Harvard Business Review
A management publication with research-backed articles, case studies and courses.
Harvard Business Review at a glance
Harvard Business Review is a news & media website and one of the most visited sites in United States, currently ranked #428 in the country. It was founded in 1922 by Harvard Business School and is headquartered in Brighton, MA, USA. Today Harvard Business Review is owned by Harvard Business Publishing. Our estimates put its audience at ≈ 30 million visits per month. The business earns money mainly through subscriptions, corporate learning, case sales. Its closest rivals include forbes.com, fortune.com, mckinsey.com.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 28.2 million / month | +2% |
| Q2 | ≈ 29.1 million / month | +3% |
| Q3 | ≈ 30 million / month | +3% |
| Q4 | ≈ 31.8 million / month | +6% |
Traffic sources
- Direct37%
- Organic search34%
- Social18%
- News aggregators8%
- Email3%
Audience & demographics
- Men55%
- Women45%
- Age 35-4426%
- Age 45-5423%
- Age 25-3422%
The audience is concentrated in United States, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- United States86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 9 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- United States
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| harvard business review | 1 | Very high | Dominant |
| breaking news | Top 10 | High | — |
| today's headlines | Top 10 | High | — |
| live coverage | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the United States web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 79% mobile
- Position in country
- Among the leading news & media apps in United States
Company information
- Website
- hbr.org
- Sector
- News & Media
- Owner
- Harvard Business Publishing
- Owner type
- Nonprofit
- Founders
- Harvard Business School
- Founded
- 1922
- Headquarters
- Brighton, MA, USA
- Employees
- 500+
- Ownership
- Harvard Business Publishing controls the platform. Ownership details are based on public filings and press reporting.
- Revenue
- ≈ $300 million annual revenue (est.)
- Languages
- English
- Top traffic sources
- direct, organic search, social
Financials
- Revenue
- ≈ $300 million annual revenue (est.)
- Ownership
- Nonprofit
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
Harvard Business Review operates a news and media publisher focused on United States. A management publication with research-backed articles, case studies and courses. Revenue comes mainly from subscriptions, supported by the other lines listed below.
- Subscriptions
- Corporate learning
- Case sales
Products & services
International presence
- Primary market
- United States
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (United States)
- #428 in this index
- Sector rank
- Leading news & media site in United States
- Global rank
- 2000
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| forbes.com | ≈ 18 million / month | #429 class competitor | — |
| fortune.com | ≈ 13.5 million / month | #430 class competitor | — |
| mckinsey.com | ≈ 9 million / month | #431 class competitor | — |
What is Harvard Business Review?
Harvard Business Review (hbr.org) is a news and media publisher serving users in United States. A management publication with research-backed articles, case studies and courses. It ranks #428 among the most visited websites in the country in this index, within the news & media category.
Who owns Harvard Business Review?
The site is operated by Harvard Business Publishing, founded by Harvard Business School. The company was established in 1922 and is headquartered in Brighton, MA, USA. It employs around 500+.
Traffic and audience
Traffic estimates place Harvard Business Review at roughly 30 million visits per month, about 1 million per day. Around 79% mobile of sessions come from mobile devices, and visitors view about 3.1 pages per visit with an average session of 3 min.
How Harvard Business Review makes money
Revenue comes primarily from subscriptions, alongside corporate learning, case sales.
Competitors in United States
Its closest rivals include forbes.com, fortune.com, mckinsey.com.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 1922
Harvard Business Review is founded in Brighton, MA, USA.
- Growth phase
Expands its news & media offering and moves to a mobile-first product.
- Today
Ranks #428 among the most visited websites in United States.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Broad daily news coverage with national reach
- Fast breaking-news publishing
- Free access to most articles
- Strong presence in search and social
Cons
- Heavy advertising load on article pages
- Editorial line criticised by parts of the audience
- Clickbait headlines on high-traffic sections
- Paywall limits on premium content
Key statistics
Frequently asked questions
Who owns Harvard Business Review?
Harvard Business Review is operated by Harvard Business Publishing. Nonprofit structure, based on public filings and press reporting.
Where is Harvard Business Review headquartered?
Harvard Business Review is headquartered in Brighton, MA, USA.
When was Harvard Business Review founded?
Harvard Business Review was founded in 1922 by Harvard Business School.
How many employees does Harvard Business Review have?
Harvard Business Review employs approximately 500+ people.
What is Harvard Business Review's revenue?
Harvard Business Review's revenue: ≈ $300 million annual revenue (est.).
Who are Harvard Business Review's competitors?
Main competitors in United States include forbes.com, fortune.com, mckinsey.com.
How does Harvard Business Review make money?
Mainly subscriptions, corporate learning, case sales.
Is Harvard Business Review publicly traded?
No — Harvard Business Review is not listed as an independent public company; it is operated by Harvard Business Publishing.
How many visitors does Harvard Business Review get?
Third-party estimates place Harvard Business Review at roughly 30 million visits per month, mostly from United States, with 79% mobile traffic.
Is Harvard Business Review safe?
Harvard Business Review is an established news & media site founded in 1922 and ranked #428 in United States; use the official domain hbr.org and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementshbr.org
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageUnited States and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos