E.Leclerc
The online grocery and drive service of France's largest supermarket cooperative.
E.Leclerc at a glance
E.Leclerc is an e-commerce website and one of the most visited sites in France, currently ranked #133 in the country. It was founded in 1949 by Édouard Leclerc and is headquartered in Ivry-sur-Seine, France. Today E.Leclerc is owned by E.Leclerc cooperative. Our estimates put its audience at ≈ 40 million visits per month. The business earns money mainly through product sales, retail media. Its closest rivals include carrefour.fr, auchan.fr, intermarche.com.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 37.6 million / month | +2% |
| Q2 | ≈ 38.8 million / month | +3% |
| Q3 | ≈ 40 million / month | +3% |
| Q4 | ≈ 42.4 million / month | +6% |
Traffic sources
- Direct48%
App-first shopping habit
- Organic search31%
- Paid search11%
- Social6%
- Referral & email4%
Audience & demographics
- Women54%
- Men46%
- Age 25-3430%
- Age 18-2423%
- Age 35-4422%
The audience is concentrated in France, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- France86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 12 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- France
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| e.leclerc | 1 | Very high | Dominant |
| online shopping | Top 10 | High | — |
| discount codes | Top 10 | High | — |
| free delivery | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the France web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 76% mobile
- Position in country
- Among the leading e-commerce apps in France
Company information
- Website
- leclercdrive.fr
- Sector
- E-commerce
- Owner
- E.Leclerc cooperative
- Owner type
- Private cooperative
- Founders
- Édouard Leclerc
- Founded
- 1949
- Headquarters
- Ivry-sur-Seine, France
- Employees
- 150,000+
- Ownership
- E.Leclerc cooperative controls the platform. Ownership details are based on public filings and press reporting.
- Revenue
- ≈ $60 billion annual revenue (est.)
- Languages
- French
- Top traffic sources
- direct, organic search, paid search
Financials
- Revenue
- ≈ $60 billion annual revenue (est.)
- Ownership
- Private cooperative
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
E.Leclerc operates an online retail and marketplace platform focused on France. The online grocery and drive service of France's largest supermarket cooperative. Revenue comes mainly from product sales, supported by the other lines listed below.
- Product sales
- Retail media
Products & services
Related deals on Amazon
As an Amazon Associate, Global Site Index earns from qualifying purchases.
International presence
- Primary market
- France
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (France)
- #133 in this index
- Sector rank
- Leading e-commerce site in France
- Global rank
- 2500
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| carrefour.fr | ≈ 24 million / month | #134 class competitor | — |
| auchan.fr | ≈ 18 million / month | #135 class competitor | — |
| intermarche.com | ≈ 12 million / month | #136 class competitor | — |
What is E.Leclerc?
E.Leclerc (leclercdrive.fr) is an online retail and marketplace platform serving users in France. The online grocery and drive service of France's largest supermarket cooperative. It ranks #133 among the most visited websites in the country in this index, within the e-commerce category.
Who owns E.Leclerc?
The site is operated by E.Leclerc cooperative, founded by Édouard Leclerc. The company was established in 1949 and is headquartered in Ivry-sur-Seine, France. It employs around 150,000+.
Traffic and audience
Traffic estimates place E.Leclerc at roughly 40 million visits per month, about 1.3 million per day. Around 76% mobile of sessions come from mobile devices, and visitors view about 7.4 pages per visit with an average session of 6 min.
How E.Leclerc makes money
Revenue comes primarily from product sales, alongside retail media.
Competitors in France
Its closest rivals include carrefour.fr, auchan.fr, intermarche.com.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 1949
E.Leclerc is founded in Ivry-sur-Seine, France.
- Growth phase
Expands its e-commerce offering and moves to a mobile-first product.
- Today
Ranks #133 among the most visited websites in France.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Wide product assortment with competitive local pricing
- Established delivery and returns network
- Local payment methods and installment options
- Mature seller tools and campaign calendar
Cons
- Product quality varies between third-party sellers
- Returns and disputes can take time on marketplace orders
- Commissions and ad costs pressure smaller sellers
- International shipping coverage is limited
Key statistics
Frequently asked questions
Who owns E.Leclerc?
E.Leclerc is operated by E.Leclerc cooperative. Private cooperative structure, based on public filings and press reporting.
Where is E.Leclerc headquartered?
E.Leclerc is headquartered in Ivry-sur-Seine, France.
When was E.Leclerc founded?
E.Leclerc was founded in 1949 by Édouard Leclerc.
How many employees does E.Leclerc have?
E.Leclerc employs approximately 150,000+ people.
What is E.Leclerc's revenue?
E.Leclerc's revenue: ≈ $60 billion annual revenue (est.).
Who are E.Leclerc's competitors?
Main competitors in France include carrefour.fr, auchan.fr, intermarche.com.
How does E.Leclerc make money?
Mainly product sales, retail media.
Is E.Leclerc publicly traded?
No — E.Leclerc is not listed as an independent public company; it is operated by E.Leclerc cooperative.
How many visitors does E.Leclerc get?
Third-party estimates place E.Leclerc at roughly 40 million visits per month, mostly from France, with 76% mobile traffic.
Is E.Leclerc safe?
E.Leclerc is an established e-commerce site founded in 1949 and ranked #133 in France; use the official domain leclercdrive.fr and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementsleclercdrive.fr
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageFrance and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos