Telecom#7 in Burkina Faso

Moov Africa Burkina

Major Burkinabè operator with mobile money and data offers.

moov-africa.bf ↗Updated September 2026

Moov Africa Burkina at a glance

Moov Africa Burkina is a telecom website and one of the most visited sites in Burkina Faso, currently ranked #7 in the country. It was founded in 2006 and is headquartered in Ouagadougou, Burkina Faso. Today Moov Africa Burkina is owned by Maroc Telecom (Etisalat). Our estimates put its audience at ≈ 1 million visits per month. The business earns money mainly through mobile subscriptions, moov money, data packages. Its closest rivals include orange.bf, telecel.bf.

Traffic statistics

≈ 1 million
Monthly visits
≈ 0.2 million
Weekly visits
≈ 0 million
Daily visits
≈ 0.4 million / month
Unique visitors
#7 in Burkina Faso
Country rank
≈ 5.4
Pages / visit
≈ 6 min
Avg. visit
≈ 39%
Bounce rate
≈ 80% mobile
Mobile traffic
≈ 1
Visits per second
#7
Rank inside country list

Traffic history

PeriodVisitsChange
Q1≈ 0.9 million / month+2%
Q2≈ 1 million / month+3%
Q3≈ 1 million / month+3%
Q4≈ 1.1 million / month+6%

Traffic sources

  • Direct60%
  • Organic search28%
  • Paid search6%
  • Referral4%
  • Social2%

Audience & demographics

  • Men52%
  • Women48%
  • Age 25-3428%
  • Age 35-4426%
  • Age 45-5423%

The audience is concentrated in Burkina Faso, skewing urban and mobile, with usage peaks in the evening hours.

Geographic reach

  • Burkina Faso86%

    Home market

  • Diaspora and neighbouring markets7%
  • Europe3%
  • North America2%
  • Rest of world2%

SEO profile

Estimated organic traffic
≈ 0.3 million visits / month
Branded share of search
High — brand terms lead the keyword profile
Indexed pages
Large — category, listing or article level
Primary search market
Burkina Faso

Top organic keywords

KeywordPositionVolumeTraffic share
moov africa burkina1Very highDominant
mobile plansTop 10High—
bill paymentTop 10High—
internet packagesTop 10High—

Top referral sources

  • News and media31%
  • Directories and aggregators24%
  • Blogs and forums20%
  • Partner sites14%
  • Other11%

Technology stack

Website technologies

ReactJavaSelf-service billing platformCRM integrationCDN

Advertising & analytics technologies

Google Analytics 4Google Tag ManagerGoogle AdsMeta Pixel

Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.

Social media profiles & statistics

Instagram

Official brand account

X (Twitter)

Announcements and support

Facebook

Community and campaigns

LinkedIn

Company and hiring updates

YouTube

Brand and product videos

Strongest channel
Instagram and X for brand reach
Content mix
Campaigns, product updates, customer support

Mobile app statistics

iOS — App Store

Available in the local store

Android — Google Play

Available in the local store

App share of traffic
≈ 80% mobile
Position in country
Among the leading telecom apps in Burkina Faso

Company information

Website
moov-africa.bf
Sector
Telecom
Owner
Maroc Telecom (Etisalat)
Owner type
Multinational telecom
Founded
2006
Headquarters
Ouagadougou, Burkina Faso
Employees
400+
Ownership
Maroc Telecom (Etisalat) controls the platform. Ownership details are based on public filings and press reporting.
Languages
French
Top traffic sources
direct, organic search, paid search

Financials

Revenue
Not publicly disclosed
Ownership
Multinational telecom
Reporting
Figures based on public filings, press reports and market estimates

Business model & revenue

Moov Africa Burkina operates a telecom operator focused on Burkina Faso. Major Burkinabè operator with mobile money and data offers. Revenue comes mainly from mobile subscriptions, supported by the other lines listed below.

  • Mobile subscriptions
  • Moov Money
  • Data packages

Related deals on Amazon

As an Amazon Associate, Global Site Index earns from qualifying purchases.

International presence

Primary market
Burkina Faso
Expansion
Regional and diaspora audiences beyond the home market

Employee statistics

400+
Total employees

Customer statistics

≈ 0.4 million / month
Monthly reach
≈ 5.4 pages per visit, ≈ 6 min average session
Engagement

Website rankings

Country rank (Burkina Faso)
#7 in this index
Sector rank
Leading telecom site in Burkina Faso

Main competitors

orange.bftelecel.bf

Website comparisons

WebsiteMonthly visitsRankNotes
orange.bf≈ 0.6 million / month#8 class competitor—
telecel.bf≈ 0.4 million / month#9 class competitor—

What is Moov Africa Burkina?

Moov Africa Burkina (moov-africa.bf) is a telecom operator serving users in Burkina Faso. Major Burkinabè operator with mobile money and data offers. It ranks #7 among the most visited websites in the country in this index, within the telecom category.

Who owns Moov Africa Burkina?

The site is operated by Maroc Telecom (Etisalat). The company was established in 2006 and is headquartered in Ouagadougou, Burkina Faso. It employs around 400+.

Traffic and audience

Traffic estimates place Moov Africa Burkina at roughly 1 million visits per month, about 0 million per day. Around 80% mobile of sessions come from mobile devices, and visitors view about 5.4 pages per visit with an average session of 6 min.

How Moov Africa Burkina makes money

Revenue comes primarily from mobile subscriptions, alongside moov money, data packages.

Competitors in Burkina Faso

Its closest rivals include orange.bf, telecel.bf.

Data and accuracy

Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.

Company history & milestones

  1. 2006

    Moov Africa Burkina is founded in Ouagadougou, Burkina Faso.

  2. Growth phase

    Expands its telecom offering and moves to a mobile-first product.

  3. Today

    Ranks #7 among the most visited websites in Burkina Faso.

User reviews & ratings

SourceScoreReviewsNotes
Google Play≈ 4.3 / 5—Ratings from the local store listing
App Store≈ 4.5 / 5—Ratings from the local store listing
Consumer review platformsMixed—Service and support are common themes

App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.

Pros & cons

Pros

  • Self-service billing and plan management
  • Nationwide network coverage
  • Bundled mobile, internet and TV offers
  • Digital top-up and support channels

Cons

  • Contract terms and early-exit fees
  • Support queues at peak times
  • Pricing complexity across bundles
  • Coverage gaps in rural areas

Key statistics

Founded2006
HeadquartersOuagadougou, Burkina Faso
Employees400+
Monthly visits≈ 1 million
Country rank#7 in Burkina Faso
SectorTelecom
Primary marketBurkina Faso
Founded2006
Monthly visits≈ 1 million

Frequently asked questions

Who owns Moov Africa Burkina?

Moov Africa Burkina is operated by Maroc Telecom (Etisalat). Multinational telecom structure, based on public filings and press reporting.

Where is Moov Africa Burkina headquartered?

Moov Africa Burkina is headquartered in Ouagadougou, Burkina Faso.

When was Moov Africa Burkina founded?

Moov Africa Burkina was founded in 2006.

How many employees does Moov Africa Burkina have?

Moov Africa Burkina employs approximately 400+ people.

What is Moov Africa Burkina's revenue?

Moov Africa Burkina does not publish standalone revenue; income comes from mobile subscriptions, moov money, data packages.

Who are Moov Africa Burkina's competitors?

Main competitors in Burkina Faso include orange.bf, telecel.bf.

How does Moov Africa Burkina make money?

Mainly mobile subscriptions, moov money, data packages.

Is Moov Africa Burkina publicly traded?

No — Moov Africa Burkina is not listed as an independent public company; it is operated by Maroc Telecom (Etisalat).

How many visitors does Moov Africa Burkina get?

Third-party estimates place Moov Africa Burkina at roughly 1 million visits per month, mostly from Burkina Faso, with 80% mobile traffic.

Is Moov Africa Burkina safe?

Moov Africa Burkina is an established telecom site founded in 2006 and ranked #7 in Burkina Faso; use the official domain moov-africa.bf and HTTPS.

Popular searches

moov africa burkinamoov africa burkina loginmoov africa burkina appwho owns moov africa burkinais moov africa burkina safe

Data sources & confidence

  • Company website and public announcements
    moov-africa.bf
  • Third-party traffic estimation providers
    Similarweb-class estimates

    Visit figures are modelled, not measured

  • App store listings
    Apple App Store, Google Play
  • Press and market coverage
    Burkina Faso and international business media
Data confidence
Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
Last updated
September 2026

Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.

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