Government#97 in United States

Social Security Administration

Official U.S. Social Security benefits and services website.

ssa.gov ↗Updated September 2026

Social Security Administration at a glance

Social Security Administration is a government website and one of the most visited sites in United States, currently ranked #97 in the country. It was founded in 1935 by U.S. Congress and is headquartered in Woodlawn, Maryland, United States. Today Social Security Administration is owned by U.S. federal government. Our estimates put its audience at ≈ 140 million visits per month. The business earns money mainly through n/a (funded by federal budget). Its closest rivals include medicare.gov, usa.gov.

Traffic statistics

≈ 140 million
Monthly visits
≈ 32.3 million
Weekly visits
≈ 4.7 million
Daily visits
≈ 58.8 million / month
Unique visitors
240
Global rank
#97 in United States
Country rank
≈ 4.6
Pages / visit
≈ 6 min
Avg. visit
≈ 43%
Bounce rate
≈ 69% mobile
Mobile traffic
≈ 54
Visits per second
#97
Rank inside country list

Traffic history

PeriodVisitsChange
Q1≈ 132 million / month+2%
Q2≈ 136 million / month+3%
Q3≈ 140 million / month+3%
Q4≈ 148 million / month+6%

Traffic sources

  • Direct49%
  • Organic search40%
  • Referral7%
  • Social3%
  • Email1%

Audience & demographics

  • Men51%
  • Women49%
  • Age 25-3427%
  • Age 35-4426%
  • Age 45-5423%

The audience is concentrated in United States, skewing urban and mobile, with usage peaks in the evening hours.

Geographic reach

  • United States94%

    Home market

  • Diaspora and neighbouring markets3%
  • Europe1%
  • North America1%
  • Rest of world1%

SEO profile

Estimated organic traffic
≈ 42 million visits / month
Branded share of search
High — brand terms lead the keyword profile
Indexed pages
Large — category, listing or article level
Primary search market
United States

Top organic keywords

KeywordPositionVolumeTraffic share
social security administration1Very highDominant
official applicationTop 10High—
tax paymentTop 10High—
id documentTop 10High—

Top referral sources

  • News and media31%
  • Directories and aggregators24%
  • Blogs and forums20%
  • Partner sites14%
  • Other11%

Technology stack

Website technologies

Accessible HTML front endIdentity verification servicePostgreSQLHardened WAF

Advertising & analytics technologies

First-party analytics only

Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.

Social media profiles & statistics

Instagram

Official brand account

X (Twitter)

Announcements and support

Facebook

Community and campaigns

LinkedIn

Company and hiring updates

YouTube

Brand and product videos

Strongest channel
Instagram and X for brand reach
Content mix
Campaigns, product updates, customer support

Mobile app statistics

iOS — App Store

Available in the local store

Android — Google Play

Available in the local store

App share of traffic
≈ 69% mobile
Position in country
Among the leading government apps in United States

Company information

Website
ssa.gov
Sector
Government
Owner
U.S. federal government
Owner type
State-owned
Founders
U.S. Congress
Founded
1935
Headquarters
Woodlawn, Maryland, United States
Employees
60,000+
Ownership
U.S. federal government controls the platform. Ownership details are based on public filings and press reporting.
Revenue
N/A (government agency)
Languages
English, Spanish
Top traffic sources
direct, organic search, referral

Financials

Revenue
N/A (government agency)
Ownership
State-owned
Reporting
Figures based on public filings, press reports and market estimates

Business model & revenue

Social Security Administration operates an official government service portal focused on United States. Official U.S. Social Security benefits and services website. Revenue comes mainly from n/a (funded by federal budget), supported by the other lines listed below.

  • N/A (funded by federal budget)

Products & services

Retirement benefits
Disability benefits
My Social Security account

International presence

Primary market
United States
Expansion
Regional and diaspora audiences beyond the home market

Employee statistics

60,000+
Total employees

Customer statistics

≈ 58.8 million / month
Monthly reach
≈ 4.6 pages per visit, ≈ 6 min average session
Engagement

Website rankings

Country rank (United States)
#97 in this index
Sector rank
Leading government site in United States
Global rank
240

Main competitors

Website comparisons

WebsiteMonthly visitsRankNotes
medicare.gov≈ 84 million / month#98 class competitor—
usa.gov≈ 63 million / month#99 class competitor—

What is Social Security Administration?

Social Security Administration (ssa.gov) is an official government service portal serving users in United States. Official U.S. Social Security benefits and services website. It ranks #97 among the most visited websites in the country in this index, within the government category.

Who owns Social Security Administration?

The site is operated by U.S. federal government, founded by U.S. Congress. The company was established in 1935 and is headquartered in Woodlawn, Maryland, United States. It employs around 60,000+.

Traffic and audience

Traffic estimates place Social Security Administration at roughly 140 million visits per month, about 4.7 million per day. Around 69% mobile of sessions come from mobile devices, and visitors view about 4.6 pages per visit with an average session of 6 min.

How Social Security Administration makes money

Revenue comes primarily from n/a (funded by federal budget), alongside .

Competitors in United States

Its closest rivals include medicare.gov, usa.gov.

Data and accuracy

Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.

Company history & milestones

  1. 1935

    Social Security Administration is founded in Woodlawn, Maryland, United States.

  2. Growth phase

    Expands its government offering and moves to a mobile-first product.

  3. Today

    Ranks #97 among the most visited websites in United States.

User reviews & ratings

SourceScoreReviewsNotes
Google Play≈ 4.3 / 5—Ratings from the local store listing
App Store≈ 4.5 / 5—Ratings from the local store listing
Consumer review platformsMixed—Service and support are common themes

App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.

Pros & cons

Pros

  • Official source for public services and documents
  • Digital identity login replaces office visits
  • No advertising or tracking clutter
  • Accessible design requirements

Cons

  • Navigation across departments is confusing
  • Peak-time queues and downtime
  • Some services still require paper steps
  • Support channels are limited

Key statistics

Founded1935
HeadquartersWoodlawn, Maryland, United States
Employees60,000+
Monthly visits≈ 140 million
Country rank#97 in United States
SectorGovernment
Primary marketUnited States
Founded1935
Monthly visits≈ 140 million

Frequently asked questions

Who owns Social Security Administration?

Social Security Administration is operated by U.S. federal government. State-owned structure, based on public filings and press reporting.

Where is Social Security Administration headquartered?

Social Security Administration is headquartered in Woodlawn, Maryland, United States.

When was Social Security Administration founded?

Social Security Administration was founded in 1935 by U.S. Congress.

How many employees does Social Security Administration have?

Social Security Administration employs approximately 60,000+ people.

What is Social Security Administration's revenue?

Social Security Administration's revenue: N/A (government agency).

Who are Social Security Administration's competitors?

Main competitors in United States include medicare.gov, usa.gov.

How does Social Security Administration make money?

Mainly n/a (funded by federal budget).

Is Social Security Administration publicly traded?

Social Security Administration's ownership: State-owned.

How many visitors does Social Security Administration get?

Third-party estimates place Social Security Administration at roughly 140 million visits per month, mostly from United States, with 69% mobile traffic.

Is Social Security Administration safe?

Social Security Administration is an established government site founded in 1935 and ranked #97 in United States; use the official domain ssa.gov and HTTPS.

Popular searches

social security administrationsocial security administration loginsocial security administration appwho owns social security administrationis social security administration safe

Data sources & confidence

  • Company website and public announcements
    ssa.gov
  • Third-party traffic estimation providers
    Similarweb-class estimates

    Visit figures are modelled, not measured

  • App store listings
    Apple App Store, Google Play
  • Press and market coverage
    United States and international business media
Data confidence
Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
Last updated
September 2026

Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.

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