Rostelecom
The site of Russia's largest fixed-line and broadband provider.
Rostelecom at a glance
Rostelecom is a technology website and one of the most visited sites in Russia, currently ranked #182 in the country. It was founded in 1993 by Government of Russia and is headquartered in Moscow, Russia. Today Rostelecom is owned by Rostelecom PJSC. Our estimates put its audience at ≈ 35 million visits per month. The business earns money mainly through broadband, mobile, enterprise services. Its closest rivals include mts.ru, beeline.ru, megafon.ru.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 32.9 million / month | +2% |
| Q2 | ≈ 33.9 million / month | +3% |
| Q3 | ≈ 35 million / month | +3% |
| Q4 | ≈ 37.1 million / month | +6% |
Traffic sources
- Direct56%
- Organic search27%
- Referral9%
- Social5%
- Paid3%
Audience & demographics
- Men57%
- Women43%
- Age 25-3432%
- Age 35-4424%
- Age 18-2421%
The audience is concentrated in Russia, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Russia86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 10.5 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Russia
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| rostelecom | 1 | Very high | Dominant |
| login | Top 10 | High | — |
| app download | Top 10 | High | — |
| pricing | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Russia web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 68% mobile
- Position in country
- Among the leading technology apps in Russia
Company information
- Website
- rt.ru
- Sector
- Technology
- Owner
- Rostelecom PJSC
- Owner type
- Public company
- Founders
- Government of Russia
- Founded
- 1993
- Headquarters
- Moscow, Russia
- Employees
- 120,000+
- Ownership
- Rostelecom PJSC controls the platform. Ownership details are based on public filings and press reporting.
- Revenue
- ≈ $10 billion annual revenue (est.)
- Languages
- Russian
- Top traffic sources
- direct, organic search, referral
Financials
- Revenue
- ≈ $10 billion annual revenue (est.)
- Ownership
- Public company
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
Rostelecom operates a technology platform focused on Russia. The site of Russia's largest fixed-line and broadband provider. Revenue comes mainly from broadband, supported by the other lines listed below.
- Broadband
- Mobile
- Enterprise services
Products & services
Related deals on Amazon
As an Amazon Associate, Global Site Index earns from qualifying purchases.
International presence
- Primary market
- Russia
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (Russia)
- #182 in this index
- Sector rank
- Leading technology site in Russia
- Global rank
- 2500
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| mts.ru | ≈ 21 million / month | #183 class competitor | — |
| beeline.ru | ≈ 15.7 million / month | #184 class competitor | — |
| megafon.ru | ≈ 10.5 million / month | #185 class competitor | — |
What is Rostelecom?
Rostelecom (rt.ru) is a technology platform serving users in Russia. The site of Russia's largest fixed-line and broadband provider. It ranks #182 among the most visited websites in the country in this index, within the technology category.
Who owns Rostelecom?
The site is operated by Rostelecom PJSC, founded by Government of Russia. The company was established in 1993 and is headquartered in Moscow, Russia. It employs around 120,000+.
Traffic and audience
Traffic estimates place Rostelecom at roughly 35 million visits per month, about 1.2 million per day. Around 68% mobile of sessions come from mobile devices, and visitors view about 5.6 pages per visit with an average session of 5 min.
How Rostelecom makes money
Revenue comes primarily from broadband, alongside mobile, enterprise services.
Competitors in Russia
Its closest rivals include mts.ru, beeline.ru, megafon.ru.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 1993
Rostelecom is founded in Moscow, Russia.
- Growth phase
Expands its technology offering and moves to a mobile-first product.
- Today
Ranks #182 among the most visited websites in Russia.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Fast, reliable core product used daily
- Deep local language and market support
- Strong developer and integration ecosystem
- Free tier with broad reach
Cons
- Data collection and privacy questions from advertising
- Feature set can be complex for new users
- Limited direct customer support
- Dependence on advertising revenue
Key statistics
Frequently asked questions
Who owns Rostelecom?
Rostelecom is operated by Rostelecom PJSC. Public company structure, based on public filings and press reporting.
Where is Rostelecom headquartered?
Rostelecom is headquartered in Moscow, Russia.
When was Rostelecom founded?
Rostelecom was founded in 1993 by Government of Russia.
How many employees does Rostelecom have?
Rostelecom employs approximately 120,000+ people.
What is Rostelecom's revenue?
Rostelecom's revenue: ≈ $10 billion annual revenue (est.).
Who are Rostelecom's competitors?
Main competitors in Russia include mts.ru, beeline.ru, megafon.ru.
How does Rostelecom make money?
Mainly broadband, mobile, enterprise services.
Is Rostelecom publicly traded?
Rostelecom's ownership: Public company.
How many visitors does Rostelecom get?
Third-party estimates place Rostelecom at roughly 35 million visits per month, mostly from Russia, with 68% mobile traffic.
Is Rostelecom safe?
Rostelecom is an established technology site founded in 1993 and ranked #182 in Russia; use the official domain rt.ru and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementsrt.ru
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageRussia and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos