UniCredit Bank BiH
One of the country's biggest banks and its e-banking platform.
UniCredit Bank BiH at a glance
UniCredit Bank BiH is a finance & banking website and one of the most visited sites in Bosnia and Herzegovina, currently ranked #7 in the country. It was founded in 2008 and is headquartered in Mostar, Bosnia and Herzegovina. Today UniCredit Bank BiH is owned by UniCredit S.p.A.. Our estimates put its audience at ≈ 3 million visits per month. The business earns money mainly through net interest income, fees and commissions, corporate banking. Its closest rivals include raiffeisenbank.ba, intesasanpaolobanka.ba.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 2.8 million / month | +2% |
| Q2 | ≈ 2.9 million / month | +3% |
| Q3 | ≈ 3 million / month | +3% |
| Q4 | ≈ 3.2 million / month | +6% |
Traffic sources
- Direct72%
- Organic search18%
- Referral5%
- Paid3%
- Social2%
Audience & demographics
- Men53%
- Women47%
- Age 25-3429%
- Age 35-4426%
- Age 45-5422%
The audience is concentrated in Bosnia and Herzegovina, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Bosnia and Herzegovina86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 0.9 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Bosnia and Herzegovina
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| unicredit bank bih | 1 | Very high | Dominant |
| online banking login | Top 10 | High | — |
| money transfer | Top 10 | High | — |
| loan rates | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Bosnia and Herzegovina web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 82% mobile
- Position in country
- Among the leading finance & banking apps in Bosnia and Herzegovina
Company information
- Website
- unicreditbank.ba
- Sector
- Finance & Banking
- Owner
- UniCredit S.p.A.
- Owner type
- Subsidiary of a public company
- Founded
- 2008
- Headquarters
- Mostar, Bosnia and Herzegovina
- Employees
- 1,500+
- Ownership
- UniCredit S.p.A. controls the platform. Ownership details are based on public filings and press reporting.
- Languages
- Bosnian, English
- Top traffic sources
- direct, organic search, referral
Financials
- Revenue
- Not publicly disclosed
- Ownership
- Subsidiary of a public company
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
UniCredit Bank BiH operates a bank and digital financial platform focused on Bosnia and Herzegovina. One of the country's biggest banks and its e-banking platform. Revenue comes mainly from net interest income, supported by the other lines listed below.
- Net interest income
- Fees and commissions
- Corporate banking
International presence
- Primary market
- Bosnia and Herzegovina
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (Bosnia and Herzegovina)
- #7 in this index
- Sector rank
- Leading finance & banking site in Bosnia and Herzegovina
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| raiffeisenbank.ba | ≈ 1.8 million / month | #8 class competitor | — |
| intesasanpaolobanka.ba | ≈ 1.3 million / month | #9 class competitor | — |
What is UniCredit Bank BiH?
UniCredit Bank BiH (unicreditbank.ba) is a bank and digital financial platform serving users in Bosnia and Herzegovina. One of the country's biggest banks and its e-banking platform. It ranks #7 among the most visited websites in the country in this index, within the finance & banking category.
Who owns UniCredit Bank BiH?
The site is operated by UniCredit S.p.A.. The company was established in 2008 and is headquartered in Mostar, Bosnia and Herzegovina. It employs around 1,500+.
Traffic and audience
Traffic estimates place UniCredit Bank BiH at roughly 3 million visits per month, about 0.1 million per day. Around 82% mobile of sessions come from mobile devices, and visitors view about 6.3 pages per visit with an average session of 6 min.
How UniCredit Bank BiH makes money
Revenue comes primarily from net interest income, alongside fees and commissions, corporate banking.
Competitors in Bosnia and Herzegovina
Its closest rivals include raiffeisenbank.ba, intesasanpaolobanka.ba.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 2008
UniCredit Bank BiH is founded in Mostar, Bosnia and Herzegovina.
- Growth phase
Expands its finance & banking offering and moves to a mobile-first product.
- Today
Ranks #7 among the most visited websites in Bosnia and Herzegovina.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Full account management without branch visits
- Instant local transfers and bill payments
- Strong authentication and fraud monitoring
- Wide ATM and branch network behind the app
Cons
- Occasional downtime during peak load
- Fee structure is hard to compare
- Customer support wait times
- Older interface areas outside the mobile app
Key statistics
Frequently asked questions
Who owns UniCredit Bank BiH?
UniCredit Bank BiH is operated by UniCredit S.p.A.. Subsidiary of a public company structure, based on public filings and press reporting.
Where is UniCredit Bank BiH headquartered?
UniCredit Bank BiH is headquartered in Mostar, Bosnia and Herzegovina.
When was UniCredit Bank BiH founded?
UniCredit Bank BiH was founded in 2008.
How many employees does UniCredit Bank BiH have?
UniCredit Bank BiH employs approximately 1,500+ people.
What is UniCredit Bank BiH's revenue?
UniCredit Bank BiH does not publish standalone revenue; income comes from net interest income, fees and commissions, corporate banking.
Who are UniCredit Bank BiH's competitors?
Main competitors in Bosnia and Herzegovina include raiffeisenbank.ba, intesasanpaolobanka.ba.
How does UniCredit Bank BiH make money?
Mainly net interest income, fees and commissions, corporate banking.
Is UniCredit Bank BiH publicly traded?
UniCredit Bank BiH's ownership: Subsidiary of a public company.
How many visitors does UniCredit Bank BiH get?
Third-party estimates place UniCredit Bank BiH at roughly 3 million visits per month, mostly from Bosnia and Herzegovina, with 82% mobile traffic.
Is UniCredit Bank BiH safe?
UniCredit Bank BiH is an established finance & banking site founded in 2008 and ranked #7 in Bosnia and Herzegovina; use the official domain unicreditbank.ba and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementsunicreditbank.ba
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageBosnia and Herzegovina and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos