Sports#6 in Italy

La Gazzetta dello Sport

Popular sports website in Italy.

gazzetta.it ↗Updated September 2026

La Gazzetta dello Sport at a glance

La Gazzetta dello Sport is a sports website and one of the most visited sites in Italy, currently ranked #6 in the country. It was founded in Undisclosed and is headquartered in Italy. Today La Gazzetta dello Sport is owned by Undisclosed. Our estimates put its audience at ≈ 95 million visits per month. The business earns money mainly through display and video advertising, betting affiliate partnerships, subscriptions for premium coverage.

Traffic statistics

≈ 95 million
Monthly visits
≈ 21.9 million
Weekly visits
≈ 3.2 million
Daily visits
≈ 39.9 million / month
Unique visitors
#6 in Italy
Country rank
≈ 4.8
Pages / visit
≈ 5 min
Avg. visit
≈ 48%
Bounce rate
≈ 83% mobile
Mobile traffic
≈ 37
Visits per second
#6
Rank inside country list

Traffic history

PeriodVisitsChange
Q1≈ 89.3 million / month+2%
Q2≈ 92.1 million / month+3%
Q3≈ 95 million / month+3%
Q4≈ 101 million / month+6%

Traffic sources

  • Direct45%
  • Organic search30%
  • Social16%
  • Referral6%
  • Paid3%

Audience & demographics

  • Men74%
  • Women26%
  • Age 18-2427%
  • Age 25-3431%
  • Age 35-4422%

The audience is concentrated in Italy, skewing urban and mobile, with usage peaks in the evening hours.

Geographic reach

  • Italy86%

    Home market

  • Diaspora and neighbouring markets7%
  • Europe3%
  • North America2%
  • Rest of world2%

SEO profile

Estimated organic traffic
≈ 28.5 million visits / month
Branded share of search
High — brand terms lead the keyword profile
Indexed pages
Large — category, listing or article level
Primary search market
Italy

Top organic keywords

KeywordPositionVolumeTraffic share
la gazzetta dello sport1Very highDominant
live scoresTop 10High—
match resultsTop 10High—
league tableTop 10High—

Top referral sources

  • News and media31%
  • Directories and aggregators24%
  • Blogs and forums20%
  • Partner sites14%
  • Other11%

Technology stack

Website technologies

Next.jsLive score feedsVideo streamingVarnish cachingCDN

Advertising & analytics technologies

Google Analytics 4Google Tag ManagerGoogle AdsGoogle Ad ManagerTaboola

Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.

Social media profiles & statistics

Instagram

Official brand account

X (Twitter)

Announcements and support

Facebook

Community and campaigns

LinkedIn

Company and hiring updates

YouTube

Brand and product videos

Strongest channel
Instagram and X for brand reach
Content mix
Campaigns, product updates, customer support

Mobile app statistics

iOS — App Store

Available in the local store

Android — Google Play

Available in the local store

App share of traffic
≈ 83% mobile
Position in country
Among the leading sports apps in Italy

Company information

Website
gazzetta.it
Sector
Sports
Owner
Undisclosed
Owner type
Private company
Founded
Undisclosed
Headquarters
Italy
Ownership
Undisclosed controls the platform. Ownership details are based on public filings and press reporting.
Top traffic sources
direct, organic search, social

Financials

Revenue
Not publicly disclosed
Ownership
Private company
Reporting
Figures based on public filings, press reports and market estimates

Business model & revenue

La Gazzetta dello Sport operates a sports media platform focused on Italy. Popular sports website in Italy. Revenue comes mainly from display and video advertising, supported by the other lines listed below.

  • Display and video advertising
  • Betting affiliate partnerships
  • Subscriptions for premium coverage
  • Sponsored content

Related deals on Amazon

As an Amazon Associate, Global Site Index earns from qualifying purchases.

International presence

Primary market
Italy
Expansion
Regional and diaspora audiences beyond the home market

Customer statistics

≈ 39.9 million / month
Monthly reach
≈ 4.8 pages per visit, ≈ 5 min average session
Engagement

Website rankings

Country rank (Italy)
#6 in this index
Sector rank
Leading sports site in Italy

What is La Gazzetta dello Sport?

La Gazzetta dello Sport (gazzetta.it) is a sports media platform serving users in Italy. Popular sports website in Italy. It ranks #6 among the most visited websites in the country in this index, within the sports category.

Who owns La Gazzetta dello Sport?

The site is operated by Undisclosed. The company was established in Undisclosed and is headquartered in Italy.

Traffic and audience

Traffic estimates place La Gazzetta dello Sport at roughly 95 million visits per month, about 3.2 million per day. Around 83% mobile of sessions come from mobile devices, and visitors view about 4.8 pages per visit with an average session of 5 min.

How La Gazzetta dello Sport makes money

Revenue comes primarily from display and video advertising, alongside betting affiliate partnerships, subscriptions for premium coverage, sponsored content.

Competitors in Italy

It competes with other sports platforms active in the local market.

Data and accuracy

Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.

Company history & milestones

  1. Undisclosed

    La Gazzetta dello Sport is founded in Italy.

  2. Growth phase

    Expands its sports offering and moves to a mobile-first product.

  3. Today

    Ranks #6 among the most visited websites in Italy.

User reviews & ratings

SourceScoreReviewsNotes
Google Play≈ 4.3 / 5—Ratings from the local store listing
App Store≈ 4.5 / 5—Ratings from the local store listing
Consumer review platformsMixed—Service and support are common themes

App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.

Pros & cons

Pros

  • Live scores and fast match reporting
  • Deep coverage of national leagues
  • Free access to most content
  • Strong mobile and app experience

Cons

  • Ad-heavy match pages
  • Betting advertising throughout
  • Rumour-driven transfer coverage
  • Video rights limit highlights

Key statistics

FoundedUndisclosed
HeadquartersItaly
Monthly visits≈ 95 million
Country rank#6 in Italy
SectorSports
Primary marketItaly
FoundedUndisclosed
Monthly visits≈ 95 million

Frequently asked questions

Who owns La Gazzetta dello Sport?

La Gazzetta dello Sport is operated by Undisclosed. Private company structure, based on public filings and press reporting.

Where is La Gazzetta dello Sport headquartered?

La Gazzetta dello Sport is headquartered in Italy.

When was La Gazzetta dello Sport founded?

La Gazzetta dello Sport was founded in Undisclosed.

What is La Gazzetta dello Sport's revenue?

La Gazzetta dello Sport does not publish standalone revenue; income comes from display and video advertising, betting affiliate partnerships, subscriptions for premium coverage, sponsored content.

How does La Gazzetta dello Sport make money?

Mainly display and video advertising, betting affiliate partnerships, subscriptions for premium coverage, sponsored content.

Is La Gazzetta dello Sport publicly traded?

No — La Gazzetta dello Sport is not listed as an independent public company; it is operated by Undisclosed.

How many visitors does La Gazzetta dello Sport get?

Third-party estimates place La Gazzetta dello Sport at roughly 95 million visits per month, mostly from Italy, with 83% mobile traffic.

Is La Gazzetta dello Sport safe?

La Gazzetta dello Sport is an established sports site founded in Undisclosed and ranked #6 in Italy; use the official domain gazzetta.it and HTTPS.

Popular searches

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Data sources & confidence

  • Company website and public announcements
    gazzetta.it
  • Third-party traffic estimation providers
    Similarweb-class estimates

    Visit figures are modelled, not measured

  • App store listings
    Apple App Store, Google Play
  • Press and market coverage
    Italy and international business media
Data confidence
Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
Last updated
September 2026

Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.

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