Despegar
Leading online travel agency in Latin America for flight bookings, hotels, and vacation packages.
Despegar at a glance
Despegar is a travel website and one of the most visited sites in Argentina, currently ranked #7 in the country. It was founded in 1999 by Roberto Souviron and is headquartered in Buenos Aires, Argentina. Today Despegar is owned by Despegar.com, Corp.. Our estimates put its audience at ≈ 12 million visits per month. The business earns money mainly through travel commissions, partner booking fees. Its closest rivals include booking.com, turismocity.com.ar.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 11.3 million / month | +2% |
| Q2 | ≈ 11.6 million / month | +3% |
| Q3 | ≈ 12 million / month | +3% |
| Q4 | ≈ 12.7 million / month | +6% |
Traffic sources
- Direct43%
- Organic search32%
- Paid search16%
- Metasearch referral6%
- Social3%
Audience & demographics
- Men52%
- Women48%
- Age 25-3431%
- Age 35-4426%
- Age 45-5420%
The audience is concentrated in Argentina, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Argentina86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 3.6 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Argentina
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| despegar | 1 | Very high | Dominant |
| cheap flights | Top 10 | High | — |
| hotel booking | Top 10 | High | — |
| train tickets | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Argentina web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 71% mobile
- Position in country
- Among the leading travel apps in Argentina
Company information
- Website
- despegar.com.ar
- Sector
- Travel
- Owner
- Despegar.com, Corp.
- Owner type
- Public company
- Founders
- Roberto Souviron
- Founded
- 1999
- Headquarters
- Buenos Aires, Argentina
- Employees
- 3,000+
- Ownership
- Despegar.com, Corp. controls the platform. Ownership details are based on public filings and press reporting.
- Revenue
- ≈ $600 million annual revenue (est.)
- Languages
- Spanish
- Top traffic sources
- direct, organic search, paid search
Financials
- Revenue
- ≈ $600 million annual revenue (est.)
- Ownership
- Public company
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
Despegar operates a travel booking platform focused on Argentina. Leading online travel agency in Latin America for flight bookings, hotels, and vacation packages. Revenue comes mainly from travel commissions, supported by the other lines listed below.
- Travel Commissions
- Partner Booking Fees
Products & services
International presence
- Primary market
- Argentina
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (Argentina)
- #7 in this index
- Sector rank
- Leading travel site in Argentina
- Global rank
- 8000
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| booking.com | ≈ 7.2 million / month | #8 class competitor | — |
| turismocity.com.ar | ≈ 5.4 million / month | #9 class competitor | — |
What is Despegar?
Despegar (despegar.com.ar) is a travel booking platform serving users in Argentina. Leading online travel agency in Latin America for flight bookings, hotels, and vacation packages. It ranks #7 among the most visited websites in the country in this index, within the travel category.
Who owns Despegar?
The site is operated by Despegar.com, Corp., founded by Roberto Souviron. The company was established in 1999 and is headquartered in Buenos Aires, Argentina. It employs around 3,000+.
Traffic and audience
Traffic estimates place Despegar at roughly 12 million visits per month, about 0.4 million per day. Around 71% mobile of sessions come from mobile devices, and visitors view about 7.8 pages per visit with an average session of 7 min.
How Despegar makes money
Revenue comes primarily from travel commissions, alongside partner booking fees.
Competitors in Argentina
Its closest rivals include booking.com, turismocity.com.ar.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 1999
Despegar is founded in Buenos Aires, Argentina.
- Growth phase
Expands its travel offering and moves to a mobile-first product.
- Today
Ranks #7 among the most visited websites in Argentina.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Broad inventory of routes, hotels or tickets
- Transparent price comparison across dates
- Local payment and installment support
- Mobile check-in and booking management
Cons
- Prices fluctuate quickly during peak seasons
- Change and cancellation rules are restrictive
- Add-on fees appear late in the funnel
- Support pressure during disruptions
Key statistics
Frequently asked questions
Who owns Despegar?
Despegar is operated by Despegar.com, Corp.. Public company structure, based on public filings and press reporting.
Where is Despegar headquartered?
Despegar is headquartered in Buenos Aires, Argentina.
When was Despegar founded?
Despegar was founded in 1999 by Roberto Souviron.
How many employees does Despegar have?
Despegar employs approximately 3,000+ people.
What is Despegar's revenue?
Despegar's revenue: ≈ $600 million annual revenue (est.).
Who are Despegar's competitors?
Main competitors in Argentina include booking.com, turismocity.com.ar.
How does Despegar make money?
Mainly travel commissions, partner booking fees.
Is Despegar publicly traded?
Despegar's ownership: Public company.
How many visitors does Despegar get?
Third-party estimates place Despegar at roughly 12 million visits per month, mostly from Argentina, with 71% mobile traffic.
Is Despegar safe?
Despegar is an established travel site founded in 1999 and ranked #7 in Argentina; use the official domain despegar.com.ar and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementsdespegar.com.ar
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageArgentina and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos