffic estimation providers
    Similarweb-class estimates

    Visit figures are modelled, not measured

  • App store listings
    Apple App Store, Google Play
  • Press and market coverage
    Latvia and international business media
Data confidence
Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
Last updated
September 2026

Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.

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