GOV.CO
Single portal for Colombian government services and information.
GOV.CO at a glance
GOV.CO is a government website and one of the most visited sites in Colombia, currently ranked #10 in the country. It was founded in 2019 (unified portal) and is headquartered in Bogotá, Colombia. Today GOV.CO is owned by Government of Colombia. Our estimates put its audience at ≈ 10 million visits per month. The business earns money mainly through not advertising funded — public service portal. Its closest rivals include dian.gov.co, registraduria.gov.co.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 9.4 million / month | +2% |
| Q2 | ≈ 9.7 million / month | +3% |
| Q3 | ≈ 10 million / month | +3% |
| Q4 | ≈ 10.6 million / month | +6% |
Traffic sources
- Direct49%
- Organic search40%
- Referral7%
- Social3%
- Email1%
Audience & demographics
- Men51%
- Women49%
- Age 25-3427%
- Age 35-4426%
- Age 45-5423%
The audience is concentrated in Colombia, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Colombia94%
Home market
- Diaspora and neighbouring markets3%
- Europe1%
- North America1%
- Rest of world1%
SEO profile
- Estimated organic traffic
- ≈ 3 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Colombia
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| gov.co | 1 | Very high | Dominant |
| official application | Top 10 | High | — |
| tax payment | Top 10 | High | — |
| id document | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Colombia web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 69% mobile
- Position in country
- Among the leading government apps in Colombia
Company information
- Website
- gov.co
- Sector
- Government
- Owner
- Government of Colombia
- Owner type
- Government
- Founded
- 2019 (unified portal)
- Headquarters
- Bogotá, Colombia
- Ownership
- Government of Colombia controls the platform. Ownership details are based on public filings and press reporting.
- Languages
- Spanish
- Top traffic sources
- direct, organic search, referral
Financials
- Revenue
- Not publicly disclosed
- Ownership
- Government
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
GOV.CO operates an official government service portal focused on Colombia. Single portal for Colombian government services and information. Revenue comes mainly from not advertising funded — public service portal, supported by the other lines listed below.
- Not advertising funded — public service portal
International presence
- Primary market
- Colombia
- Expansion
- Regional and diaspora audiences beyond the home market
Customer statistics
Website rankings
- Country rank (Colombia)
- #10 in this index
- Sector rank
- Leading government site in Colombia
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| dian.gov.co | ≈ 6 million / month | #11 class competitor | — |
| registraduria.gov.co | ≈ 4.5 million / month | #12 class competitor | — |
What is GOV.CO?
GOV.CO (gov.co) is an official government service portal serving users in Colombia. Single portal for Colombian government services and information. It ranks #10 among the most visited websites in the country in this index, within the government category.
Who owns GOV.CO?
The site is operated by Government of Colombia. The company was established in 2019 (unified portal) and is headquartered in Bogotá, Colombia.
Traffic and audience
Traffic estimates place GOV.CO at roughly 10 million visits per month, about 0.3 million per day. Around 69% mobile of sessions come from mobile devices, and visitors view about 4.6 pages per visit with an average session of 6 min.
How GOV.CO makes money
Revenue comes primarily from not advertising funded — public service portal, alongside .
Competitors in Colombia
Its closest rivals include dian.gov.co, registraduria.gov.co.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 2019 (unified portal)
GOV.CO is founded in Bogotá, Colombia.
- Growth phase
Expands its government offering and moves to a mobile-first product.
- Today
Ranks #10 among the most visited websites in Colombia.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Official source for public services and documents
- Digital identity login replaces office visits
- No advertising or tracking clutter
- Accessible design requirements
Cons
- Navigation across departments is confusing
- Peak-time queues and downtime
- Some services still require paper steps
- Support channels are limited
Key statistics
Frequently asked questions
Who owns GOV.CO?
GOV.CO is operated by Government of Colombia. Government structure, based on public filings and press reporting.
Where is GOV.CO headquartered?
GOV.CO is headquartered in Bogotá, Colombia.
When was GOV.CO founded?
GOV.CO was founded in 2019 (unified portal).
What is GOV.CO's revenue?
GOV.CO does not publish standalone revenue; income comes from not advertising funded — public service portal.
Who are GOV.CO's competitors?
Main competitors in Colombia include dian.gov.co, registraduria.gov.co.
How does GOV.CO make money?
Mainly not advertising funded — public service portal.
Is GOV.CO publicly traded?
GOV.CO's ownership: Government.
How many visitors does GOV.CO get?
Third-party estimates place GOV.CO at roughly 10 million visits per month, mostly from Colombia, with 69% mobile traffic.
Is GOV.CO safe?
GOV.CO is an established government site founded in 2019 (unified portal) and ranked #10 in Colombia; use the official domain gov.co and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementsgov.co
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageColombia and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos