Travel#10 in Bhutan

Bhutan Tourism Portal

Popular travel website in Bhutan.

bhutan.travel ↗Updated September 2026

Bhutan Tourism Portal at a glance

Bhutan Tourism Portal is a travel website and one of the most visited sites in Bhutan, currently ranked #10 in the country. It was founded in Undisclosed by Undisclosed and is headquartered in Bhutan. Today Bhutan Tourism Portal is owned by Undisclosed. Our estimates put its audience at ≈ 0.7 million visits per month. The business earns money mainly through advertising.

Traffic statistics

≈ 0.7 million
Monthly visits
≈ 0.2 million
Weekly visits
≈ 0 million
Daily visits
≈ 0.3 million / month
Unique visitors
—
Global rank
#10 in Bhutan
Country rank
≈ 7.8
Pages / visit
≈ 7 min
Avg. visit
≈ 36%
Bounce rate
≈ 71% mobile
Mobile traffic
≈ 1
Visits per second
#10
Rank inside country list

Traffic history

PeriodVisitsChange
Q1≈ 0.7 million / month+2%
Q2≈ 0.7 million / month+3%
Q3≈ 0.7 million / month+3%
Q4≈ 0.7 million / month+6%

Traffic sources

  • Direct43%
  • Organic search32%
  • Paid search16%
  • Metasearch referral6%
  • Social3%

Audience & demographics

  • Men52%
  • Women48%
  • Age 25-3431%
  • Age 35-4426%
  • Age 45-5420%

The audience is concentrated in Bhutan, skewing urban and mobile, with usage peaks in the evening hours.

Geographic reach

  • Bhutan86%

    Home market

  • Diaspora and neighbouring markets7%
  • Europe3%
  • North America2%
  • Rest of world2%

SEO profile

Estimated organic traffic
≈ 0.2 million visits / month
Branded share of search
High — brand terms lead the keyword profile
Indexed pages
Large — category, listing or article level
Primary search market
Bhutan

Top organic keywords

KeywordPositionVolumeTraffic share
bhutan tourism portal1Very highDominant
cheap flightsTop 10High—
hotel bookingTop 10High—
train ticketsTop 10High—

Top referral sources

  • News and media31%
  • Directories and aggregators24%
  • Blogs and forums20%
  • Partner sites14%
  • Other11%

Technology stack

Website technologies

ReactNode.jsGDS integrationsRedis cachingGlobal CDN

Advertising & analytics technologies

Google Analytics 4Google Tag ManagerGoogle AdsMeta PixelCriteo

Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.

Social media profiles & statistics

Instagram

Official brand account

X (Twitter)

Announcements and support

Facebook

Community and campaigns

LinkedIn

Company and hiring updates

YouTube

Brand and product videos

Strongest channel
Instagram and X for brand reach
Content mix
Campaigns, product updates, customer support

Mobile app statistics

iOS — App Store

Available in the local store

Android — Google Play

Available in the local store

App share of traffic
≈ 71% mobile
Position in country
Among the leading travel apps in Bhutan

Company information

Website
bhutan.travel
Sector
Travel
Owner
Undisclosed
Owner type
Undisclosed
Founders
Undisclosed
Founded
Undisclosed
Headquarters
Bhutan
Employees
Undisclosed
Ownership
Undisclosed controls the platform. Ownership details are based on public filings and press reporting.
Revenue
Undisclosed
Top traffic sources
direct, organic search, paid search

Financials

Revenue
Undisclosed
Ownership
Undisclosed
Reporting
Figures based on public filings, press reports and market estimates

Business model & revenue

Bhutan Tourism Portal operates a travel booking platform focused on Bhutan. Popular travel website in Bhutan. Revenue comes mainly from advertising, supported by the other lines listed below.

  • Advertising

Products & services

Bhutan Tourism Portal

International presence

Primary market
Bhutan
Expansion
Regional and diaspora audiences beyond the home market

Employee statistics

Undisclosed
Total employees

Customer statistics

≈ 0.3 million / month
Monthly reach
≈ 7.8 pages per visit, ≈ 7 min average session
Engagement

Website rankings

Country rank (Bhutan)
#10 in this index
Sector rank
Leading travel site in Bhutan
Global rank
—

What is Bhutan Tourism Portal?

Bhutan Tourism Portal (bhutan.travel) is a travel booking platform serving users in Bhutan. Popular travel website in Bhutan. It ranks #10 among the most visited websites in the country in this index, within the travel category.

Who owns Bhutan Tourism Portal?

The site is operated by Undisclosed, founded by Undisclosed. The company was established in Undisclosed and is headquartered in Bhutan. It employs around Undisclosed.

Traffic and audience

Traffic estimates place Bhutan Tourism Portal at roughly 0.7 million visits per month, about 0 million per day. Around 71% mobile of sessions come from mobile devices, and visitors view about 7.8 pages per visit with an average session of 7 min.

How Bhutan Tourism Portal makes money

Revenue comes primarily from advertising, alongside .

Competitors in Bhutan

It competes with other travel platforms active in the local market.

Data and accuracy

Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.

Company history & milestones

  1. Undisclosed

    Bhutan Tourism Portal is founded in Bhutan.

  2. Growth phase

    Expands its travel offering and moves to a mobile-first product.

  3. Today

    Ranks #10 among the most visited websites in Bhutan.

User reviews & ratings

SourceScoreReviewsNotes
Google Play≈ 4.3 / 5—Ratings from the local store listing
App Store≈ 4.5 / 5—Ratings from the local store listing
Consumer review platformsMixed—Service and support are common themes

App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.

Pros & cons

Pros

  • Broad inventory of routes, hotels or tickets
  • Transparent price comparison across dates
  • Local payment and installment support
  • Mobile check-in and booking management

Cons

  • Prices fluctuate quickly during peak seasons
  • Change and cancellation rules are restrictive
  • Add-on fees appear late in the funnel
  • Support pressure during disruptions

Key statistics

FoundedUndisclosed
HeadquartersBhutan
EmployeesUndisclosed
Monthly visits≈ 0.7 million
Country rank#10 in Bhutan
SectorTravel
Primary marketBhutan
FoundedUndisclosed
Monthly visits≈ 0.7 million

Frequently asked questions

Who owns Bhutan Tourism Portal?

Bhutan Tourism Portal is operated by Undisclosed. Undisclosed structure, based on public filings and press reporting.

Where is Bhutan Tourism Portal headquartered?

Bhutan Tourism Portal is headquartered in Bhutan.

When was Bhutan Tourism Portal founded?

Bhutan Tourism Portal was founded in Undisclosed by Undisclosed.

How many employees does Bhutan Tourism Portal have?

Bhutan Tourism Portal employs approximately Undisclosed people.

What is Bhutan Tourism Portal's revenue?

Bhutan Tourism Portal's revenue: Undisclosed.

How does Bhutan Tourism Portal make money?

Mainly advertising.

Is Bhutan Tourism Portal publicly traded?

No — Bhutan Tourism Portal is not listed as an independent public company; it is operated by Undisclosed.

How many visitors does Bhutan Tourism Portal get?

Third-party estimates place Bhutan Tourism Portal at roughly 0.7 million visits per month, mostly from Bhutan, with 71% mobile traffic.

Is Bhutan Tourism Portal safe?

Bhutan Tourism Portal is an established travel site founded in Undisclosed and ranked #10 in Bhutan; use the official domain bhutan.travel and HTTPS.

Popular searches

bhutan tourism portalbhutan tourism portal loginbhutan tourism portal appwho owns bhutan tourism portalis bhutan tourism portal safe

Data sources & confidence

  • Company website and public announcements
    bhutan.travel
  • Third-party traffic estimation providers
    Similarweb-class estimates

    Visit figures are modelled, not measured

  • App store listings
    Apple App Store, Google Play
  • Press and market coverage
    Bhutan and international business media
Data confidence
Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
Last updated
September 2026

Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.

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