Finance & Banking#10 in Greece

National Bank of Greece

Popular finance & banking website in Greece.

nbg.gr ↗Updated September 2026

National Bank of Greece at a glance

National Bank of Greece is a finance & banking website and one of the most visited sites in Greece, currently ranked #10 in the country. It was founded in Undisclosed by Undisclosed and is headquartered in Greece. Today National Bank of Greece is owned by Undisclosed. Our estimates put its audience at ≈ 28 million visits per month. The business earns money mainly through advertising.

Traffic statistics

≈ 28 million
Monthly visits
≈ 6.5 million
Weekly visits
≈ 0.9 million
Daily visits
≈ 11.8 million / month
Unique visitors
—
Global rank
#10 in Greece
Country rank
≈ 6.3
Pages / visit
≈ 6 min
Avg. visit
≈ 29%
Bounce rate
≈ 82% mobile
Mobile traffic
≈ 11
Visits per second
#10
Rank inside country list

Traffic history

PeriodVisitsChange
Q1≈ 26.3 million / month+2%
Q2≈ 27.2 million / month+3%
Q3≈ 28 million / month+3%
Q4≈ 29.7 million / month+6%

Traffic sources

  • Direct72%
  • Organic search18%
  • Referral5%
  • Paid3%
  • Social2%

Audience & demographics

  • Men53%
  • Women47%
  • Age 25-3429%
  • Age 35-4426%
  • Age 45-5422%

The audience is concentrated in Greece, skewing urban and mobile, with usage peaks in the evening hours.

Geographic reach

  • Greece86%

    Home market

  • Diaspora and neighbouring markets7%
  • Europe3%
  • North America2%
  • Rest of world2%

SEO profile

Estimated organic traffic
≈ 8.4 million visits / month
Branded share of search
High — brand terms lead the keyword profile
Indexed pages
Large — category, listing or article level
Primary search market
Greece

Top organic keywords

KeywordPositionVolumeTraffic share
national bank of greece1Very highDominant
online banking loginTop 10High—
money transferTop 10High—
loan ratesTop 10High—

Top referral sources

  • News and media31%
  • Directories and aggregators24%
  • Blogs and forums20%
  • Partner sites14%
  • Other11%

Technology stack

Website technologies

Java / SpringOracle / core bankingReactHardened WAFTwo-factor authentication

Advertising & analytics technologies

Google Analytics 4Google Tag ManagerGoogle AdsLinkedIn Insight Tag

Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.

Social media profiles & statistics

Instagram

Official brand account

X (Twitter)

Announcements and support

Facebook

Community and campaigns

LinkedIn

Company and hiring updates

YouTube

Brand and product videos

Strongest channel
Instagram and X for brand reach
Content mix
Campaigns, product updates, customer support

Mobile app statistics

iOS — App Store

Available in the local store

Android — Google Play

Available in the local store

App share of traffic
≈ 82% mobile
Position in country
Among the leading finance & banking apps in Greece

Company information

Website
nbg.gr
Sector
Finance & Banking
Owner
Undisclosed
Owner type
Undisclosed
Founders
Undisclosed
Founded
Undisclosed
Headquarters
Greece
Employees
Undisclosed
Ownership
Undisclosed controls the platform. Ownership details are based on public filings and press reporting.
Revenue
Undisclosed
Top traffic sources
direct, organic search, referral

Financials

Revenue
Undisclosed
Ownership
Undisclosed
Reporting
Figures based on public filings, press reports and market estimates

Business model & revenue

National Bank of Greece operates a bank and digital financial platform focused on Greece. Popular finance & banking website in Greece. Revenue comes mainly from advertising, supported by the other lines listed below.

  • Advertising

Products & services

National Bank of Greece

International presence

Primary market
Greece
Expansion
Regional and diaspora audiences beyond the home market

Employee statistics

Undisclosed
Total employees

Customer statistics

≈ 11.8 million / month
Monthly reach
≈ 6.3 pages per visit, ≈ 6 min average session
Engagement

Website rankings

Country rank (Greece)
#10 in this index
Sector rank
Leading finance & banking site in Greece
Global rank
—

What is National Bank of Greece?

National Bank of Greece (nbg.gr) is a bank and digital financial platform serving users in Greece. Popular finance & banking website in Greece. It ranks #10 among the most visited websites in the country in this index, within the finance & banking category.

Who owns National Bank of Greece?

The site is operated by Undisclosed, founded by Undisclosed. The company was established in Undisclosed and is headquartered in Greece. It employs around Undisclosed.

Traffic and audience

Traffic estimates place National Bank of Greece at roughly 28 million visits per month, about 0.9 million per day. Around 82% mobile of sessions come from mobile devices, and visitors view about 6.3 pages per visit with an average session of 6 min.

How National Bank of Greece makes money

Revenue comes primarily from advertising, alongside .

Competitors in Greece

It competes with other finance & banking platforms active in the local market.

Data and accuracy

Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.

Company history & milestones

  1. Undisclosed

    National Bank of Greece is founded in Greece.

  2. Growth phase

    Expands its finance & banking offering and moves to a mobile-first product.

  3. Today

    Ranks #10 among the most visited websites in Greece.

User reviews & ratings

SourceScoreReviewsNotes
Google Play≈ 4.3 / 5—Ratings from the local store listing
App Store≈ 4.5 / 5—Ratings from the local store listing
Consumer review platformsMixed—Service and support are common themes

App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.

Pros & cons

Pros

  • Full account management without branch visits
  • Instant local transfers and bill payments
  • Strong authentication and fraud monitoring
  • Wide ATM and branch network behind the app

Cons

  • Occasional downtime during peak load
  • Fee structure is hard to compare
  • Customer support wait times
  • Older interface areas outside the mobile app

Key statistics

FoundedUndisclosed
HeadquartersGreece
EmployeesUndisclosed
Monthly visits≈ 28 million
Country rank#10 in Greece
SectorFinance & Banking
Primary marketGreece
FoundedUndisclosed
Monthly visits≈ 28 million

Frequently asked questions

Who owns National Bank of Greece?

National Bank of Greece is operated by Undisclosed. Undisclosed structure, based on public filings and press reporting.

Where is National Bank of Greece headquartered?

National Bank of Greece is headquartered in Greece.

When was National Bank of Greece founded?

National Bank of Greece was founded in Undisclosed by Undisclosed.

How many employees does National Bank of Greece have?

National Bank of Greece employs approximately Undisclosed people.

What is National Bank of Greece's revenue?

National Bank of Greece's revenue: Undisclosed.

How does National Bank of Greece make money?

Mainly advertising.

Is National Bank of Greece publicly traded?

No — National Bank of Greece is not listed as an independent public company; it is operated by Undisclosed.

How many visitors does National Bank of Greece get?

Third-party estimates place National Bank of Greece at roughly 28 million visits per month, mostly from Greece, with 82% mobile traffic.

Is National Bank of Greece safe?

National Bank of Greece is an established finance & banking site founded in Undisclosed and ranked #10 in Greece; use the official domain nbg.gr and HTTPS.

Popular searches

national bank of greecenational bank of greece loginnational bank of greece appwho owns national bank of greeceis national bank of greece safe

Data sources & confidence

  • Company website and public announcements
    nbg.gr
  • Third-party traffic estimation providers
    Similarweb-class estimates

    Visit figures are modelled, not measured

  • App store listings
    Apple App Store, Google Play
  • Press and market coverage
    Greece and international business media
Data confidence
Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
Last updated
September 2026

Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.

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