News & Media#4 in Burkina Faso

Sidwaya

Burkina Faso's state daily newspaper online edition.

sidwaya.info ↗Updated September 2026

Sidwaya at a glance

Sidwaya is a news & media website and one of the most visited sites in Burkina Faso, currently ranked #4 in the country. It was founded in 1984 and is headquartered in Ouagadougou, Burkina Faso. Today Sidwaya is owned by Éditions Sidwaya. Our estimates put its audience at ≈ 2 million visits per month. The business earns money mainly through print sales, advertising, public funding. Its closest rivals include lobservateur.bf, lefaso.net.

Traffic statistics

≈ 2 million
Monthly visits
≈ 0.5 million
Weekly visits
≈ 0.1 million
Daily visits
≈ 0.8 million / month
Unique visitors
#4 in Burkina Faso
Country rank
≈ 3.1
Pages / visit
≈ 3 min
Avg. visit
≈ 58%
Bounce rate
≈ 79% mobile
Mobile traffic
≈ 1
Visits per second
#4
Rank inside country list

Traffic history

PeriodVisitsChange
Q1≈ 1.9 million / month+2%
Q2≈ 1.9 million / month+3%
Q3≈ 2 million / month+3%
Q4≈ 2.1 million / month+6%

Traffic sources

  • Direct37%
  • Organic search34%
  • Social18%
  • News aggregators8%
  • Email3%

Audience & demographics

  • Men55%
  • Women45%
  • Age 35-4426%
  • Age 45-5423%
  • Age 25-3422%

The audience is concentrated in Burkina Faso, skewing urban and mobile, with usage peaks in the evening hours.

Geographic reach

  • Burkina Faso86%

    Home market

  • Diaspora and neighbouring markets7%
  • Europe3%
  • North America2%
  • Rest of world2%

SEO profile

Estimated organic traffic
≈ 0.6 million visits / month
Branded share of search
High — brand terms lead the keyword profile
Indexed pages
Large — category, listing or article level
Primary search market
Burkina Faso

Top organic keywords

KeywordPositionVolumeTraffic share
sidwaya1Very highDominant
breaking newsTop 10High—
today's headlinesTop 10High—
live coverageTop 10High—

Top referral sources

  • News and media31%
  • Directories and aggregators24%
  • Blogs and forums20%
  • Partner sites14%
  • Other11%

Technology stack

Website technologies

Next.jsPHP / CMS backendVarnish cachingAMPVideo streaming stack

Advertising & analytics technologies

Google Analytics 4Google Tag ManagerGoogle AdsGoogle Ad ManagerTaboolaOutbrainPrebid

Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.

Social media profiles & statistics

Instagram

Official brand account

X (Twitter)

Announcements and support

Facebook

Community and campaigns

LinkedIn

Company and hiring updates

YouTube

Brand and product videos

Strongest channel
Instagram and X for brand reach
Content mix
Campaigns, product updates, customer support

Mobile app statistics

iOS — App Store

Available in the local store

Android — Google Play

Available in the local store

App share of traffic
≈ 79% mobile
Position in country
Among the leading news & media apps in Burkina Faso

Company information

Website
sidwaya.info
Sector
News & Media
Owner
Éditions Sidwaya
Owner type
State media company
Founded
1984
Headquarters
Ouagadougou, Burkina Faso
Ownership
Éditions Sidwaya controls the platform. Ownership details are based on public filings and press reporting.
Languages
French
Top traffic sources
direct, organic search, social

Financials

Revenue
Not publicly disclosed
Ownership
State media company
Reporting
Figures based on public filings, press reports and market estimates

Business model & revenue

Sidwaya operates a news and media publisher focused on Burkina Faso. Burkina Faso's state daily newspaper online edition. Revenue comes mainly from print sales, supported by the other lines listed below.

  • Print sales
  • Advertising
  • Public funding

International presence

Primary market
Burkina Faso
Expansion
Regional and diaspora audiences beyond the home market

Customer statistics

≈ 0.8 million / month
Monthly reach
≈ 3.1 pages per visit, ≈ 3 min average session
Engagement

Website rankings

Country rank (Burkina Faso)
#4 in this index
Sector rank
Leading news & media site in Burkina Faso

Main competitors

lobservateur.bflefaso.net

Website comparisons

WebsiteMonthly visitsRankNotes
lobservateur.bf≈ 1.2 million / month#5 class competitor—
lefaso.net≈ 0.9 million / month#6 class competitor—

What is Sidwaya?

Sidwaya (sidwaya.info) is a news and media publisher serving users in Burkina Faso. Burkina Faso's state daily newspaper online edition. It ranks #4 among the most visited websites in the country in this index, within the news & media category.

Who owns Sidwaya?

The site is operated by Éditions Sidwaya. The company was established in 1984 and is headquartered in Ouagadougou, Burkina Faso.

Traffic and audience

Traffic estimates place Sidwaya at roughly 2 million visits per month, about 0.1 million per day. Around 79% mobile of sessions come from mobile devices, and visitors view about 3.1 pages per visit with an average session of 3 min.

How Sidwaya makes money

Revenue comes primarily from print sales, alongside advertising, public funding.

Competitors in Burkina Faso

Its closest rivals include lobservateur.bf, lefaso.net.

Data and accuracy

Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.

Company history & milestones

  1. 1984

    Sidwaya is founded in Ouagadougou, Burkina Faso.

  2. Growth phase

    Expands its news & media offering and moves to a mobile-first product.

  3. Today

    Ranks #4 among the most visited websites in Burkina Faso.

User reviews & ratings

SourceScoreReviewsNotes
Google Play≈ 4.3 / 5—Ratings from the local store listing
App Store≈ 4.5 / 5—Ratings from the local store listing
Consumer review platformsMixed—Service and support are common themes

App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.

Pros & cons

Pros

  • Broad daily news coverage with national reach
  • Fast breaking-news publishing
  • Free access to most articles
  • Strong presence in search and social

Cons

  • Heavy advertising load on article pages
  • Editorial line criticised by parts of the audience
  • Clickbait headlines on high-traffic sections
  • Paywall limits on premium content

Key statistics

Founded1984
HeadquartersOuagadougou, Burkina Faso
Monthly visits≈ 2 million
Country rank#4 in Burkina Faso
SectorNews & Media
Primary marketBurkina Faso
Founded1984
Monthly visits≈ 2 million

Frequently asked questions

Who owns Sidwaya?

Sidwaya is operated by Éditions Sidwaya. State media company structure, based on public filings and press reporting.

Where is Sidwaya headquartered?

Sidwaya is headquartered in Ouagadougou, Burkina Faso.

When was Sidwaya founded?

Sidwaya was founded in 1984.

What is Sidwaya's revenue?

Sidwaya does not publish standalone revenue; income comes from print sales, advertising, public funding.

Who are Sidwaya's competitors?

Main competitors in Burkina Faso include lobservateur.bf, lefaso.net.

How does Sidwaya make money?

Mainly print sales, advertising, public funding.

Is Sidwaya publicly traded?

Sidwaya's ownership: State media company.

How many visitors does Sidwaya get?

Third-party estimates place Sidwaya at roughly 2 million visits per month, mostly from Burkina Faso, with 79% mobile traffic.

Is Sidwaya safe?

Sidwaya is an established news & media site founded in 1984 and ranked #4 in Burkina Faso; use the official domain sidwaya.info and HTTPS.

Popular searches

sidwayasidwaya loginsidwaya appwho owns sidwayais sidwaya safe

Data sources & confidence

  • Company website and public announcements
    sidwaya.info
  • Third-party traffic estimation providers
    Similarweb-class estimates

    Visit figures are modelled, not measured

  • App store listings
    Apple App Store, Google Play
  • Press and market coverage
    Burkina Faso and international business media
Data confidence
Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
Last updated
September 2026

Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.

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