HeadHunter
Russia's largest online recruitment platform with job listings and resumes.
HeadHunter at a glance
HeadHunter is a jobs & careers website and one of the most visited sites in Russia, currently ranked #143 in the country. It was founded in 2000 by Mikhail Zhukov, Alexey Rutkovsky and is headquartered in Moscow, Russia. Today HeadHunter is owned by HeadHunter Group. Our estimates put its audience at ≈ 110 million visits per month. The business earns money mainly through employer fees, resume database access. Its closest rivals include superjob.ru, avito.ru, rabota.ru.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 103 million / month | +2% |
| Q2 | ≈ 107 million / month | +3% |
| Q3 | ≈ 110 million / month | +3% |
| Q4 | ≈ 117 million / month | +6% |
Traffic sources
- Organic search41%
- Direct37%
- Paid search10%
- Referral7%
- Social5%
Audience & demographics
- Men53%
- Women47%
- Age 25-3435%
- Age 18-2426%
- Age 35-4422%
The audience is concentrated in Russia, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Russia86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 33 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Russia
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| headhunter | 1 | Very high | Dominant |
| jobs near me | Top 10 | High | — |
| part time jobs | Top 10 | High | — |
| cv template | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Russia web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 72% mobile
- Position in country
- Among the leading jobs & careers apps in Russia
Company information
- Website
- hh.ru
- Sector
- Jobs & Careers
- Owner
- HeadHunter Group
- Owner type
- Public company
- Founders
- Mikhail Zhukov, Alexey Rutkovsky
- Founded
- 2000
- Headquarters
- Moscow, Russia
- Employees
- 2,000+
- Ownership
- HeadHunter Group controls the platform. Ownership details are based on public filings and press reporting.
- Revenue
- ≈ $500 million annual revenue (est.)
- Languages
- Russian
- Top traffic sources
- organic search, direct, paid search
Financials
- Revenue
- ≈ $500 million annual revenue (est.)
- Ownership
- Public company
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
HeadHunter operates a jobs and recruitment platform focused on Russia. Russia's largest online recruitment platform with job listings and resumes. Revenue comes mainly from employer fees, supported by the other lines listed below.
- Employer fees
- Resume database access
Products & services
International presence
- Primary market
- Russia
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (Russia)
- #143 in this index
- Sector rank
- Leading jobs & careers site in Russia
- Global rank
- 1000
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| superjob.ru | ≈ 66 million / month | #144 class competitor | — |
| avito.ru | ≈ 49.5 million / month | #145 class competitor | — |
| rabota.ru | ≈ 33 million / month | #146 class competitor | — |
What is HeadHunter?
HeadHunter (hh.ru) is a jobs and recruitment platform serving users in Russia. Russia's largest online recruitment platform with job listings and resumes. It ranks #143 among the most visited websites in the country in this index, within the jobs & careers category.
Who owns HeadHunter?
The site is operated by HeadHunter Group, founded by Mikhail Zhukov, Alexey Rutkovsky. The company was established in 2000 and is headquartered in Moscow, Russia. It employs around 2,000+.
Traffic and audience
Traffic estimates place HeadHunter at roughly 110 million visits per month, about 3.7 million per day. Around 72% mobile of sessions come from mobile devices, and visitors view about 7.1 pages per visit with an average session of 8 min.
How HeadHunter makes money
Revenue comes primarily from employer fees, alongside resume database access.
Competitors in Russia
Its closest rivals include superjob.ru, avito.ru, rabota.ru.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 2000
HeadHunter is founded in Moscow, Russia.
- Growth phase
Expands its jobs & careers offering and moves to a mobile-first product.
- Today
Ranks #143 among the most visited websites in Russia.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Largest local pool of open vacancies
- Free applications for candidates
- CV builder and application tracking
- Employer branding tools
Cons
- Expired and duplicate postings
- Employers do not always respond
- Premium visibility favours large companies
- Salary information often missing
Key statistics
Frequently asked questions
Who owns HeadHunter?
HeadHunter is operated by HeadHunter Group. Public company structure, based on public filings and press reporting.
Where is HeadHunter headquartered?
HeadHunter is headquartered in Moscow, Russia.
When was HeadHunter founded?
HeadHunter was founded in 2000 by Mikhail Zhukov, Alexey Rutkovsky.
How many employees does HeadHunter have?
HeadHunter employs approximately 2,000+ people.
What is HeadHunter's revenue?
HeadHunter's revenue: ≈ $500 million annual revenue (est.).
Who are HeadHunter's competitors?
Main competitors in Russia include superjob.ru, avito.ru, rabota.ru.
How does HeadHunter make money?
Mainly employer fees, resume database access.
Is HeadHunter publicly traded?
HeadHunter's ownership: Public company.
How many visitors does HeadHunter get?
Third-party estimates place HeadHunter at roughly 110 million visits per month, mostly from Russia, with 72% mobile traffic.
Is HeadHunter safe?
HeadHunter is an established jobs & careers site founded in 2000 and ranked #143 in Russia; use the official domain hh.ru and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementshh.ru
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageRussia and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos