MyAuto.ge
Georgia's largest car marketplace and import platform.
MyAuto.ge at a glance
MyAuto.ge is an automotive website and one of the most visited sites in Georgia, currently ranked #1 in the country. It was founded in 2009 and is headquartered in Tbilisi, Georgia. Today MyAuto.ge is owned by MyAuto Group. Our estimates put its audience at ≈ 18 million visits per month. The business earns money mainly through paid listings, dealer subscriptions, import and logistics services. Its closest rivals include myhome.ge, auto.ge.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 16.9 million / month | +2% |
| Q2 | ≈ 17.5 million / month | +3% |
| Q3 | ≈ 18 million / month | +3% |
| Q4 | ≈ 19.1 million / month | +6% |
Traffic sources
- Direct44%
- Organic search38%
- Paid search10%
- Referral5%
- Social3%
Audience & demographics
- Men68%
- Women32%
- Age 25-3428%
- Age 35-4427%
- Age 45-5421%
The audience is concentrated in Georgia, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Georgia86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 5.4 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Georgia
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| myauto.ge | 1 | Very high | Dominant |
| used cars | Top 10 | High | — |
| car prices | Top 10 | High | — |
| car reviews | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Georgia web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 70% mobile
- Position in country
- Among the leading automotive apps in Georgia
Company information
- Website
- myauto.ge
- Sector
- Automotive
- Owner
- MyAuto Group
- Owner type
- Private company
- Founded
- 2009
- Headquarters
- Tbilisi, Georgia
- Employees
- 500+
- Ownership
- MyAuto Group controls the platform. Ownership details are based on public filings and press reporting.
- Languages
- Georgian, English, Russian
- Top traffic sources
- direct, organic search, paid search
Financials
- Revenue
- Not publicly disclosed
- Ownership
- Private company
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
MyAuto.ge operates an automotive marketplace focused on Georgia. Georgia's largest car marketplace and import platform. Revenue comes mainly from paid listings, supported by the other lines listed below.
- Paid listings
- Dealer subscriptions
- Import and logistics services
Related deals on Amazon
As an Amazon Associate, Global Site Index earns from qualifying purchases.
International presence
- Primary market
- Georgia
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (Georgia)
- #1 in this index
- Sector rank
- Leading automotive site in Georgia
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| myhome.ge | ≈ 10.8 million / month | #2 class competitor | — |
| auto.ge | ≈ 8.1 million / month | #3 class competitor | — |
What is MyAuto.ge?
MyAuto.ge (myauto.ge) is an automotive marketplace serving users in Georgia. Georgia's largest car marketplace and import platform. It ranks #1 among the most visited websites in the country in this index, within the automotive category.
Who owns MyAuto.ge?
The site is operated by MyAuto Group. The company was established in 2009 and is headquartered in Tbilisi, Georgia. It employs around 500+.
Traffic and audience
Traffic estimates place MyAuto.ge at roughly 18 million visits per month, about 0.6 million per day. Around 70% mobile of sessions come from mobile devices, and visitors view about 8.1 pages per visit with an average session of 7 min.
How MyAuto.ge makes money
Revenue comes primarily from paid listings, alongside dealer subscriptions, import and logistics services.
Competitors in Georgia
Its closest rivals include myhome.ge, auto.ge.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 2009
MyAuto.ge is founded in Tbilisi, Georgia.
- Growth phase
Expands its automotive offering and moves to a mobile-first product.
- Today
Ranks #1 among the most visited websites in Georgia.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Deepest local vehicle inventory
- Detailed specification and price comparison tools
- Dealer and private listings side by side
- Financing and insurance partners integrated
Cons
- Dealer listing costs are high
- Price data can lag the real market
- Vehicle history checks are a paid add-on
- Regional coverage uneven outside big cities
Key statistics
Frequently asked questions
Who owns MyAuto.ge?
MyAuto.ge is operated by MyAuto Group. Private company structure, based on public filings and press reporting.
Where is MyAuto.ge headquartered?
MyAuto.ge is headquartered in Tbilisi, Georgia.
When was MyAuto.ge founded?
MyAuto.ge was founded in 2009.
How many employees does MyAuto.ge have?
MyAuto.ge employs approximately 500+ people.
What is MyAuto.ge's revenue?
MyAuto.ge does not publish standalone revenue; income comes from paid listings, dealer subscriptions, import and logistics services.
Who are MyAuto.ge's competitors?
Main competitors in Georgia include myhome.ge, auto.ge.
How does MyAuto.ge make money?
Mainly paid listings, dealer subscriptions, import and logistics services.
Is MyAuto.ge publicly traded?
No — MyAuto.ge is not listed as an independent public company; it is operated by MyAuto Group.
How many visitors does MyAuto.ge get?
Third-party estimates place MyAuto.ge at roughly 18 million visits per month, mostly from Georgia, with 70% mobile traffic.
Is MyAuto.ge safe?
MyAuto.ge is an established automotive site founded in 2009 and ranked #1 in Georgia; use the official domain myauto.ge and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementsmyauto.ge
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageGeorgia and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos