Health#198 in Brazil

Doctoralia Brasil

A Brazilian platform for finding doctors, reading reviews and booking appointments.

doctoralia.com.br ↗Updated September 2026

Doctoralia Brasil at a glance

Doctoralia Brasil is a health website and one of the most visited sites in Brazil, currently ranked #198 in the country. It was founded in 2007 by Docplanner and is headquartered in São Paulo, Brazil. Today Doctoralia Brasil is owned by Docplanner Group. Our estimates put its audience at ≈ 25 million visits per month. The business earns money mainly through subscriptions from doctors, advertising. Its closest rivals include drconsulta.com, unimed.coop.br, tuasaude.com.

Traffic statistics

≈ 25 million
Monthly visits
≈ 5.8 million
Weekly visits
≈ 0.8 million
Daily visits
≈ 10.5 million / month
Unique visitors
3500
Global rank
#198 in Brazil
Country rank
≈ 4.2
Pages / visit
≈ 5 min
Avg. visit
≈ 47%
Bounce rate
≈ 75% mobile
Mobile traffic
≈ 10
Visits per second
#198
Rank inside country list

Traffic history

PeriodVisitsChange
Q1≈ 23.5 million / month+2%
Q2≈ 24.3 million / month+3%
Q3≈ 25 million / month+3%
Q4≈ 26.5 million / month+6%

Traffic sources

  • Organic search52%
  • Direct31%
  • Referral9%
  • Social5%
  • Paid3%

Audience & demographics

  • Women56%
  • Men44%
  • Age 25-3426%
  • Age 35-4425%
  • Age 45-5422%

The audience is concentrated in Brazil, skewing urban and mobile, with usage peaks in the evening hours.

Geographic reach

  • Brazil86%

    Home market

  • Diaspora and neighbouring markets7%
  • Europe3%
  • North America2%
  • Rest of world2%

SEO profile

Estimated organic traffic
≈ 7.5 million visits / month
Branded share of search
High — brand terms lead the keyword profile
Indexed pages
Large — category, listing or article level
Primary search market
Brazil

Top organic keywords

KeywordPositionVolumeTraffic share
doctoralia brasil1Very highDominant
symptomsTop 10High—
doctor appointmentTop 10High—
hospital near meTop 10High—

Top referral sources

  • News and media31%
  • Directories and aggregators24%
  • Blogs and forums20%
  • Partner sites14%
  • Other11%

Technology stack

Website technologies

ReactPHP / CMSPostgreSQLAppointment booking engineCDN

Advertising & analytics technologies

Google Analytics 4Google Tag ManagerGoogle AdsMeta Pixel

Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.

Social media profiles & statistics

Instagram

Official brand account

X (Twitter)

Announcements and support

Facebook

Community and campaigns

LinkedIn

Company and hiring updates

YouTube

Brand and product videos

Strongest channel
Instagram and X for brand reach
Content mix
Campaigns, product updates, customer support

Mobile app statistics

iOS — App Store

Available in the local store

Android — Google Play

Available in the local store

App share of traffic
≈ 75% mobile
Position in country
Among the leading health apps in Brazil

Company information

Website
doctoralia.com.br
Sector
Health
Owner
Docplanner Group
Owner type
Private company
Founders
Docplanner
Founded
2007
Headquarters
São Paulo, Brazil
Employees
200+
Ownership
Docplanner Group controls the platform. Ownership details are based on public filings and press reporting.
Revenue
≈ $50 million annual revenue (est.)
Languages
Portuguese
Top traffic sources
organic search, direct, referral

Financials

Revenue
≈ $50 million annual revenue (est.)
Ownership
Private company
Reporting
Figures based on public filings, press reports and market estimates

Business model & revenue

Doctoralia Brasil operates a health information and services platform focused on Brazil. A Brazilian platform for finding doctors, reading reviews and booking appointments. Revenue comes mainly from subscriptions from doctors, supported by the other lines listed below.

  • Subscriptions from doctors
  • Advertising

Products & services

Doctor search
Online appointments

Related deals on Amazon

As an Amazon Associate, Global Site Index earns from qualifying purchases.

International presence

Primary market
Brazil
Expansion
Regional and diaspora audiences beyond the home market

Employee statistics

200+
Total employees

Customer statistics

≈ 10.5 million / month
Monthly reach
≈ 4.2 pages per visit, ≈ 5 min average session
Engagement

Website rankings

Country rank (Brazil)
#198 in this index
Sector rank
Leading health site in Brazil
Global rank
3500

Main competitors

drconsulta.comunimed.coop.brtuasaude.com

Website comparisons

WebsiteMonthly visitsRankNotes
drconsulta.com≈ 15 million / month#199 class competitor—
unimed.coop.br≈ 11.2 million / month#200 class competitor—
tuasaude.com≈ 7.5 million / month#201 class competitor—

What is Doctoralia Brasil?

Doctoralia Brasil (doctoralia.com.br) is a health information and services platform serving users in Brazil. A Brazilian platform for finding doctors, reading reviews and booking appointments. It ranks #198 among the most visited websites in the country in this index, within the health category.

Who owns Doctoralia Brasil?

The site is operated by Docplanner Group, founded by Docplanner. The company was established in 2007 and is headquartered in São Paulo, Brazil. It employs around 200+.

Traffic and audience

Traffic estimates place Doctoralia Brasil at roughly 25 million visits per month, about 0.8 million per day. Around 75% mobile of sessions come from mobile devices, and visitors view about 4.2 pages per visit with an average session of 5 min.

How Doctoralia Brasil makes money

Revenue comes primarily from subscriptions from doctors, alongside advertising.

Competitors in Brazil

Its closest rivals include drconsulta.com, unimed.coop.br, tuasaude.com.

Data and accuracy

Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.

Company history & milestones

  1. 2007

    Doctoralia Brasil is founded in São Paulo, Brazil.

  2. Growth phase

    Expands its health offering and moves to a mobile-first product.

  3. Today

    Ranks #198 among the most visited websites in Brazil.

User reviews & ratings

SourceScoreReviewsNotes
Google Play≈ 4.3 / 5—Ratings from the local store listing
App Store≈ 4.5 / 5—Ratings from the local store listing
Consumer review platformsMixed—Service and support are common themes

App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.

Pros & cons

Pros

  • Reliable health information in the local language
  • Online appointment and record access
  • Doctor and hospital directories
  • Free to use for patients

Cons

  • Advice cannot replace a consultation
  • Appointment availability is limited
  • Some content is sponsored
  • Interface dated in places

Key statistics

Founded2007
HeadquartersSão Paulo, Brazil
Employees200+
Monthly visits≈ 25 million
Country rank#198 in Brazil
SectorHealth
Primary marketBrazil
Founded2007
Monthly visits≈ 25 million

Frequently asked questions

Who owns Doctoralia Brasil?

Doctoralia Brasil is operated by Docplanner Group. Private company structure, based on public filings and press reporting.

Where is Doctoralia Brasil headquartered?

Doctoralia Brasil is headquartered in São Paulo, Brazil.

When was Doctoralia Brasil founded?

Doctoralia Brasil was founded in 2007 by Docplanner.

How many employees does Doctoralia Brasil have?

Doctoralia Brasil employs approximately 200+ people.

What is Doctoralia Brasil's revenue?

Doctoralia Brasil's revenue: ≈ $50 million annual revenue (est.).

Who are Doctoralia Brasil's competitors?

Main competitors in Brazil include drconsulta.com, unimed.coop.br, tuasaude.com.

How does Doctoralia Brasil make money?

Mainly subscriptions from doctors, advertising.

Is Doctoralia Brasil publicly traded?

No — Doctoralia Brasil is not listed as an independent public company; it is operated by Docplanner Group.

How many visitors does Doctoralia Brasil get?

Third-party estimates place Doctoralia Brasil at roughly 25 million visits per month, mostly from Brazil, with 75% mobile traffic.

Is Doctoralia Brasil safe?

Doctoralia Brasil is an established health site founded in 2007 and ranked #198 in Brazil; use the official domain doctoralia.com.br and HTTPS.

Popular searches

doctoralia brasildoctoralia brasil logindoctoralia brasil appwho owns doctoralia brasilis doctoralia brasil safe

Data sources & confidence

  • Company website and public announcements
    doctoralia.com.br
  • Third-party traffic estimation providers
    Similarweb-class estimates

    Visit figures are modelled, not measured

  • App store listings
    Apple App Store, Google Play
  • Press and market coverage
    Brazil and international business media
Data confidence
Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
Last updated
September 2026

Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.

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