Trinidad and Tobago Guardian
The Trinidad and Tobago Guardian provides national news, business and sports coverage.
Trinidad and Tobago Guardian at a glance
Trinidad and Tobago Guardian is a news & media website and one of the most visited sites in Trinidad and Tobago, currently ranked #1 in the country. It was founded in Not publicly documented and is headquartered in Port of Spain, Trinidad and Tobago. Today Trinidad and Tobago Guardian is owned by Guardian Media Limited. Our estimates put its audience at ≈ 0.7 million visits per month. The business earns money mainly through advertising, subscriptions.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 0.7 million / month | +2% |
| Q2 | ≈ 0.7 million / month | +3% |
| Q3 | ≈ 0.7 million / month | +3% |
| Q4 | ≈ 0.8 million / month | +6% |
Traffic sources
- Direct37%
- Organic search34%
- Social18%
- News aggregators8%
- Email3%
Audience & demographics
- Men55%
- Women45%
- Age 35-4426%
- Age 45-5423%
- Age 25-3422%
The audience is concentrated in Trinidad and Tobago, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Trinidad and Tobago86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 0.2 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Trinidad and Tobago
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| trinidad and tobago guardian | 1 | Very high | Dominant |
| breaking news | Top 10 | High | — |
| today's headlines | Top 10 | High | — |
| live coverage | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Trinidad and Tobago web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 79% mobile
- Position in country
- Among the leading news & media apps in Trinidad and Tobago
Company information
- Website
- guardian.co.tt
- Sector
- News & Media
- Owner
- Guardian Media Limited
- Owner type
- Private company
- Founded
- Not publicly documented
- Headquarters
- Port of Spain, Trinidad and Tobago
- Ownership
- Guardian Media Limited controls the platform. Ownership details are based on public filings and press reporting.
- Languages
- English
- Top traffic sources
- direct, organic search, social
Financials
- Revenue
- Not publicly disclosed
- Ownership
- Private company
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
Trinidad and Tobago Guardian operates a news and media publisher focused on Trinidad and Tobago. The Trinidad and Tobago Guardian provides national news, business and sports coverage. Revenue comes mainly from advertising, supported by the other lines listed below.
- Advertising
- Subscriptions
International presence
- Primary market
- Trinidad and Tobago
- Expansion
- Regional and diaspora audiences beyond the home market
Customer statistics
Website rankings
- Country rank (Trinidad and Tobago)
- #1 in this index
- Sector rank
- Leading news & media site in Trinidad and Tobago
What is Trinidad and Tobago Guardian?
Trinidad and Tobago Guardian (guardian.co.tt) is a news and media publisher serving users in Trinidad and Tobago. The Trinidad and Tobago Guardian provides national news, business and sports coverage. It ranks #1 among the most visited websites in the country in this index, within the news & media category.
Who owns Trinidad and Tobago Guardian?
The site is operated by Guardian Media Limited. The company was established in Not publicly documented and is headquartered in Port of Spain, Trinidad and Tobago.
Traffic and audience
Traffic estimates place Trinidad and Tobago Guardian at roughly 0.7 million visits per month, about 0 million per day. Around 79% mobile of sessions come from mobile devices, and visitors view about 3.1 pages per visit with an average session of 3 min.
How Trinidad and Tobago Guardian makes money
Revenue comes primarily from advertising, alongside subscriptions.
Competitors in Trinidad and Tobago
It competes with other news & media platforms active in the local market.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- Not publicly documented
Trinidad and Tobago Guardian is founded in Port of Spain, Trinidad and Tobago.
- Growth phase
Expands its news & media offering and moves to a mobile-first product.
- Today
Ranks #1 among the most visited websites in Trinidad and Tobago.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Broad daily news coverage with national reach
- Fast breaking-news publishing
- Free access to most articles
- Strong presence in search and social
Cons
- Heavy advertising load on article pages
- Editorial line criticised by parts of the audience
- Clickbait headlines on high-traffic sections
- Paywall limits on premium content
Key statistics
Frequently asked questions
Who owns Trinidad and Tobago Guardian?
Trinidad and Tobago Guardian is operated by Guardian Media Limited. Private company structure, based on public filings and press reporting.
Where is Trinidad and Tobago Guardian headquartered?
Trinidad and Tobago Guardian is headquartered in Port of Spain, Trinidad and Tobago.
When was Trinidad and Tobago Guardian founded?
Trinidad and Tobago Guardian was founded in Not publicly documented.
What is Trinidad and Tobago Guardian's revenue?
Trinidad and Tobago Guardian does not publish standalone revenue; income comes from advertising, subscriptions.
How does Trinidad and Tobago Guardian make money?
Mainly advertising, subscriptions.
Is Trinidad and Tobago Guardian publicly traded?
No — Trinidad and Tobago Guardian is not listed as an independent public company; it is operated by Guardian Media Limited.
How many visitors does Trinidad and Tobago Guardian get?
Third-party estimates place Trinidad and Tobago Guardian at roughly 0.7 million visits per month, mostly from Trinidad and Tobago, with 79% mobile traffic.
Is Trinidad and Tobago Guardian safe?
Trinidad and Tobago Guardian is an established news & media site founded in Not publicly documented and ranked #1 in Trinidad and Tobago; use the official domain guardian.co.tt and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementsguardian.co.tt
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageTrinidad and Tobago and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos