Poste San Marino
National postal service and philatelic office of San Marino.
Poste San Marino at a glance
Poste San Marino is a government website and one of the most visited sites in San Marino, currently ranked #8 in the country. It was founded in 1877 and is headquartered in City of San Marino, San Marino. Today Poste San Marino is owned by Government of San Marino. Our estimates put its audience at ≈ 0.1 million visits per month. The business earns money mainly through postal services, philately.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 0.1 million / month | +2% |
| Q2 | ≈ 0.1 million / month | +3% |
| Q3 | ≈ 0.1 million / month | +3% |
| Q4 | ≈ 0.1 million / month | +6% |
Traffic sources
- Direct49%
- Organic search40%
- Referral7%
- Social3%
- Email1%
Audience & demographics
- Men51%
- Women49%
- Age 25-3427%
- Age 35-4426%
- Age 45-5423%
The audience is concentrated in San Marino, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- San Marino94%
Home market
- Diaspora and neighbouring markets3%
- Europe1%
- North America1%
- Rest of world1%
SEO profile
- Estimated organic traffic
- ≈ 0 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- San Marino
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| poste san marino | 1 | Very high | Dominant |
| official application | Top 10 | High | — |
| tax payment | Top 10 | High | — |
| id document | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the San Marino web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 69% mobile
- Position in country
- Among the leading government apps in San Marino
Company information
- Website
- poste.sm
- Sector
- Government
- Owner
- Government of San Marino
- Owner type
- State-owned enterprise
- Founded
- 1877
- Headquarters
- City of San Marino, San Marino
- Employees
- 50-100
- Ownership
- Government of San Marino controls the platform. Ownership details are based on public filings and press reporting.
- Languages
- Italian
- Top traffic sources
- direct, organic search, referral
Financials
- Revenue
- Not publicly disclosed
- Ownership
- State-owned enterprise
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
Poste San Marino operates an official government service portal focused on San Marino. National postal service and philatelic office of San Marino. Revenue comes mainly from postal services, supported by the other lines listed below.
- Postal services
- Philately
International presence
- Primary market
- San Marino
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (San Marino)
- #8 in this index
- Sector rank
- Leading government site in San Marino
- Global rank
- Top 2,000,000 worldwide
What is Poste San Marino?
Poste San Marino (poste.sm) is an official government service portal serving users in San Marino. National postal service and philatelic office of San Marino. It ranks #8 among the most visited websites in the country in this index, within the government category.
Who owns Poste San Marino?
The site is operated by Government of San Marino. The company was established in 1877 and is headquartered in City of San Marino, San Marino. It employs around 50-100.
Traffic and audience
Traffic estimates place Poste San Marino at roughly 0.1 million visits per month, about 0 million per day. Around 69% mobile of sessions come from mobile devices, and visitors view about 4.6 pages per visit with an average session of 6 min.
How Poste San Marino makes money
Revenue comes primarily from postal services, alongside philately.
Competitors in San Marino
It competes with other government platforms active in the local market.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 1877
Poste San Marino is founded in City of San Marino, San Marino.
- Growth phase
Expands its government offering and moves to a mobile-first product.
- Today
Ranks #8 among the most visited websites in San Marino.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Official source for public services and documents
- Digital identity login replaces office visits
- No advertising or tracking clutter
- Accessible design requirements
Cons
- Navigation across departments is confusing
- Peak-time queues and downtime
- Some services still require paper steps
- Support channels are limited
Key statistics
Frequently asked questions
Who owns Poste San Marino?
Poste San Marino is operated by Government of San Marino. State-owned enterprise structure, based on public filings and press reporting.
Where is Poste San Marino headquartered?
Poste San Marino is headquartered in City of San Marino, San Marino.
When was Poste San Marino founded?
Poste San Marino was founded in 1877.
How many employees does Poste San Marino have?
Poste San Marino employs approximately 50-100 people.
What is Poste San Marino's revenue?
Poste San Marino does not publish standalone revenue; income comes from postal services, philately.
How does Poste San Marino make money?
Mainly postal services, philately.
Is Poste San Marino publicly traded?
Poste San Marino's ownership: State-owned enterprise.
How many visitors does Poste San Marino get?
Third-party estimates place Poste San Marino at roughly 0.1 million visits per month, mostly from San Marino, with 69% mobile traffic.
Is Poste San Marino safe?
Poste San Marino is an established government site founded in 1877 and ranked #8 in San Marino; use the official domain poste.sm and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementsposte.sm
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageSan Marino and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos