TD Bank Financial Group
Largest commercial bank in Canada providing checking accounts, mortgages, and EasyWeb digital banking.
TD Bank Financial Group at a glance
TD Bank Financial Group is a finance & banking website and one of the most visited sites in Canada, currently ranked #6 in the country. It was founded in 1955 by Bank of Toronto & Dominion Bank Merger and is headquartered in Toronto, Canada. Today TD Bank Financial Group is owned by Toronto-Dominion Bank. Our estimates put its audience at ≈ 58 million visits per month. The business earns money mainly through net interest income, account maintenance fees. Its closest rivals include rbcroyalbank.com, scotiabank.com, bmo.com.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 54.5 million / month | +2% |
| Q2 | ≈ 56.3 million / month | +3% |
| Q3 | ≈ 58 million / month | +3% |
| Q4 | ≈ 61.5 million / month | +6% |
Traffic sources
- Direct72%
- Organic search18%
- Referral5%
- Paid3%
- Social2%
Audience & demographics
- Men53%
- Women47%
- Age 25-3429%
- Age 35-4426%
- Age 45-5422%
The audience is concentrated in Canada, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Canada86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 17.4 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Canada
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| td bank financial group | 1 | Very high | Dominant |
| online banking login | Top 10 | High | — |
| money transfer | Top 10 | High | — |
| loan rates | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Canada web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 82% mobile
- Position in country
- Among the leading finance & banking apps in Canada
Company information
- Website
- td.com
- Sector
- Finance & Banking
- Owner
- Toronto-Dominion Bank
- Owner type
- Public company
- Founders
- Bank of Toronto & Dominion Bank Merger
- Founded
- 1955
- Headquarters
- Toronto, Canada
- Employees
- 95,000+
- Ownership
- Toronto-Dominion Bank controls the platform. Ownership details are based on public filings and press reporting.
- Revenue
- ≈ $36.0 billion annual revenue (est.)
- Languages
- English, French
- Top traffic sources
- direct, organic search, referral
Financials
- Revenue
- ≈ $36.0 billion annual revenue (est.)
- Ownership
- Public company
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
TD Bank Financial Group operates a bank and digital financial platform focused on Canada. Largest commercial bank in Canada providing checking accounts, mortgages, and EasyWeb digital banking. Revenue comes mainly from net interest income, supported by the other lines listed below.
- Net Interest Income
- Account Maintenance Fees
Products & services
International presence
- Primary market
- Canada
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (Canada)
- #6 in this index
- Sector rank
- Leading finance & banking site in Canada
- Global rank
- 800
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| rbcroyalbank.com | ≈ 34.8 million / month | #7 class competitor | — |
| scotiabank.com | ≈ 26.1 million / month | #8 class competitor | — |
| bmo.com | ≈ 17.4 million / month | #9 class competitor | — |
What is TD Bank Financial Group?
TD Bank Financial Group (td.com) is a bank and digital financial platform serving users in Canada. Largest commercial bank in Canada providing checking accounts, mortgages, and EasyWeb digital banking. It ranks #6 among the most visited websites in the country in this index, within the finance & banking category.
Who owns TD Bank Financial Group?
The site is operated by Toronto-Dominion Bank, founded by Bank of Toronto & Dominion Bank Merger. The company was established in 1955 and is headquartered in Toronto, Canada. It employs around 95,000+.
Traffic and audience
Traffic estimates place TD Bank Financial Group at roughly 58 million visits per month, about 1.9 million per day. Around 82% mobile of sessions come from mobile devices, and visitors view about 6.3 pages per visit with an average session of 6 min.
How TD Bank Financial Group makes money
Revenue comes primarily from net interest income, alongside account maintenance fees.
Competitors in Canada
Its closest rivals include rbcroyalbank.com, scotiabank.com, bmo.com.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 1955
TD Bank Financial Group is founded in Toronto, Canada.
- Growth phase
Expands its finance & banking offering and moves to a mobile-first product.
- Today
Ranks #6 among the most visited websites in Canada.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Full account management without branch visits
- Instant local transfers and bill payments
- Strong authentication and fraud monitoring
- Wide ATM and branch network behind the app
Cons
- Occasional downtime during peak load
- Fee structure is hard to compare
- Customer support wait times
- Older interface areas outside the mobile app
Key statistics
Frequently asked questions
Who owns TD Bank Financial Group?
TD Bank Financial Group is operated by Toronto-Dominion Bank. Public company structure, based on public filings and press reporting.
Where is TD Bank Financial Group headquartered?
TD Bank Financial Group is headquartered in Toronto, Canada.
When was TD Bank Financial Group founded?
TD Bank Financial Group was founded in 1955 by Bank of Toronto & Dominion Bank Merger.
How many employees does TD Bank Financial Group have?
TD Bank Financial Group employs approximately 95,000+ people.
What is TD Bank Financial Group's revenue?
TD Bank Financial Group's revenue: ≈ $36.0 billion annual revenue (est.).
Who are TD Bank Financial Group's competitors?
Main competitors in Canada include rbcroyalbank.com, scotiabank.com, bmo.com.
How does TD Bank Financial Group make money?
Mainly net interest income, account maintenance fees.
Is TD Bank Financial Group publicly traded?
TD Bank Financial Group's ownership: Public company.
How many visitors does TD Bank Financial Group get?
Third-party estimates place TD Bank Financial Group at roughly 58 million visits per month, mostly from Canada, with 82% mobile traffic.
Is TD Bank Financial Group safe?
TD Bank Financial Group is an established finance & banking site founded in 1955 and ranked #6 in Canada; use the official domain td.com and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementstd.com
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageCanada and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos