News & Media#2 in Kyrgyzstan

Kaktus Media

Popular Kyrgyz digital outlet covering politics and society.

kaktus.media ↗Updated September 2026

Kaktus Media at a glance

Kaktus Media is a news & media website and one of the most visited sites in Kyrgyzstan, currently ranked #2 in the country. It was founded in 2016 and is headquartered in Bishkek, Kyrgyzstan. Today Kaktus Media is owned by Kaktus Media. Our estimates put its audience at ≈ 9 million visits per month. The business earns money mainly through advertising, branded content. Its closest rivals include 24.kg, sputnik.kg.

Traffic statistics

≈ 9 million
Monthly visits
≈ 2.1 million
Weekly visits
≈ 0.3 million
Daily visits
≈ 3.8 million / month
Unique visitors
#2 in Kyrgyzstan
Country rank
≈ 3.1
Pages / visit
≈ 3 min
Avg. visit
≈ 58%
Bounce rate
≈ 79% mobile
Mobile traffic
≈ 3
Visits per second
#2
Rank inside country list

Traffic history

PeriodVisitsChange
Q1≈ 8.5 million / month+2%
Q2≈ 8.7 million / month+3%
Q3≈ 9 million / month+3%
Q4≈ 9.5 million / month+6%

Traffic sources

  • Direct37%
  • Organic search34%
  • Social18%
  • News aggregators8%
  • Email3%

Audience & demographics

  • Men55%
  • Women45%
  • Age 35-4426%
  • Age 45-5423%
  • Age 25-3422%

The audience is concentrated in Kyrgyzstan, skewing urban and mobile, with usage peaks in the evening hours.

Geographic reach

  • Kyrgyzstan86%

    Home market

  • Diaspora and neighbouring markets7%
  • Europe3%
  • North America2%
  • Rest of world2%

SEO profile

Estimated organic traffic
≈ 2.7 million visits / month
Branded share of search
High — brand terms lead the keyword profile
Indexed pages
Large — category, listing or article level
Primary search market
Kyrgyzstan

Top organic keywords

KeywordPositionVolumeTraffic share
kaktus media1Very highDominant
breaking newsTop 10High—
today's headlinesTop 10High—
live coverageTop 10High—

Top referral sources

  • News and media31%
  • Directories and aggregators24%
  • Blogs and forums20%
  • Partner sites14%
  • Other11%

Technology stack

Website technologies

Next.jsPHP / CMS backendVarnish cachingAMPVideo streaming stack

Advertising & analytics technologies

Google Analytics 4Google Tag ManagerGoogle AdsGoogle Ad ManagerTaboolaOutbrainPrebid

Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.

Social media profiles & statistics

Instagram

Official brand account

X (Twitter)

Announcements and support

Facebook

Community and campaigns

LinkedIn

Company and hiring updates

YouTube

Brand and product videos

Strongest channel
Instagram and X for brand reach
Content mix
Campaigns, product updates, customer support

Mobile app statistics

iOS — App Store

Available in the local store

Android — Google Play

Available in the local store

App share of traffic
≈ 79% mobile
Position in country
Among the leading news & media apps in Kyrgyzstan

Company information

Website
kaktus.media
Sector
News & Media
Owner
Kaktus Media
Owner type
Private media company
Founded
2016
Headquarters
Bishkek, Kyrgyzstan
Ownership
Kaktus Media controls the platform. Ownership details are based on public filings and press reporting.
Languages
Russian, Kyrgyz
Top traffic sources
direct, organic search, social

Financials

Revenue
Not publicly disclosed
Ownership
Private media company
Reporting
Figures based on public filings, press reports and market estimates

Business model & revenue

Kaktus Media operates a news and media publisher focused on Kyrgyzstan. Popular Kyrgyz digital outlet covering politics and society. Revenue comes mainly from advertising, supported by the other lines listed below.

  • Advertising
  • Branded content

International presence

Primary market
Kyrgyzstan
Expansion
Regional and diaspora audiences beyond the home market

Customer statistics

≈ 3.8 million / month
Monthly reach
≈ 3.1 pages per visit, ≈ 3 min average session
Engagement

Website rankings

Country rank (Kyrgyzstan)
#2 in this index
Sector rank
Leading news & media site in Kyrgyzstan

Main competitors

24.kgsputnik.kg

Website comparisons

WebsiteMonthly visitsRankNotes
24.kg≈ 5.4 million / month#3 class competitor—
sputnik.kg≈ 4 million / month#4 class competitor—

What is Kaktus Media?

Kaktus Media (kaktus.media) is a news and media publisher serving users in Kyrgyzstan. Popular Kyrgyz digital outlet covering politics and society. It ranks #2 among the most visited websites in the country in this index, within the news & media category.

Who owns Kaktus Media?

The site is operated by Kaktus Media. The company was established in 2016 and is headquartered in Bishkek, Kyrgyzstan.

Traffic and audience

Traffic estimates place Kaktus Media at roughly 9 million visits per month, about 0.3 million per day. Around 79% mobile of sessions come from mobile devices, and visitors view about 3.1 pages per visit with an average session of 3 min.

How Kaktus Media makes money

Revenue comes primarily from advertising, alongside branded content.

Competitors in Kyrgyzstan

Its closest rivals include 24.kg, sputnik.kg.

Data and accuracy

Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.

Company history & milestones

  1. 2016

    Kaktus Media is founded in Bishkek, Kyrgyzstan.

  2. Growth phase

    Expands its news & media offering and moves to a mobile-first product.

  3. Today

    Ranks #2 among the most visited websites in Kyrgyzstan.

User reviews & ratings

SourceScoreReviewsNotes
Google Play≈ 4.3 / 5—Ratings from the local store listing
App Store≈ 4.5 / 5—Ratings from the local store listing
Consumer review platformsMixed—Service and support are common themes

App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.

Pros & cons

Pros

  • Broad daily news coverage with national reach
  • Fast breaking-news publishing
  • Free access to most articles
  • Strong presence in search and social

Cons

  • Heavy advertising load on article pages
  • Editorial line criticised by parts of the audience
  • Clickbait headlines on high-traffic sections
  • Paywall limits on premium content

Key statistics

Founded2016
HeadquartersBishkek, Kyrgyzstan
Monthly visits≈ 9 million
Country rank#2 in Kyrgyzstan
SectorNews & Media
Primary marketKyrgyzstan
Founded2016
Monthly visits≈ 9 million

Frequently asked questions

Who owns Kaktus Media?

Kaktus Media is operated by Kaktus Media. Private media company structure, based on public filings and press reporting.

Where is Kaktus Media headquartered?

Kaktus Media is headquartered in Bishkek, Kyrgyzstan.

When was Kaktus Media founded?

Kaktus Media was founded in 2016.

What is Kaktus Media's revenue?

Kaktus Media does not publish standalone revenue; income comes from advertising, branded content.

Who are Kaktus Media's competitors?

Main competitors in Kyrgyzstan include 24.kg, sputnik.kg.

How does Kaktus Media make money?

Mainly advertising, branded content.

Is Kaktus Media publicly traded?

No — Kaktus Media is not listed as an independent public company; it is operated by Kaktus Media.

How many visitors does Kaktus Media get?

Third-party estimates place Kaktus Media at roughly 9 million visits per month, mostly from Kyrgyzstan, with 79% mobile traffic.

Is Kaktus Media safe?

Kaktus Media is an established news & media site founded in 2016 and ranked #2 in Kyrgyzstan; use the official domain kaktus.media and HTTPS.

Popular searches

kaktus mediakaktus media loginkaktus media appwho owns kaktus mediais kaktus media safe

Data sources & confidence

  • Company website and public announcements
    kaktus.media
  • Third-party traffic estimation providers
    Similarweb-class estimates

    Visit figures are modelled, not measured

  • App store listings
    Apple App Store, Google Play
  • Press and market coverage
    Kyrgyzstan and international business media
Data confidence
Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
Last updated
September 2026

Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.

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