Finance & Banking#7 in Sierra Leone

Bank of Sierra Leone

Central bank and monetary authority of Sierra Leone.

bsl.gov.sl ↗Updated September 2026

Bank of Sierra Leone at a glance

Bank of Sierra Leone is a finance & banking website and one of the most visited sites in Sierra Leone, currently ranked #7 in the country. It was founded in 1964 and is headquartered in Freetown, Sierra Leone. Today Bank of Sierra Leone is owned by Government of Sierra Leone. Our estimates put its audience at ≈ 0.2 million visits per month. The business earns money mainly through government funded.

Traffic statistics

≈ 0.2 million
Monthly visits
≈ 0 million
Weekly visits
≈ 0 million
Daily visits
≈ 0.1 million / month
Unique visitors
Top 1,200,000 worldwide
Global rank
#7 in Sierra Leone
Country rank
≈ 6.3
Pages / visit
≈ 6 min
Avg. visit
≈ 29%
Bounce rate
≈ 82% mobile
Mobile traffic
≈ 1
Visits per second
#7
Rank inside country list

Traffic history

PeriodVisitsChange
Q1≈ 0.2 million / month+2%
Q2≈ 0.2 million / month+3%
Q3≈ 0.2 million / month+3%
Q4≈ 0.2 million / month+6%

Traffic sources

  • Direct72%
  • Organic search18%
  • Referral5%
  • Paid3%
  • Social2%

Audience & demographics

  • Men53%
  • Women47%
  • Age 25-3429%
  • Age 35-4426%
  • Age 45-5422%

The audience is concentrated in Sierra Leone, skewing urban and mobile, with usage peaks in the evening hours.

Geographic reach

  • Sierra Leone86%

    Home market

  • Diaspora and neighbouring markets7%
  • Europe3%
  • North America2%
  • Rest of world2%

SEO profile

Estimated organic traffic
≈ 0.1 million visits / month
Branded share of search
High — brand terms lead the keyword profile
Indexed pages
Large — category, listing or article level
Primary search market
Sierra Leone

Top organic keywords

KeywordPositionVolumeTraffic share
bank of sierra leone1Very highDominant
online banking loginTop 10High—
money transferTop 10High—
loan ratesTop 10High—

Top referral sources

  • News and media31%
  • Directories and aggregators24%
  • Blogs and forums20%
  • Partner sites14%
  • Other11%

Technology stack

Website technologies

Java / SpringOracle / core bankingReactHardened WAFTwo-factor authentication

Advertising & analytics technologies

Google Analytics 4Google Tag ManagerGoogle AdsLinkedIn Insight Tag

Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.

Social media profiles & statistics

Instagram

Official brand account

X (Twitter)

Announcements and support

Facebook

Community and campaigns

LinkedIn

Company and hiring updates

YouTube

Brand and product videos

Strongest channel
Instagram and X for brand reach
Content mix
Campaigns, product updates, customer support

Mobile app statistics

iOS — App Store

Available in the local store

Android — Google Play

Available in the local store

App share of traffic
≈ 82% mobile
Position in country
Among the leading finance & banking apps in Sierra Leone

Company information

Website
bsl.gov.sl
Sector
Finance & Banking
Owner
Government of Sierra Leone
Owner type
Central bank
Founded
1964
Headquarters
Freetown, Sierra Leone
Ownership
Government of Sierra Leone controls the platform. Ownership details are based on public filings and press reporting.
Languages
English
Top traffic sources
direct, organic search, referral

Financials

Revenue
Not publicly disclosed
Ownership
Central bank
Reporting
Figures based on public filings, press reports and market estimates

Business model & revenue

Bank of Sierra Leone operates a bank and digital financial platform focused on Sierra Leone. Central bank and monetary authority of Sierra Leone. Revenue comes mainly from government funded, supported by the other lines listed below.

  • Government funded

International presence

Primary market
Sierra Leone
Expansion
Regional and diaspora audiences beyond the home market

Customer statistics

≈ 0.1 million / month
Monthly reach
≈ 6.3 pages per visit, ≈ 6 min average session
Engagement

Website rankings

Country rank (Sierra Leone)
#7 in this index
Sector rank
Leading finance & banking site in Sierra Leone
Global rank
Top 1,200,000 worldwide

What is Bank of Sierra Leone?

Bank of Sierra Leone (bsl.gov.sl) is a bank and digital financial platform serving users in Sierra Leone. Central bank and monetary authority of Sierra Leone. It ranks #7 among the most visited websites in the country in this index, within the finance & banking category.

Who owns Bank of Sierra Leone?

The site is operated by Government of Sierra Leone. The company was established in 1964 and is headquartered in Freetown, Sierra Leone.

Traffic and audience

Traffic estimates place Bank of Sierra Leone at roughly 0.2 million visits per month, about 0 million per day. Around 82% mobile of sessions come from mobile devices, and visitors view about 6.3 pages per visit with an average session of 6 min.

How Bank of Sierra Leone makes money

Revenue comes primarily from government funded, alongside .

Competitors in Sierra Leone

It competes with other finance & banking platforms active in the local market.

Data and accuracy

Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.

Company history & milestones

  1. 1964

    Bank of Sierra Leone is founded in Freetown, Sierra Leone.

  2. Growth phase

    Expands its finance & banking offering and moves to a mobile-first product.

  3. Today

    Ranks #7 among the most visited websites in Sierra Leone.

User reviews & ratings

SourceScoreReviewsNotes
Google Play≈ 4.3 / 5—Ratings from the local store listing
App Store≈ 4.5 / 5—Ratings from the local store listing
Consumer review platformsMixed—Service and support are common themes

App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.

Pros & cons

Pros

  • Full account management without branch visits
  • Instant local transfers and bill payments
  • Strong authentication and fraud monitoring
  • Wide ATM and branch network behind the app

Cons

  • Occasional downtime during peak load
  • Fee structure is hard to compare
  • Customer support wait times
  • Older interface areas outside the mobile app

Key statistics

Founded1964
HeadquartersFreetown, Sierra Leone
Monthly visits≈ 0.2 million
Country rank#7 in Sierra Leone
SectorFinance & Banking
Primary marketSierra Leone
Founded1964
Monthly visits≈ 0.2 million

Frequently asked questions

Who owns Bank of Sierra Leone?

Bank of Sierra Leone is operated by Government of Sierra Leone. Central bank structure, based on public filings and press reporting.

Where is Bank of Sierra Leone headquartered?

Bank of Sierra Leone is headquartered in Freetown, Sierra Leone.

When was Bank of Sierra Leone founded?

Bank of Sierra Leone was founded in 1964.

What is Bank of Sierra Leone's revenue?

Bank of Sierra Leone does not publish standalone revenue; income comes from government funded.

How does Bank of Sierra Leone make money?

Mainly government funded.

Is Bank of Sierra Leone publicly traded?

No — Bank of Sierra Leone is not listed as an independent public company; it is operated by Government of Sierra Leone.

How many visitors does Bank of Sierra Leone get?

Third-party estimates place Bank of Sierra Leone at roughly 0.2 million visits per month, mostly from Sierra Leone, with 82% mobile traffic.

Is Bank of Sierra Leone safe?

Bank of Sierra Leone is an established finance & banking site founded in 1964 and ranked #7 in Sierra Leone; use the official domain bsl.gov.sl and HTTPS.

Popular searches

bank of sierra leonebank of sierra leone loginbank of sierra leone appwho owns bank of sierra leoneis bank of sierra leone safe

Data sources & confidence

  • Company website and public announcements
    bsl.gov.sl
  • Third-party traffic estimation providers
    Similarweb-class estimates

    Visit figures are modelled, not measured

  • App store listings
    Apple App Store, Google Play
  • Press and market coverage
    Sierra Leone and international business media
Data confidence
Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
Last updated
September 2026

Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.

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