Finance & Banking#6 in Papua New Guinea

Kina Bank

PNG-listed commercial bank offering retail and business banking.

kina.com.pg ↗Updated September 2026

Kina Bank at a glance

Kina Bank is a finance & banking website and one of the most visited sites in Papua New Guinea, currently ranked #6 in the country. It was founded in 1988 and is headquartered in Port Moresby, PNG. Today Kina Bank is owned by Kina Securities Limited. Our estimates put its audience at ≈ 0.1 million visits per month. The business earns money mainly through banking services. Its closest rivals include bsp.com.pg.

Traffic statistics

≈ 0.1 million
Monthly visits
≈ 0 million
Weekly visits
≈ 0 million
Daily visits
≈ 0.1 million / month
Unique visitors
Top 1,500,000 worldwide
Global rank
#6 in Papua New Guinea
Country rank
≈ 6.3
Pages / visit
≈ 6 min
Avg. visit
≈ 29%
Bounce rate
≈ 82% mobile
Mobile traffic
≈ 1
Visits per second
#6
Rank inside country list

Traffic history

PeriodVisitsChange
Q1≈ 0.1 million / month+2%
Q2≈ 0.1 million / month+3%
Q3≈ 0.1 million / month+3%
Q4≈ 0.2 million / month+6%

Traffic sources

  • Direct72%
  • Organic search18%
  • Referral5%
  • Paid3%
  • Social2%

Audience & demographics

  • Men53%
  • Women47%
  • Age 25-3429%
  • Age 35-4426%
  • Age 45-5422%

The audience is concentrated in Papua New Guinea, skewing urban and mobile, with usage peaks in the evening hours.

Geographic reach

  • Papua New Guinea86%

    Home market

  • Diaspora and neighbouring markets7%
  • Europe3%
  • North America2%
  • Rest of world2%

SEO profile

Estimated organic traffic
≈ 0 million visits / month
Branded share of search
High — brand terms lead the keyword profile
Indexed pages
Large — category, listing or article level
Primary search market
Papua New Guinea

Top organic keywords

KeywordPositionVolumeTraffic share
kina bank1Very highDominant
online banking loginTop 10High—
money transferTop 10High—
loan ratesTop 10High—

Top referral sources

  • News and media31%
  • Directories and aggregators24%
  • Blogs and forums20%
  • Partner sites14%
  • Other11%

Technology stack

Website technologies

Java / SpringOracle / core bankingReactHardened WAFTwo-factor authentication

Advertising & analytics technologies

Google Analytics 4Google Tag ManagerGoogle AdsLinkedIn Insight Tag

Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.

Social media profiles & statistics

Instagram

Official brand account

X (Twitter)

Announcements and support

Facebook

Community and campaigns

LinkedIn

Company and hiring updates

YouTube

Brand and product videos

Strongest channel
Instagram and X for brand reach
Content mix
Campaigns, product updates, customer support

Mobile app statistics

iOS — App Store

Available in the local store

Android — Google Play

Available in the local store

App share of traffic
≈ 82% mobile
Position in country
Among the leading finance & banking apps in Papua New Guinea

Company information

Website
kina.com.pg
Sector
Finance & Banking
Owner
Kina Securities Limited
Owner type
Public company
Founded
1988
Headquarters
Port Moresby, PNG
Employees
500-1,000
Ownership
Kina Securities Limited controls the platform. Ownership details are based on public filings and press reporting.
Languages
English
Top traffic sources
direct, organic search, referral

Financials

Revenue
Not publicly disclosed
Ownership
Public company
Reporting
Figures based on public filings, press reports and market estimates

Business model & revenue

Kina Bank operates a bank and digital financial platform focused on Papua New Guinea. PNG-listed commercial bank offering retail and business banking. Revenue comes mainly from banking services, supported by the other lines listed below.

  • Banking services

International presence

Primary market
Papua New Guinea
Expansion
Regional and diaspora audiences beyond the home market

Employee statistics

500-1,000
Total employees

Customer statistics

≈ 0.1 million / month
Monthly reach
≈ 6.3 pages per visit, ≈ 6 min average session
Engagement

Website rankings

Country rank (Papua New Guinea)
#6 in this index
Sector rank
Leading finance & banking site in Papua New Guinea
Global rank
Top 1,500,000 worldwide

Main competitors

bsp.com.pg

Website comparisons

WebsiteMonthly visitsRankNotes
bsp.com.pg≈ 0.1 million / month#7 class competitor—

What is Kina Bank?

Kina Bank (kina.com.pg) is a bank and digital financial platform serving users in Papua New Guinea. PNG-listed commercial bank offering retail and business banking. It ranks #6 among the most visited websites in the country in this index, within the finance & banking category.

Who owns Kina Bank?

The site is operated by Kina Securities Limited. The company was established in 1988 and is headquartered in Port Moresby, PNG. It employs around 500-1,000.

Traffic and audience

Traffic estimates place Kina Bank at roughly 0.1 million visits per month, about 0 million per day. Around 82% mobile of sessions come from mobile devices, and visitors view about 6.3 pages per visit with an average session of 6 min.

How Kina Bank makes money

Revenue comes primarily from banking services, alongside .

Competitors in Papua New Guinea

Its closest rivals include bsp.com.pg.

Data and accuracy

Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.

Company history & milestones

  1. 1988

    Kina Bank is founded in Port Moresby, PNG.

  2. Growth phase

    Expands its finance & banking offering and moves to a mobile-first product.

  3. Today

    Ranks #6 among the most visited websites in Papua New Guinea.

User reviews & ratings

SourceScoreReviewsNotes
Google Play≈ 4.3 / 5—Ratings from the local store listing
App Store≈ 4.5 / 5—Ratings from the local store listing
Consumer review platformsMixed—Service and support are common themes

App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.

Pros & cons

Pros

  • Full account management without branch visits
  • Instant local transfers and bill payments
  • Strong authentication and fraud monitoring
  • Wide ATM and branch network behind the app

Cons

  • Occasional downtime during peak load
  • Fee structure is hard to compare
  • Customer support wait times
  • Older interface areas outside the mobile app

Key statistics

Founded1988
HeadquartersPort Moresby, PNG
Employees500-1,000
Monthly visits≈ 0.1 million
Country rank#6 in Papua New Guinea
SectorFinance & Banking
Primary marketPapua New Guinea
Founded1988
Monthly visits≈ 0.1 million

Frequently asked questions

Who owns Kina Bank?

Kina Bank is operated by Kina Securities Limited. Public company structure, based on public filings and press reporting.

Where is Kina Bank headquartered?

Kina Bank is headquartered in Port Moresby, PNG.

When was Kina Bank founded?

Kina Bank was founded in 1988.

How many employees does Kina Bank have?

Kina Bank employs approximately 500-1,000 people.

What is Kina Bank's revenue?

Kina Bank does not publish standalone revenue; income comes from banking services.

Who are Kina Bank's competitors?

Main competitors in Papua New Guinea include bsp.com.pg.

How does Kina Bank make money?

Mainly banking services.

Is Kina Bank publicly traded?

Kina Bank's ownership: Public company.

How many visitors does Kina Bank get?

Third-party estimates place Kina Bank at roughly 0.1 million visits per month, mostly from Papua New Guinea, with 82% mobile traffic.

Is Kina Bank safe?

Kina Bank is an established finance & banking site founded in 1988 and ranked #6 in Papua New Guinea; use the official domain kina.com.pg and HTTPS.

Popular searches

kina bankkina bank loginkina bank appwho owns kina bankis kina bank safe

Data sources & confidence

  • Company website and public announcements
    kina.com.pg
  • Third-party traffic estimation providers
    Similarweb-class estimates

    Visit figures are modelled, not measured

  • App store listings
    Apple App Store, Google Play
  • Press and market coverage
    Papua New Guinea and international business media
Data confidence
Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
Last updated
September 2026

Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.

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