University of the Punjab (PU)
Oldest and largest public higher education research university in Pakistan, founded in 1882.
University of the Punjab at a glance
University of the Punjab is an education website and one of the most visited sites in Pakistan, currently ranked #9 in the country. It was founded in 1882 by British Colonial Government and is headquartered in Lahore, Pakistan. Today University of the Punjab is owned by Higher Education Commission (HEC). Our estimates put its audience at ≈ 8 million visits per month. The business earns money mainly through government budget allocation, tuition fees. Its closest rivals include qau.edu.pk, nust.edu.pk.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 7.5 million / month | +2% |
| Q2 | ≈ 7.8 million / month | +3% |
| Q3 | ≈ 8 million / month | +3% |
| Q4 | ≈ 8.5 million / month | +6% |
Traffic sources
- Organic search44%
- Direct36%
- Referral10%
- Social6%
- Paid4%
Audience & demographics
- Women51%
- Men49%
- Age 18-2434%
- Age 25-3427%
- Age 35-4419%
The audience is concentrated in Pakistan, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Pakistan86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 2.4 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Pakistan
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| university of the punjab (pu) | 1 | Very high | Dominant |
| exam results | Top 10 | High | — |
| past papers | Top 10 | High | — |
| online courses | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Pakistan web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 66% mobile
- Position in country
- Among the leading education apps in Pakistan
Company information
- Website
- pu.edu.pk
- Sector
- Education
- Owner
- Higher Education Commission (HEC)
- Owner type
- Public university
- Founders
- British Colonial Government
- Founded
- 1882
- Headquarters
- Lahore, Pakistan
- Employees
- 4,500+
- Ownership
- Higher Education Commission (HEC) controls the platform. Ownership details are based on public filings and press reporting.
- Revenue
- Undisclosed
- Languages
- English
- Top traffic sources
- organic search, direct, referral
Financials
- Revenue
- Undisclosed
- Ownership
- Public university
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
University of the Punjab (PU) operates an education platform focused on Pakistan. Oldest and largest public higher education research university in Pakistan, founded in 1882. Revenue comes mainly from government budget allocation, supported by the other lines listed below.
- Government Budget Allocation
- Tuition Fees
Products & services
Related deals on Amazon
As an Amazon Associate, Global Site Index earns from qualifying purchases.
International presence
- Primary market
- Pakistan
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (Pakistan)
- #9 in this index
- Sector rank
- Leading education site in Pakistan
- Global rank
- 7800
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| qau.edu.pk | ≈ 4.8 million / month | #10 class competitor | — |
| nust.edu.pk | ≈ 3.6 million / month | #11 class competitor | — |
What is University of the Punjab (PU)?
University of the Punjab (PU) (pu.edu.pk) is an education platform serving users in Pakistan. Oldest and largest public higher education research university in Pakistan, founded in 1882. It ranks #9 among the most visited websites in the country in this index, within the education category.
Who owns University of the Punjab (PU)?
The site is operated by Higher Education Commission (HEC), founded by British Colonial Government. The company was established in 1882 and is headquartered in Lahore, Pakistan. It employs around 4,500+.
Traffic and audience
Traffic estimates place University of the Punjab (PU) at roughly 8 million visits per month, about 0.3 million per day. Around 66% mobile of sessions come from mobile devices, and visitors view about 5.2 pages per visit with an average session of 9 min.
How University of the Punjab (PU) makes money
Revenue comes primarily from government budget allocation, alongside tuition fees.
Competitors in Pakistan
Its closest rivals include qau.edu.pk, nust.edu.pk.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 1882
University of the Punjab (PU) is founded in Lahore, Pakistan.
- Growth phase
Expands its education offering and moves to a mobile-first product.
- Today
Ranks #9 among the most visited websites in Pakistan.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Free or low-cost access to study material
- Content aligned with the national curriculum
- Works on low-end devices
- Exam and result services in one place
Cons
- Peak-period slowdowns around exam dates
- Uneven content quality between subjects
- Limited personalised feedback
- Some features locked behind subscriptions
Key statistics
Frequently asked questions
Who owns University of the Punjab (PU)?
University of the Punjab (PU) is operated by Higher Education Commission (HEC). Public university structure, based on public filings and press reporting.
Where is University of the Punjab (PU) headquartered?
University of the Punjab (PU) is headquartered in Lahore, Pakistan.
When was University of the Punjab (PU) founded?
University of the Punjab (PU) was founded in 1882 by British Colonial Government.
How many employees does University of the Punjab (PU) have?
University of the Punjab (PU) employs approximately 4,500+ people.
What is University of the Punjab (PU)'s revenue?
University of the Punjab (PU)'s revenue: Undisclosed.
Who are University of the Punjab (PU)'s competitors?
Main competitors in Pakistan include qau.edu.pk, nust.edu.pk.
How does University of the Punjab (PU) make money?
Mainly government budget allocation, tuition fees.
Is University of the Punjab (PU) publicly traded?
University of the Punjab (PU)'s ownership: Public university.
How many visitors does University of the Punjab (PU) get?
Third-party estimates place University of the Punjab (PU) at roughly 8 million visits per month, mostly from Pakistan, with 66% mobile traffic.
Is University of the Punjab (PU) safe?
University of the Punjab (PU) is an established education site founded in 1882 and ranked #9 in Pakistan; use the official domain pu.edu.pk and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementspu.edu.pk
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coveragePakistan and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
More top websites in Pakistan
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- University of Oslo (UiO)
- Pontificia Universidad Católica del Perú (PUCP)
- Uniwersytet Warszawski (University of Warsaw)
- Universidade do Porto (U.Porto)
- Universitatea din București (University of Bucharest)
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos