Swiss Post (Die Schweizerische Post)
National postal, parcel delivery, and mobility service infrastructure provider in Switzerland.
Swiss Post at a glance
Swiss Post is a technology website and one of the most visited sites in Switzerland, currently ranked #8 in the country. It was founded in 1849 by Swiss Federal Government and is headquartered in Bern, Switzerland. Today Swiss Post is owned by Swiss Confederation. Our estimates put its audience at ≈ 22 million visits per month. The business earns money mainly through parcel & mail tariffs, postfinance commissions. Its closest rivals include dhl.ch.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 20.7 million / month | +2% |
| Q2 | ≈ 21.3 million / month | +3% |
| Q3 | ≈ 22 million / month | +3% |
| Q4 | ≈ 23.3 million / month | +6% |
Traffic sources
- Direct56%
- Organic search27%
- Referral9%
- Social5%
- Paid3%
Audience & demographics
- Men57%
- Women43%
- Age 25-3432%
- Age 35-4424%
- Age 18-2421%
The audience is concentrated in Switzerland, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Switzerland86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 6.6 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Switzerland
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| swiss post (die schweizerische post) | 1 | Very high | Dominant |
| login | Top 10 | High | — |
| app download | Top 10 | High | — |
| pricing | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Switzerland web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 68% mobile
- Position in country
- Among the leading technology apps in Switzerland
Company information
- Website
- post.ch
- Sector
- Technology
- Owner
- Swiss Confederation
- Owner type
- State-owned enterprise
- Founders
- Swiss Federal Government
- Founded
- 1849
- Headquarters
- Bern, Switzerland
- Employees
- 46,000+
- Ownership
- Swiss Confederation controls the platform. Ownership details are based on public filings and press reporting.
- Revenue
- ≈ $7.5 billion annual revenue (est.)
- Languages
- German, French, Italian, English
- Top traffic sources
- direct, organic search, referral
Financials
- Revenue
- ≈ $7.5 billion annual revenue (est.)
- Ownership
- State-owned enterprise
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
Swiss Post (Die Schweizerische Post) operates a technology platform focused on Switzerland. National postal, parcel delivery, and mobility service infrastructure provider in Switzerland. Revenue comes mainly from parcel & mail tariffs, supported by the other lines listed below.
- Parcel & Mail Tariffs
- PostFinance Commissions
Products & services
Related deals on Amazon
As an Amazon Associate, Global Site Index earns from qualifying purchases.
International presence
- Primary market
- Switzerland
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (Switzerland)
- #8 in this index
- Sector rank
- Leading technology site in Switzerland
- Global rank
- 2800
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| dhl.ch | ≈ 13.2 million / month | #9 class competitor | — |
What is Swiss Post (Die Schweizerische Post)?
Swiss Post (Die Schweizerische Post) (post.ch) is a technology platform serving users in Switzerland. National postal, parcel delivery, and mobility service infrastructure provider in Switzerland. It ranks #8 among the most visited websites in the country in this index, within the technology category.
Who owns Swiss Post (Die Schweizerische Post)?
The site is operated by Swiss Confederation, founded by Swiss Federal Government. The company was established in 1849 and is headquartered in Bern, Switzerland. It employs around 46,000+.
Traffic and audience
Traffic estimates place Swiss Post (Die Schweizerische Post) at roughly 22 million visits per month, about 0.7 million per day. Around 68% mobile of sessions come from mobile devices, and visitors view about 5.6 pages per visit with an average session of 5 min.
How Swiss Post (Die Schweizerische Post) makes money
Revenue comes primarily from parcel & mail tariffs, alongside postfinance commissions.
Competitors in Switzerland
Its closest rivals include dhl.ch.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 1849
Swiss Post (Die Schweizerische Post) is founded in Bern, Switzerland.
- Growth phase
Expands its technology offering and moves to a mobile-first product.
- Today
Ranks #8 among the most visited websites in Switzerland.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Fast, reliable core product used daily
- Deep local language and market support
- Strong developer and integration ecosystem
- Free tier with broad reach
Cons
- Data collection and privacy questions from advertising
- Feature set can be complex for new users
- Limited direct customer support
- Dependence on advertising revenue
Key statistics
Frequently asked questions
Who owns Swiss Post (Die Schweizerische Post)?
Swiss Post (Die Schweizerische Post) is operated by Swiss Confederation. State-owned enterprise structure, based on public filings and press reporting.
Where is Swiss Post (Die Schweizerische Post) headquartered?
Swiss Post (Die Schweizerische Post) is headquartered in Bern, Switzerland.
When was Swiss Post (Die Schweizerische Post) founded?
Swiss Post (Die Schweizerische Post) was founded in 1849 by Swiss Federal Government.
How many employees does Swiss Post (Die Schweizerische Post) have?
Swiss Post (Die Schweizerische Post) employs approximately 46,000+ people.
What is Swiss Post (Die Schweizerische Post)'s revenue?
Swiss Post (Die Schweizerische Post)'s revenue: ≈ $7.5 billion annual revenue (est.).
Who are Swiss Post (Die Schweizerische Post)'s competitors?
Main competitors in Switzerland include dhl.ch.
How does Swiss Post (Die Schweizerische Post) make money?
Mainly parcel & mail tariffs, postfinance commissions.
Is Swiss Post (Die Schweizerische Post) publicly traded?
Swiss Post (Die Schweizerische Post)'s ownership: State-owned enterprise.
How many visitors does Swiss Post (Die Schweizerische Post) get?
Third-party estimates place Swiss Post (Die Schweizerische Post) at roughly 22 million visits per month, mostly from Switzerland, with 68% mobile traffic.
Is Swiss Post (Die Schweizerische Post) safe?
Swiss Post (Die Schweizerische Post) is an established technology site founded in 1849 and ranked #8 in Switzerland; use the official domain post.ch and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementspost.ch
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageSwitzerland and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos