MTN Irancell
Major mobile network operator delivering 4G/5G mobile internet and digital services across Iran.
MTN Irancell at a glance
MTN Irancell is a telecom website and one of the most visited sites in Iran, currently ranked #9 in the country. It was founded in 2005 by MTN Group & KIDO and is headquartered in Tehran, Iran. Today MTN Irancell is owned by MTN Group & Iran Electronic Industries. Our estimates put its audience at ≈ 22 million visits per month. The business earns money mainly through mobile voice & broadband data plans. Its closest rivals include mci.ir.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 20.7 million / month | +2% |
| Q2 | ≈ 21.3 million / month | +3% |
| Q3 | ≈ 22 million / month | +3% |
| Q4 | ≈ 23.3 million / month | +6% |
Traffic sources
- Direct60%
- Organic search28%
- Paid search6%
- Referral4%
- Social2%
Audience & demographics
- Men52%
- Women48%
- Age 25-3428%
- Age 35-4426%
- Age 45-5423%
The audience is concentrated in Iran, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Iran86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 6.6 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Iran
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| mtn irancell | 1 | Very high | Dominant |
| mobile plans | Top 10 | High | — |
| bill payment | Top 10 | High | — |
| internet packages | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Iran web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 80% mobile
- Position in country
- Among the leading telecom apps in Iran
Company information
- Website
- irancell.ir
- Sector
- Telecom
- Owner
- MTN Group & Iran Electronic Industries
- Owner type
- Joint venture
- Founders
- MTN Group & KIDO
- Founded
- 2005
- Headquarters
- Tehran, Iran
- Employees
- 3,000+
- Ownership
- MTN Group & Iran Electronic Industries controls the platform. Ownership details are based on public filings and press reporting.
- Revenue
- ≈ $2.0 billion annual revenue (est.)
- Languages
- Persian, English
- Top traffic sources
- direct, organic search, paid search
Financials
- Revenue
- ≈ $2.0 billion annual revenue (est.)
- Ownership
- Joint venture
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
MTN Irancell operates a telecom operator focused on Iran. Major mobile network operator delivering 4G/5G mobile internet and digital services across Iran. Revenue comes mainly from mobile voice & broadband data plans, supported by the other lines listed below.
- Mobile Voice & Broadband Data Plans
Products & services
Related deals on Amazon
As an Amazon Associate, Global Site Index earns from qualifying purchases.
International presence
- Primary market
- Iran
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (Iran)
- #9 in this index
- Sector rank
- Leading telecom site in Iran
- Global rank
- 2400
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| mci.ir | ≈ 13.2 million / month | #10 class competitor | — |
What is MTN Irancell?
MTN Irancell (irancell.ir) is a telecom operator serving users in Iran. Major mobile network operator delivering 4G/5G mobile internet and digital services across Iran. It ranks #9 among the most visited websites in the country in this index, within the telecom category.
Who owns MTN Irancell?
The site is operated by MTN Group & Iran Electronic Industries, founded by MTN Group & KIDO. The company was established in 2005 and is headquartered in Tehran, Iran. It employs around 3,000+.
Traffic and audience
Traffic estimates place MTN Irancell at roughly 22 million visits per month, about 0.7 million per day. Around 80% mobile of sessions come from mobile devices, and visitors view about 5.4 pages per visit with an average session of 6 min.
How MTN Irancell makes money
Revenue comes primarily from mobile voice & broadband data plans, alongside .
Competitors in Iran
Its closest rivals include mci.ir.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 2005
MTN Irancell is founded in Tehran, Iran.
- Growth phase
Expands its telecom offering and moves to a mobile-first product.
- Today
Ranks #9 among the most visited websites in Iran.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Self-service billing and plan management
- Nationwide network coverage
- Bundled mobile, internet and TV offers
- Digital top-up and support channels
Cons
- Contract terms and early-exit fees
- Support queues at peak times
- Pricing complexity across bundles
- Coverage gaps in rural areas
Key statistics
Frequently asked questions
Who owns MTN Irancell?
MTN Irancell is operated by MTN Group & Iran Electronic Industries. Joint venture structure, based on public filings and press reporting.
Where is MTN Irancell headquartered?
MTN Irancell is headquartered in Tehran, Iran.
When was MTN Irancell founded?
MTN Irancell was founded in 2005 by MTN Group & KIDO.
How many employees does MTN Irancell have?
MTN Irancell employs approximately 3,000+ people.
What is MTN Irancell's revenue?
MTN Irancell's revenue: ≈ $2.0 billion annual revenue (est.).
Who are MTN Irancell's competitors?
Main competitors in Iran include mci.ir.
How does MTN Irancell make money?
Mainly mobile voice & broadband data plans.
Is MTN Irancell publicly traded?
No — MTN Irancell is not listed as an independent public company; it is operated by MTN Group & Iran Electronic Industries.
How many visitors does MTN Irancell get?
Third-party estimates place MTN Irancell at roughly 22 million visits per month, mostly from Iran, with 80% mobile traffic.
Is MTN Irancell safe?
MTN Irancell is an established telecom site founded in 2005 and ranked #9 in Iran; use the official domain irancell.ir and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementsirancell.ir
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageIran and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos