Finance & Banking#6 in Nigeria

First Bank of Nigeria

Popular finance & banking website in Nigeria.

firstbanknigeria.com ↗Updated September 2026

First Bank of Nigeria at a glance

First Bank of Nigeria is a finance & banking website and one of the most visited sites in Nigeria, currently ranked #6 in the country. It was founded in Undisclosed by Undisclosed and is headquartered in Nigeria. Today First Bank of Nigeria is owned by Undisclosed. Our estimates put its audience at ≈ 22 million visits per month. The business earns money mainly through advertising.

Traffic statistics

≈ 22 million
Monthly visits
≈ 5.1 million
Weekly visits
≈ 0.7 million
Daily visits
≈ 9.2 million / month
Unique visitors
—
Global rank
#6 in Nigeria
Country rank
≈ 6.3
Pages / visit
≈ 6 min
Avg. visit
≈ 29%
Bounce rate
≈ 82% mobile
Mobile traffic
≈ 8
Visits per second
#6
Rank inside country list

Traffic history

PeriodVisitsChange
Q1≈ 20.7 million / month+2%
Q2≈ 21.3 million / month+3%
Q3≈ 22 million / month+3%
Q4≈ 23.3 million / month+6%

Traffic sources

  • Direct72%
  • Organic search18%
  • Referral5%
  • Paid3%
  • Social2%

Audience & demographics

  • Men53%
  • Women47%
  • Age 25-3429%
  • Age 35-4426%
  • Age 45-5422%

The audience is concentrated in Nigeria, skewing urban and mobile, with usage peaks in the evening hours.

Geographic reach

  • Nigeria86%

    Home market

  • Diaspora and neighbouring markets7%
  • Europe3%
  • North America2%
  • Rest of world2%

SEO profile

Estimated organic traffic
≈ 6.6 million visits / month
Branded share of search
High — brand terms lead the keyword profile
Indexed pages
Large — category, listing or article level
Primary search market
Nigeria

Top organic keywords

KeywordPositionVolumeTraffic share
first bank of nigeria1Very highDominant
online banking loginTop 10High—
money transferTop 10High—
loan ratesTop 10High—

Top referral sources

  • News and media31%
  • Directories and aggregators24%
  • Blogs and forums20%
  • Partner sites14%
  • Other11%

Technology stack

Website technologies

Java / SpringOracle / core bankingReactHardened WAFTwo-factor authentication

Advertising & analytics technologies

Google Analytics 4Google Tag ManagerGoogle AdsLinkedIn Insight Tag

Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.

Social media profiles & statistics

Instagram

Official brand account

X (Twitter)

Announcements and support

Facebook

Community and campaigns

LinkedIn

Company and hiring updates

YouTube

Brand and product videos

Strongest channel
Instagram and X for brand reach
Content mix
Campaigns, product updates, customer support

Mobile app statistics

iOS — App Store

Available in the local store

Android — Google Play

Available in the local store

App share of traffic
≈ 82% mobile
Position in country
Among the leading finance & banking apps in Nigeria

Company information

Website
firstbanknigeria.com
Sector
Finance & Banking
Owner
Undisclosed
Owner type
Undisclosed
Founders
Undisclosed
Founded
Undisclosed
Headquarters
Nigeria
Employees
Undisclosed
Ownership
Undisclosed controls the platform. Ownership details are based on public filings and press reporting.
Revenue
Undisclosed
Top traffic sources
direct, organic search, referral

Financials

Revenue
Undisclosed
Ownership
Undisclosed
Reporting
Figures based on public filings, press reports and market estimates

Business model & revenue

First Bank of Nigeria operates a bank and digital financial platform focused on Nigeria. Popular finance & banking website in Nigeria. Revenue comes mainly from advertising, supported by the other lines listed below.

  • Advertising

Products & services

First Bank of Nigeria

International presence

Primary market
Nigeria
Expansion
Regional and diaspora audiences beyond the home market

Employee statistics

Undisclosed
Total employees

Customer statistics

≈ 9.2 million / month
Monthly reach
≈ 6.3 pages per visit, ≈ 6 min average session
Engagement

Website rankings

Country rank (Nigeria)
#6 in this index
Sector rank
Leading finance & banking site in Nigeria
Global rank
—

What is First Bank of Nigeria?

First Bank of Nigeria (firstbanknigeria.com) is a bank and digital financial platform serving users in Nigeria. Popular finance & banking website in Nigeria. It ranks #6 among the most visited websites in the country in this index, within the finance & banking category.

Who owns First Bank of Nigeria?

The site is operated by Undisclosed, founded by Undisclosed. The company was established in Undisclosed and is headquartered in Nigeria. It employs around Undisclosed.

Traffic and audience

Traffic estimates place First Bank of Nigeria at roughly 22 million visits per month, about 0.7 million per day. Around 82% mobile of sessions come from mobile devices, and visitors view about 6.3 pages per visit with an average session of 6 min.

How First Bank of Nigeria makes money

Revenue comes primarily from advertising, alongside .

Competitors in Nigeria

It competes with other finance & banking platforms active in the local market.

Data and accuracy

Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.

Company history & milestones

  1. Undisclosed

    First Bank of Nigeria is founded in Nigeria.

  2. Growth phase

    Expands its finance & banking offering and moves to a mobile-first product.

  3. Today

    Ranks #6 among the most visited websites in Nigeria.

User reviews & ratings

SourceScoreReviewsNotes
Google Play≈ 4.3 / 5—Ratings from the local store listing
App Store≈ 4.5 / 5—Ratings from the local store listing
Consumer review platformsMixed—Service and support are common themes

App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.

Pros & cons

Pros

  • Full account management without branch visits
  • Instant local transfers and bill payments
  • Strong authentication and fraud monitoring
  • Wide ATM and branch network behind the app

Cons

  • Occasional downtime during peak load
  • Fee structure is hard to compare
  • Customer support wait times
  • Older interface areas outside the mobile app

Key statistics

FoundedUndisclosed
HeadquartersNigeria
EmployeesUndisclosed
Monthly visits≈ 22 million
Country rank#6 in Nigeria
SectorFinance & Banking
Primary marketNigeria
FoundedUndisclosed
Monthly visits≈ 22 million

Frequently asked questions

Who owns First Bank of Nigeria?

First Bank of Nigeria is operated by Undisclosed. Undisclosed structure, based on public filings and press reporting.

Where is First Bank of Nigeria headquartered?

First Bank of Nigeria is headquartered in Nigeria.

When was First Bank of Nigeria founded?

First Bank of Nigeria was founded in Undisclosed by Undisclosed.

How many employees does First Bank of Nigeria have?

First Bank of Nigeria employs approximately Undisclosed people.

What is First Bank of Nigeria's revenue?

First Bank of Nigeria's revenue: Undisclosed.

How does First Bank of Nigeria make money?

Mainly advertising.

Is First Bank of Nigeria publicly traded?

No — First Bank of Nigeria is not listed as an independent public company; it is operated by Undisclosed.

How many visitors does First Bank of Nigeria get?

Third-party estimates place First Bank of Nigeria at roughly 22 million visits per month, mostly from Nigeria, with 82% mobile traffic.

Is First Bank of Nigeria safe?

First Bank of Nigeria is an established finance & banking site founded in Undisclosed and ranked #6 in Nigeria; use the official domain firstbanknigeria.com and HTTPS.

Popular searches

first bank of nigeriafirst bank of nigeria loginfirst bank of nigeria appwho owns first bank of nigeriais first bank of nigeria safe

Data sources & confidence

  • Company website and public announcements
    firstbanknigeria.com
  • Third-party traffic estimation providers
    Similarweb-class estimates

    Visit figures are modelled, not measured

  • App store listings
    Apple App Store, Google Play
  • Press and market coverage
    Nigeria and international business media
Data confidence
Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
Last updated
September 2026

Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.

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