Trabajadores
Cuban workers' union newspaper online edition.
Trabajadores at a glance
Trabajadores is a news & media website and one of the most visited sites in Cuba, currently ranked #4 in the country. It was founded in 1970 and is headquartered in Havana, Cuba. Today Trabajadores is owned by Cuban Workers' Federation (CTC). Our estimates put its audience at ≈ 3 million visits per month. The business earns money mainly through public funding, print sales. Its closest rivals include granma.cu, acn.cu.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 2.8 million / month | +2% |
| Q2 | ≈ 2.9 million / month | +3% |
| Q3 | ≈ 3 million / month | +3% |
| Q4 | ≈ 3.2 million / month | +6% |
Traffic sources
- Direct37%
- Organic search34%
- Social18%
- News aggregators8%
- Email3%
Audience & demographics
- Men55%
- Women45%
- Age 35-4426%
- Age 45-5423%
- Age 25-3422%
The audience is concentrated in Cuba, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Cuba86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 0.9 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Cuba
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| trabajadores | 1 | Very high | Dominant |
| breaking news | Top 10 | High | — |
| today's headlines | Top 10 | High | — |
| live coverage | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Cuba web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 79% mobile
- Position in country
- Among the leading news & media apps in Cuba
Company information
- Website
- trabajadores.cu
- Sector
- News & Media
- Owner
- Cuban Workers' Federation (CTC)
- Owner type
- State media
- Founded
- 1970
- Headquarters
- Havana, Cuba
- Ownership
- Cuban Workers' Federation (CTC) controls the platform. Ownership details are based on public filings and press reporting.
- Languages
- Spanish
- Top traffic sources
- direct, organic search, social
Financials
- Revenue
- Not publicly disclosed
- Ownership
- State media
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
Trabajadores operates a news and media publisher focused on Cuba. Cuban workers' union newspaper online edition. Revenue comes mainly from public funding, supported by the other lines listed below.
- Public funding
- Print sales
International presence
- Primary market
- Cuba
- Expansion
- Regional and diaspora audiences beyond the home market
Customer statistics
Website rankings
- Country rank (Cuba)
- #4 in this index
- Sector rank
- Leading news & media site in Cuba
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| granma.cu | ≈ 1.8 million / month | #5 class competitor | — |
| acn.cu | ≈ 1.3 million / month | #6 class competitor | — |
What is Trabajadores?
Trabajadores (trabajadores.cu) is a news and media publisher serving users in Cuba. Cuban workers' union newspaper online edition. It ranks #4 among the most visited websites in the country in this index, within the news & media category.
Who owns Trabajadores?
The site is operated by Cuban Workers' Federation (CTC). The company was established in 1970 and is headquartered in Havana, Cuba.
Traffic and audience
Traffic estimates place Trabajadores at roughly 3 million visits per month, about 0.1 million per day. Around 79% mobile of sessions come from mobile devices, and visitors view about 3.1 pages per visit with an average session of 3 min.
How Trabajadores makes money
Revenue comes primarily from public funding, alongside print sales.
Competitors in Cuba
Its closest rivals include granma.cu, acn.cu.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 1970
Trabajadores is founded in Havana, Cuba.
- Growth phase
Expands its news & media offering and moves to a mobile-first product.
- Today
Ranks #4 among the most visited websites in Cuba.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Broad daily news coverage with national reach
- Fast breaking-news publishing
- Free access to most articles
- Strong presence in search and social
Cons
- Heavy advertising load on article pages
- Editorial line criticised by parts of the audience
- Clickbait headlines on high-traffic sections
- Paywall limits on premium content
Key statistics
Frequently asked questions
Who owns Trabajadores?
Trabajadores is operated by Cuban Workers' Federation (CTC). State media structure, based on public filings and press reporting.
Where is Trabajadores headquartered?
Trabajadores is headquartered in Havana, Cuba.
When was Trabajadores founded?
Trabajadores was founded in 1970.
What is Trabajadores's revenue?
Trabajadores does not publish standalone revenue; income comes from public funding, print sales.
Who are Trabajadores's competitors?
Main competitors in Cuba include granma.cu, acn.cu.
How does Trabajadores make money?
Mainly public funding, print sales.
Is Trabajadores publicly traded?
Trabajadores's ownership: State media.
How many visitors does Trabajadores get?
Third-party estimates place Trabajadores at roughly 3 million visits per month, mostly from Cuba, with 79% mobile traffic.
Is Trabajadores safe?
Trabajadores is an established news & media site founded in 1970 and ranked #4 in Cuba; use the official domain trabajadores.cu and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementstrabajadores.cu
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageCuba and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos