RNZ Pacific
Widely used Pacific regional news source, including Nauru coverage.
RNZ Pacific at a glance
RNZ Pacific is a news & media website and one of the most visited sites in Nauru, currently ranked #7 in the country. It was founded in 1975 and is headquartered in Wellington, New Zealand. Today RNZ Pacific is owned by Radio New Zealand. Our estimates put its audience at ≈ 2 million visits per month. The business earns money mainly through public funding.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 1.9 million / month | +2% |
| Q2 | ≈ 1.9 million / month | +3% |
| Q3 | ≈ 2 million / month | +3% |
| Q4 | ≈ 2.1 million / month | +6% |
Traffic sources
- Direct37%
- Organic search34%
- Social18%
- News aggregators8%
- Email3%
Audience & demographics
- Men55%
- Women45%
- Age 35-4426%
- Age 45-5423%
- Age 25-3422%
The audience is concentrated in Nauru, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Nauru86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 0.6 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Nauru
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| rnz pacific | 1 | Very high | Dominant |
| breaking news | Top 10 | High | — |
| today's headlines | Top 10 | High | — |
| live coverage | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Nauru web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 79% mobile
- Position in country
- Among the leading news & media apps in Nauru
Company information
- Website
- radionz.co.nz
- Sector
- News & Media
- Owner
- Radio New Zealand
- Owner type
- State-owned broadcaster
- Founded
- 1975
- Headquarters
- Wellington, New Zealand
- Ownership
- Radio New Zealand controls the platform. Ownership details are based on public filings and press reporting.
- Languages
- English
- Top traffic sources
- direct, organic search, social
Financials
- Revenue
- Not publicly disclosed
- Ownership
- State-owned broadcaster
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
RNZ Pacific operates a news and media publisher focused on Nauru. Widely used Pacific regional news source, including Nauru coverage. Revenue comes mainly from public funding, supported by the other lines listed below.
- Public funding
International presence
- Primary market
- Nauru
- Expansion
- Regional and diaspora audiences beyond the home market
Customer statistics
Website rankings
- Country rank (Nauru)
- #7 in this index
- Sector rank
- Leading news & media site in Nauru
- Global rank
- Top 100,000 worldwide
What is RNZ Pacific?
RNZ Pacific (radionz.co.nz) is a news and media publisher serving users in Nauru. Widely used Pacific regional news source, including Nauru coverage. It ranks #7 among the most visited websites in the country in this index, within the news & media category.
Who owns RNZ Pacific?
The site is operated by Radio New Zealand. The company was established in 1975 and is headquartered in Wellington, New Zealand.
Traffic and audience
Traffic estimates place RNZ Pacific at roughly 2 million visits per month, about 0.1 million per day. Around 79% mobile of sessions come from mobile devices, and visitors view about 3.1 pages per visit with an average session of 3 min.
How RNZ Pacific makes money
Revenue comes primarily from public funding, alongside .
Competitors in Nauru
It competes with other news & media platforms active in the local market.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 1975
RNZ Pacific is founded in Wellington, New Zealand.
- Growth phase
Expands its news & media offering and moves to a mobile-first product.
- Today
Ranks #7 among the most visited websites in Nauru.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Broad daily news coverage with national reach
- Fast breaking-news publishing
- Free access to most articles
- Strong presence in search and social
Cons
- Heavy advertising load on article pages
- Editorial line criticised by parts of the audience
- Clickbait headlines on high-traffic sections
- Paywall limits on premium content
Key statistics
Frequently asked questions
Who owns RNZ Pacific?
RNZ Pacific is operated by Radio New Zealand. State-owned broadcaster structure, based on public filings and press reporting.
Where is RNZ Pacific headquartered?
RNZ Pacific is headquartered in Wellington, New Zealand.
When was RNZ Pacific founded?
RNZ Pacific was founded in 1975.
What is RNZ Pacific's revenue?
RNZ Pacific does not publish standalone revenue; income comes from public funding.
How does RNZ Pacific make money?
Mainly public funding.
Is RNZ Pacific publicly traded?
RNZ Pacific's ownership: State-owned broadcaster.
How many visitors does RNZ Pacific get?
Third-party estimates place RNZ Pacific at roughly 2 million visits per month, mostly from Nauru, with 79% mobile traffic.
Is RNZ Pacific safe?
RNZ Pacific is an established news & media site founded in 1975 and ranked #7 in Nauru; use the official domain radionz.co.nz and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementsradionz.co.nz
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageNauru and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos