Education#65 in Netherlands

Utrecht University

Utrecht University's digital presence providing details on humanities, sciences, medicine, and academic programs.

uu.nl ↗Updated September 2026

Utrecht University at a glance

Utrecht University is an education website and one of the most visited sites in Netherlands, currently ranked #65 in the country. It was founded in 1636 by City of Utrecht and is headquartered in Utrecht, Netherlands. Today Utrecht University is owned by Utrecht University. Our estimates put its audience at ≈ 5 million visits per month. The business earns money mainly through state funding, tuition fees, research grants. Its closest rivals include uva.nl, rug.nl, universiteitleiden.nl.

Traffic statistics

≈ 5 million
Monthly visits
≈ 1.2 million
Weekly visits
≈ 0.2 million
Daily visits
≈ 2.1 million / month
Unique visitors
12200
Global rank
#65 in Netherlands
Country rank
≈ 5.2
Pages / visit
≈ 9 min
Avg. visit
≈ 40%
Bounce rate
≈ 66% mobile
Mobile traffic
≈ 2
Visits per second
#65
Rank inside country list

Traffic history

PeriodVisitsChange
Q1≈ 4.7 million / month+2%
Q2≈ 4.8 million / month+3%
Q3≈ 5 million / month+3%
Q4≈ 5.3 million / month+6%

Traffic sources

  • Organic search44%
  • Direct36%
  • Referral10%
  • Social6%
  • Paid4%

Audience & demographics

  • Women51%
  • Men49%
  • Age 18-2434%
  • Age 25-3427%
  • Age 35-4419%

The audience is concentrated in Netherlands, skewing urban and mobile, with usage peaks in the evening hours.

Geographic reach

  • Netherlands86%

    Home market

  • Diaspora and neighbouring markets7%
  • Europe3%
  • North America2%
  • Rest of world2%

SEO profile

Estimated organic traffic
≈ 1.5 million visits / month
Branded share of search
High — brand terms lead the keyword profile
Indexed pages
Large — category, listing or article level
Primary search market
Netherlands

Top organic keywords

KeywordPositionVolumeTraffic share
utrecht university1Very highDominant
exam resultsTop 10High—
past papersTop 10High—
online coursesTop 10High—

Top referral sources

  • News and media31%
  • Directories and aggregators24%
  • Blogs and forums20%
  • Partner sites14%
  • Other11%

Technology stack

Website technologies

ReactPHP / LMS backendVideo deliveryPostgreSQLCDN

Advertising & analytics technologies

Google Analytics 4Google Tag ManagerGoogle AdsMeta Pixel

Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.

Social media profiles & statistics

Instagram

Official brand account

X (Twitter)

Announcements and support

Facebook

Community and campaigns

LinkedIn

Company and hiring updates

YouTube

Brand and product videos

Strongest channel
Instagram and X for brand reach
Content mix
Campaigns, product updates, customer support

Mobile app statistics

iOS — App Store

Available in the local store

Android — Google Play

Available in the local store

App share of traffic
≈ 66% mobile
Position in country
Among the leading education apps in Netherlands

Company information

Website
uu.nl
Sector
Education
Owner
Utrecht University
Owner type
Public research university
Founders
City of Utrecht
Founded
1636
Headquarters
Utrecht, Netherlands
Employees
8,500+
Ownership
Utrecht University controls the platform. Ownership details are based on public filings and press reporting.
Revenue
Undisclosed
Languages
Dutch, English
Top traffic sources
organic search, direct, referral

Financials

Revenue
Undisclosed
Ownership
Public research university
Reporting
Figures based on public filings, press reports and market estimates

Business model & revenue

Utrecht University operates an education platform focused on Netherlands. Utrecht University's digital presence providing details on humanities, sciences, medicine, and academic programs. Revenue comes mainly from state funding, supported by the other lines listed below.

  • State funding
  • Tuition fees
  • Research grants

Products & services

Osiris student info system
Academic degree portal

Related deals on Amazon

International presence

Primary market
Netherlands
Expansion
Regional and diaspora audiences beyond the home market

Employee statistics

8,500+
Total employees

Customer statistics

≈ 2.1 million / month
Monthly reach
≈ 5.2 pages per visit, ≈ 9 min average session
Engagement

Website rankings

Country rank (Netherlands)
#65 in this index
Sector rank
Leading education site in Netherlands
Global rank
12200

Main competitors

uva.nlrug.nluniversiteitleiden.nl

Website comparisons

WebsiteMonthly visitsRankNotes
uva.nl≈ 3 million / month#66 class competitor—
rug.nl≈ 2.3 million / month#67 class competitor—
universiteitleiden.nl≈ 1.5 million / month#68 class competitor—

What is Utrecht University?

Utrecht University (uu.nl) is an education platform serving users in Netherlands. Utrecht University's digital presence providing details on humanities, sciences, medicine, and academic programs. It ranks #65 among the most visited websites in the country in this index, within the education category.

Who owns Utrecht University?

The site is operated by Utrecht University, founded by City of Utrecht. The company was established in 1636 and is headquartered in Utrecht, Netherlands. It employs around 8,500+.

Traffic and audience

Traffic estimates place Utrecht University at roughly 5 million visits per month, about 0.2 million per day. Around 66% mobile of sessions come from mobile devices, and visitors view about 5.2 pages per visit with an average session of 9 min.

How Utrecht University makes money

Revenue comes primarily from state funding, alongside tuition fees, research grants.

Competitors in Netherlands

Its closest rivals include uva.nl, rug.nl, universiteitleiden.nl.

Data and accuracy

Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.

Company history & milestones

  1. 1636

    Utrecht University is founded in Utrecht, Netherlands.

  2. Growth phase

    Expands its education offering and moves to a mobile-first product.

  3. Today

    Ranks #65 among the most visited websites in Netherlands.

User reviews & ratings

SourceScoreReviewsNotes
Google Play≈ 4.3 / 5—Ratings from the local store listing
App Store≈ 4.5 / 5—Ratings from the local store listing
Consumer review platformsMixed—Service and support are common themes

App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.

Pros & cons

Pros

  • Free or low-cost access to study material
  • Content aligned with the national curriculum
  • Works on low-end devices
  • Exam and result services in one place

Cons

  • Peak-period slowdowns around exam dates
  • Uneven content quality between subjects
  • Limited personalised feedback
  • Some features locked behind subscriptions

Key statistics

Founded1636
HeadquartersUtrecht, Netherlands
Employees8,500+
Monthly visits≈ 5 million
Country rank#65 in Netherlands
SectorEducation
Primary marketNetherlands
Founded1636
Monthly visits≈ 5 million

Frequently asked questions

Who owns Utrecht University?

Utrecht University is operated by Utrecht University. Public research university structure, based on public filings and press reporting.

Where is Utrecht University headquartered?

Utrecht University is headquartered in Utrecht, Netherlands.

When was Utrecht University founded?

Utrecht University was founded in 1636 by City of Utrecht.

How many employees does Utrecht University have?

Utrecht University employs approximately 8,500+ people.

What is Utrecht University's revenue?

Utrecht University's revenue: Undisclosed.

Who are Utrecht University's competitors?

Main competitors in Netherlands include uva.nl, rug.nl, universiteitleiden.nl.

How does Utrecht University make money?

Mainly state funding, tuition fees, research grants.

Is Utrecht University publicly traded?

Utrecht University's ownership: Public research university.

How many visitors does Utrecht University get?

Third-party estimates place Utrecht University at roughly 5 million visits per month, mostly from Netherlands, with 66% mobile traffic.

Is Utrecht University safe?

Utrecht University is an established education site founded in 1636 and ranked #65 in Netherlands; use the official domain uu.nl and HTTPS.

Popular searches

utrecht universityutrecht university loginutrecht university appwho owns utrecht universityis utrecht university safe

Data sources & confidence

  • Company website and public announcements
    uu.nl
  • Third-party traffic estimation providers
    Similarweb-class estimates

    Visit figures are modelled, not measured

  • App store listings
    Apple App Store, Google Play
  • Press and market coverage
    Netherlands and international business media
Data confidence
Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
Last updated
September 2026

Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.

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