Zain Sudan
Sudan's largest mobile operator and mobile money provider.
Zain Sudan at a glance
Zain Sudan is a telecom website and one of the most visited sites in Sudan, currently ranked #4 in the country. It was founded in 2006 and is headquartered in Khartoum, Sudan. Today Zain Sudan is owned by Zain Group. Our estimates put its audience at ≈ 2.5 million visits per month. The business earns money mainly through telecom subscriptions, mobile money. Its closest rivals include mtn.sd, sudani.sd.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 2.3 million / month | +2% |
| Q2 | ≈ 2.4 million / month | +3% |
| Q3 | ≈ 2.5 million / month | +3% |
| Q4 | ≈ 2.7 million / month | +6% |
Traffic sources
- Direct60%
- Organic search28%
- Paid search6%
- Referral4%
- Social2%
Audience & demographics
- Men52%
- Women48%
- Age 25-3428%
- Age 35-4426%
- Age 45-5423%
The audience is concentrated in Sudan, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Sudan86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 0.8 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Sudan
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| zain sudan | 1 | Very high | Dominant |
| mobile plans | Top 10 | High | — |
| bill payment | Top 10 | High | — |
| internet packages | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Sudan web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 80% mobile
- Position in country
- Among the leading telecom apps in Sudan
Company information
- Website
- zain.com
- Sector
- Telecom
- Owner
- Zain Group
- Owner type
- Public company (subsidiary)
- Founded
- 2006
- Headquarters
- Khartoum, Sudan
- Employees
- 1,000+
- Ownership
- Zain Group controls the platform. Ownership details are based on public filings and press reporting.
- Revenue
- USD 400 million (estimated)
- Languages
- Arabic, English
- Top traffic sources
- direct, organic search, paid search
Financials
- Revenue
- USD 400 million (estimated)
- Ownership
- Public company (subsidiary)
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
Zain Sudan operates a telecom operator focused on Sudan. Sudan's largest mobile operator and mobile money provider. Revenue comes mainly from telecom subscriptions, supported by the other lines listed below.
- Telecom subscriptions
- Mobile money
Related deals on Amazon
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International presence
- Primary market
- Sudan
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (Sudan)
- #4 in this index
- Sector rank
- Leading telecom site in Sudan
- Global rank
- Top 120,000 worldwide
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| mtn.sd | ≈ 1.5 million / month | #5 class competitor | — |
| sudani.sd | ≈ 1.1 million / month | #6 class competitor | — |
What is Zain Sudan?
Zain Sudan (zain.com) is a telecom operator serving users in Sudan. Sudan's largest mobile operator and mobile money provider. It ranks #4 among the most visited websites in the country in this index, within the telecom category.
Who owns Zain Sudan?
The site is operated by Zain Group. The company was established in 2006 and is headquartered in Khartoum, Sudan. It employs around 1,000+.
Traffic and audience
Traffic estimates place Zain Sudan at roughly 2.5 million visits per month, about 0.1 million per day. Around 80% mobile of sessions come from mobile devices, and visitors view about 5.4 pages per visit with an average session of 6 min.
How Zain Sudan makes money
Revenue comes primarily from telecom subscriptions, alongside mobile money.
Competitors in Sudan
Its closest rivals include mtn.sd, sudani.sd.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 2006
Zain Sudan is founded in Khartoum, Sudan.
- Growth phase
Expands its telecom offering and moves to a mobile-first product.
- Today
Ranks #4 among the most visited websites in Sudan.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Self-service billing and plan management
- Nationwide network coverage
- Bundled mobile, internet and TV offers
- Digital top-up and support channels
Cons
- Contract terms and early-exit fees
- Support queues at peak times
- Pricing complexity across bundles
- Coverage gaps in rural areas
Key statistics
Frequently asked questions
Who owns Zain Sudan?
Zain Sudan is operated by Zain Group. Public company (subsidiary) structure, based on public filings and press reporting.
Where is Zain Sudan headquartered?
Zain Sudan is headquartered in Khartoum, Sudan.
When was Zain Sudan founded?
Zain Sudan was founded in 2006.
How many employees does Zain Sudan have?
Zain Sudan employs approximately 1,000+ people.
What is Zain Sudan's revenue?
Zain Sudan's revenue: USD 400 million (estimated).
Who are Zain Sudan's competitors?
Main competitors in Sudan include mtn.sd, sudani.sd.
How does Zain Sudan make money?
Mainly telecom subscriptions, mobile money.
Is Zain Sudan publicly traded?
Zain Sudan's ownership: Public company (subsidiary).
How many visitors does Zain Sudan get?
Third-party estimates place Zain Sudan at roughly 2.5 million visits per month, mostly from Sudan, with 80% mobile traffic.
Is Zain Sudan safe?
Zain Sudan is an established telecom site founded in 2006 and ranked #4 in Sudan; use the official domain zain.com and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementszain.com
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageSudan and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos