BLOM Bank
Major Lebanese bank with widely used online banking.
BLOM Bank at a glance
BLOM Bank is a finance & banking website and one of the most visited sites in Lebanon, currently ranked #5 in the country. It was founded in 1951 and is headquartered in Beirut, Lebanon. Today BLOM Bank is owned by BLOM Bank S.A.L.. Our estimates put its audience at ≈ 4 million visits per month. The business earns money mainly through net interest income, fees and commissions, wealth management. Its closest rivals include bankaudi.com.lb, byblosbank.com.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 3.8 million / month | +2% |
| Q2 | ≈ 3.9 million / month | +3% |
| Q3 | ≈ 4 million / month | +3% |
| Q4 | ≈ 4.2 million / month | +6% |
Traffic sources
- Direct72%
- Organic search18%
- Referral5%
- Paid3%
- Social2%
Audience & demographics
- Men53%
- Women47%
- Age 25-3429%
- Age 35-4426%
- Age 45-5422%
The audience is concentrated in Lebanon, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Lebanon86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 1.2 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Lebanon
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| blom bank | 1 | Very high | Dominant |
| online banking login | Top 10 | High | — |
| money transfer | Top 10 | High | — |
| loan rates | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Lebanon web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 82% mobile
- Position in country
- Among the leading finance & banking apps in Lebanon
Company information
- Website
- blombank.com
- Sector
- Finance & Banking
- Owner
- BLOM Bank S.A.L.
- Owner type
- Public company
- Founded
- 1951
- Headquarters
- Beirut, Lebanon
- Employees
- 4,000+
- Ownership
- BLOM Bank S.A.L. controls the platform. Ownership details are based on public filings and press reporting.
- Languages
- Arabic, English, French
- Top traffic sources
- direct, organic search, referral
Financials
- Revenue
- Not publicly disclosed
- Ownership
- Public company
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
BLOM Bank operates a bank and digital financial platform focused on Lebanon. Major Lebanese bank with widely used online banking. Revenue comes mainly from net interest income, supported by the other lines listed below.
- Net interest income
- Fees and commissions
- Wealth management
International presence
- Primary market
- Lebanon
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (Lebanon)
- #5 in this index
- Sector rank
- Leading finance & banking site in Lebanon
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| bankaudi.com.lb | ≈ 2.4 million / month | #6 class competitor | — |
| byblosbank.com | ≈ 1.8 million / month | #7 class competitor | — |
What is BLOM Bank?
BLOM Bank (blombank.com) is a bank and digital financial platform serving users in Lebanon. Major Lebanese bank with widely used online banking. It ranks #5 among the most visited websites in the country in this index, within the finance & banking category.
Who owns BLOM Bank?
The site is operated by BLOM Bank S.A.L.. The company was established in 1951 and is headquartered in Beirut, Lebanon. It employs around 4,000+.
Traffic and audience
Traffic estimates place BLOM Bank at roughly 4 million visits per month, about 0.1 million per day. Around 82% mobile of sessions come from mobile devices, and visitors view about 6.3 pages per visit with an average session of 6 min.
How BLOM Bank makes money
Revenue comes primarily from net interest income, alongside fees and commissions, wealth management.
Competitors in Lebanon
Its closest rivals include bankaudi.com.lb, byblosbank.com.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 1951
BLOM Bank is founded in Beirut, Lebanon.
- Growth phase
Expands its finance & banking offering and moves to a mobile-first product.
- Today
Ranks #5 among the most visited websites in Lebanon.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Full account management without branch visits
- Instant local transfers and bill payments
- Strong authentication and fraud monitoring
- Wide ATM and branch network behind the app
Cons
- Occasional downtime during peak load
- Fee structure is hard to compare
- Customer support wait times
- Older interface areas outside the mobile app
Key statistics
Frequently asked questions
Who owns BLOM Bank?
BLOM Bank is operated by BLOM Bank S.A.L.. Public company structure, based on public filings and press reporting.
Where is BLOM Bank headquartered?
BLOM Bank is headquartered in Beirut, Lebanon.
When was BLOM Bank founded?
BLOM Bank was founded in 1951.
How many employees does BLOM Bank have?
BLOM Bank employs approximately 4,000+ people.
What is BLOM Bank's revenue?
BLOM Bank does not publish standalone revenue; income comes from net interest income, fees and commissions, wealth management.
Who are BLOM Bank's competitors?
Main competitors in Lebanon include bankaudi.com.lb, byblosbank.com.
How does BLOM Bank make money?
Mainly net interest income, fees and commissions, wealth management.
Is BLOM Bank publicly traded?
BLOM Bank's ownership: Public company.
How many visitors does BLOM Bank get?
Third-party estimates place BLOM Bank at roughly 4 million visits per month, mostly from Lebanon, with 82% mobile traffic.
Is BLOM Bank safe?
BLOM Bank is an established finance & banking site founded in 1951 and ranked #5 in Lebanon; use the official domain blombank.com and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementsblombank.com
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageLebanon and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos