Mango
A Spanish fashion brand with online and physical stores worldwide.
Mango at a glance
Mango is a website and one of the most visited sites in Spain, currently ranked #138 in the country. It was founded in 1984 by Isak Andic and is headquartered in Barcelona, Spain. Today Mango is owned by Mango MNG Holding. Our estimates put its audience at ≈ 30 million visits per month. The business earns money mainly through product sales, franchise operations. Its closest rivals include zara.com, hm.com, bershka.com.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 28.2 million / month | +2% |
| Q2 | ≈ 29.1 million / month | +3% |
| Q3 | ≈ 30 million / month | +3% |
| Q4 | ≈ 31.8 million / month | +6% |
Traffic sources
- Direct56%
- Organic search27%
- Referral9%
- Social5%
- Paid3%
Audience & demographics
- Men57%
- Women43%
- Age 25-3432%
- Age 35-4424%
- Age 18-2421%
The audience is concentrated in Spain, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Spain86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 9 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Spain
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| mango | 1 | Very high | Dominant |
| login | Top 10 | High | — |
| app download | Top 10 | High | — |
| pricing | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Spain web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 68% mobile
- Position in country
- Among the leading technology apps in Spain
Company information
- Website
- mango.com
- Sector
- Technology
- Owner
- Mango MNG Holding
- Owner type
- Private company
- Founders
- Isak Andic
- Founded
- 1984
- Headquarters
- Barcelona, Spain
- Employees
- 15,000+
- Ownership
- Mango MNG Holding controls the platform. Ownership details are based on public filings and press reporting.
- Revenue
- ≈ $3.5 billion annual revenue (est.)
- Languages
- Spanish, English, many others
- Top traffic sources
- direct, organic search, referral
Financials
- Revenue
- ≈ $3.5 billion annual revenue (est.)
- Ownership
- Private company
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
Mango operates a technology platform focused on Spain. A Spanish fashion brand with online and physical stores worldwide. Revenue comes mainly from product sales, supported by the other lines listed below.
- Product sales
- Franchise operations
Products & services
Related deals on Amazon
As an Amazon Associate, Global Site Index earns from qualifying purchases.
International presence
- Primary market
- Spain
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (Spain)
- #138 in this index
- Sector rank
- Leading technology site in Spain
- Global rank
- 1500
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| zara.com | ≈ 18 million / month | #139 class competitor | — |
| hm.com | ≈ 13.5 million / month | #140 class competitor | — |
| bershka.com | ≈ 9 million / month | #141 class competitor | — |
What is Mango?
Mango (mango.com) is a technology platform serving users in Spain. A Spanish fashion brand with online and physical stores worldwide. It ranks #138 among the most visited websites in the country in this index, within the technology category.
Who owns Mango?
The site is operated by Mango MNG Holding, founded by Isak Andic. The company was established in 1984 and is headquartered in Barcelona, Spain. It employs around 15,000+.
Traffic and audience
Traffic estimates place Mango at roughly 30 million visits per month, about 1 million per day. Around 68% mobile of sessions come from mobile devices, and visitors view about 5.6 pages per visit with an average session of 5 min.
How Mango makes money
Revenue comes primarily from product sales, alongside franchise operations.
Competitors in Spain
Its closest rivals include zara.com, hm.com, bershka.com.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 1984
Mango is founded in Barcelona, Spain.
- Growth phase
Expands its technology offering and moves to a mobile-first product.
- Today
Ranks #138 among the most visited websites in Spain.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Fast, reliable core product used daily
- Deep local language and market support
- Strong developer and integration ecosystem
- Free tier with broad reach
Cons
- Data collection and privacy questions from advertising
- Feature set can be complex for new users
- Limited direct customer support
- Dependence on advertising revenue
Key statistics
Frequently asked questions
Who owns Mango?
Mango is operated by Mango MNG Holding. Private company structure, based on public filings and press reporting.
Where is Mango headquartered?
Mango is headquartered in Barcelona, Spain.
When was Mango founded?
Mango was founded in 1984 by Isak Andic.
How many employees does Mango have?
Mango employs approximately 15,000+ people.
What is Mango's revenue?
Mango's revenue: ≈ $3.5 billion annual revenue (est.).
Who are Mango's competitors?
Main competitors in Spain include zara.com, hm.com, bershka.com.
How does Mango make money?
Mainly product sales, franchise operations.
Is Mango publicly traded?
No — Mango is not listed as an independent public company; it is operated by Mango MNG Holding.
How many visitors does Mango get?
Third-party estimates place Mango at roughly 30 million visits per month, mostly from Spain, with 68% mobile traffic.
Is Mango safe?
Mango is an established technology site founded in 1984 and ranked #138 in Spain; use the official domain mango.com and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementsmango.com
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageSpain and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos